Buzz Marketing for Technology

DECEMBER 21, 2012

Posted in Customer Experience Mobile. It’s predicted that shoppers around the world will have purchased about $119 billion worth of goods and services through their mobile phones by 2015. Either way, mobile will be instrumental in expanding brands’ reach and connecting them to new and existing audiences in a different way.

Mobile 225

Mobile Marketing Exercises Applications 225

Mindjumpers

OCTOBER 17, 2012

We frequently see companies making use of mobile apps to promote their brand. Today, Carlsberg launches a different kind of branded mobile app: a non-branded app. For the consumer it’s all about the content. The mobile consumer. Similar Posts: Social, Local, Mobile: The SoLoMo Revolution. Social Media Gone Mobile.

Mobile 272

Mobile Brands Foursquare Eventful 272

yMarketingMatters

APRIL 15, 2013

OK, we know that mobile Internet usage is rising exponentially, and clearly, it is no fad, its here to stay. Smartphones and tablets are becoming a paramount marketing consideration, and skyrocketing mobile use has critical implications for business. An impressive increase from 35% in 2011 and 44% in 2012. 13% are 18 to 24.

Mobile 100

Mobile Smart Phone Marketing Adwords 100

Webbiquity SMM

MAY 3, 2012

Mobile access to the web has surpassed browser usage. Consumers are growing fonder of their smartphones and tablets, using them to access content and make online purchases in staggering numbers. Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. •

Mobile 180

Mobile iPhone iPad Training 180

Mindjumpers

JUNE 25, 2012

Tweet Cannes Lions International Festival of Creativity 2012 was held last week and was the 59th annual festival. Cannes Lions Awards sets the benchmark for excellence in creative communications and this year Cannes Lions welcomes new entry sections for Mobile Lions and Branded Content & Entertainment Lions.

Film 168

Film Small Business Curation Mobile 168

Mindjumpers

OCTOBER 22, 2014

Today we are taking a look at the mobile app ‘Snapchat’, that allows for its users to send images that automatically delete themselves a few seconds after being viewed. Since its first launch in 2011 and rebranding in 2012, Snapchat has grown rapidly. Snapchat as a marketing tool? . Engagement Is The New Real-Time.

Platform 229

Platform Brands Content Mobile 229

Techipedia: Tamar Weinberg

JULY 11, 2013

Brands have rushed to provide value (optimally) or promotions (typically) on every new communication platform, all of which are increasingly accessed through mobile devices, making customers’ relationships with brands solely a collection of micro-experiences. Today’s younger consumers aren’t just researching and buying via mobile either.

Mobile 191

Mobile Strategy Marketing Insurance 191

Idaconcpts

SEPTEMBER 23, 2013

of Millenials in the United States used mobile devices to access the web in 2012, according to eMarketer. The mobile Internet population is sizeable and rapidly growing across all age groups. A key driver for mobile Internet use is email access. This shift in mentality makes a lot of sense for mobile devices.

Mobile 135

Mobile Microsoft Statistics Apple 135

Convince & Convert

DECEMBER 20, 2011

The team at Awareness (who offer social media management software I like a lot), recently published a terrific, free ebook of 2012 social media predictions. Tim Hayden (my tequila and poker friend, and mobile marketing impresario ). My 2012 Social Media Predictions. 2012 bets: 1. The Year of Mobile – Seriously.

Social Media 121

Social Media eBook Mobile Data 121

Convince & Convert

JUNE 25, 2013

Mobile marketing is the future. Any marketer, or marketing firm worth their weight in invoices knows that the key to future success is adapting to and optimizing for the mobile market. Mobile users are shoppers, and we’ve got data to prove it. By 2014 mobile is predicted to overtake desktop Internet usage.

Mobile 167

Mobile Retail Marketing Smart Phone 167

SocMed Sean

MARCH 1, 2022

The simplicity of creating, uploading, and sharing videos is one of the reasons for YouTube’s ability to attract both viewers and content creators. As of September 2021, YouTube had 2 billion users, up from 800 million in 2012. Video content is in higher demand than ever. Mobile Adoption Continues To Drive Video Adoption.

YouTube 204

YouTube Strategy Automotive Marketing 204

Mindjumpers

JANUARY 18, 2012

We saw some great campaigns and interesting use of social media, along with expansion of mobile platforms. A few interesting take outs for social media statistics in 2012 : Facebook Statistics 2012: An average Facebook user has 130 friends and likes 80 pages. billion pieces of content are shared. infographic].

Social Media 280

Social Media Statistics Mobile B2B 280

Writtent Blog

JULY 10, 2013

Mobile isn’t just a trend, it’s a total revolution in the way consumers interface with technology and businesses. In fact, experts estimate that mobile usage will overtake desktop and laptop usage by the end of this year. Mobile devices will account for 25% of global internet traffic by 2014. Source: HubSpot ). There are 6.8

Statistics 108

Statistics Mobile comScore Marketing 108

Convince & Convert

JUNE 9, 2012

Scroll to see the social media and content marketing articles you need to know. If you find a social media or content marketing story you think is a must-read, tweet it out with the #OneSocialThing hash tag. Facebook Launches First Mobile Ad Product. Facebook Launches First Mobile Ad Product. – Jay. Jess Ostroff.

Foursquare 113

Foursquare Mobile Consultant LinkedIn 113

Mindjumpers

NOVEMBER 23, 2012

As of 2012, social is already too big to ignore. In the beginning of this year, Sara predicted that 2012 would be the year of visual communication – and she was quite right. Mobile is in general by far the biggest growing area with an increasing number of smartphones and thus mobile internet users.

Social Media 269

Social Media Nielsen Aggregator Mobile 269

Kikolani

MAY 11, 2012

Your Blog, Your Rules – Why Marketing Should Always Begin at Home – Don’t rely solely on social platforms for housing your content. Discover more about optimization for local businesses and mobile marketing campaigns. Read the benefits of having your own blog and using social media to market it. Business / Career.

Mashup 113

Mashup Resources SEO RSS 113

The Realtime Report

JANUARY 9, 2013

Choose Relevant Content . Related Stories Turkish Airlines Video Ad Tops 100 Million Views Top Social Media Case Studies of 2012 Facebook And Walmart Team Up for Black Friday Mobile-Ad Blitz.

Social Media 186

Social Media Strategy Case Study Airlines 186

Mindjumpers

JULY 2, 2013

Pheed was launched October 2012 and was founded by a group of friends from the technology and entertainment community in Silicon Valley, California. In short, Pheed enable users to upload and share digital content, or so called pheeds, in the shape of text, photo, video, audio, and live broadcasts. Monetize your social content.

Social Media 266

Social Media Upcoming Platform Feed 266

The Realtime Report

JANUARY 8, 2013

It takes the prize as the most-viewed travel ad in 2012 — even beating out Air New Zealand’s ‘Hobbit-themed’ safety briefing, which logged over 10 million views ( Skift ). To top it off, the ad was the fourth most-viral ad in 2012, following Kony, Red Bull’s Stratos and Angry Birds Space.

Airlines 182

Airlines Video Crowdsourcing Travel 182

Mindjumpers

MAY 22, 2013

However, the number of Likes and Shares has grown significantly, which indicates that even though there are not so many new users joining the platform any more, users still enjoy content and are willing to engage with it. So, content is still king. 2012 in Recap: The Year of Visual Social Media.

Facebook 226

Facebook Activities News Feed 226

Buzz Marketing for Technology

OCTOBER 18, 2013

By providing personalized, relevant and unique content in line with consumers’ likes and dislikes, purchase behaviors and demographic profiles, they’ll increase eyeballs to their online or mobile sites, boost traffic and, most important, drive short-term and long-term sales. percent from 2012 and almost triple the amount spent in 2011.

Retail 217

Retail Discount Loyalty Data 217

Buzz Marketing for Technology

JUNE 5, 2013

Posted in Behavioral Targeting Business Intelligence Conversion Conversion Optimization Customer Experience Interactive Marketing Internet Search SEO Strategy User Generated Content. They check in with their trusted third-party sources, and expect your message to be consistent from desktop to mobile to tablet and back again.

Bazaarvoice 230

Bazaarvoice Mobile How To Focus Group 230

Buzz Marketing for Technology

OCTOBER 25, 2013

Posted in Advertising Behavioral Targeting Communities Mobile Personalization Testing Web Design. So then I ask myself a simple but very important question: Are CMOS acting like mobile and social “agents” for Hispanic shoppers and giving them exactly what they want (i.e., According to the U.S. million, or nearly one in six Americans.

Mobile 225

Mobile comScore Insurance Sites 225

Convince & Convert

JANUARY 30, 2014

Inspired by the rise of mobile and tablet viewership, the BBC is experimenting with a new initiative on Instagram called Instafax, where news clips are featured in 15-second video formats. From the content created, to the positioning and community involvement, the effort is both interesting and noteworthy for both companies and news outlets.

News 138

News Instagram Video Community building 138

The Realtime Report

APRIL 29, 2014

The site has produced 1600 videos since September 2012; those videos have earned over 1.1 Related Stories Social Networking Stats: Facebook Tops 1 Billion Users on Mobile, #RLTM Scoreboard WhatsApp Hits 500 Million Active Users LinkedIn Tops 300 Million Users. billion views on YouTube. ” ( AdAge ).

Video 167

Video Statistics Mobile Social Networking 167

Mindjumpers

JUNE 27, 2012

Last week at Le Web 2012 in London, the augmented reality app Blippar won the start-up competition. Mobile augmented reality for consumer engagement. Blippar describes itself as the first image recognition mobile platform targeted specifically at consumer engagement. Augmented reality and image recognition.

Engagement 257

Engagement Mobile Buy Team 257

Mindjumpers

JULY 6, 2012

Offers on Facebook : By the end of February 2012, Facebook announced the launch of a new feature called Offers. There are five different roles to choose from as seen below: Manager, Content Creator, Moderator, Advertiser and Insights Analyst. Many admins are using content management tools for their mere need of scheduling.

Features 220

Features Policies Mobile Module 220

Mindjumpers

DECEMBER 9, 2015

Our ever-growing global network of Local Social Media Managers around the world helps us ensure contextually relevant content through social listening, content production and response management. India is a mobile first country where 41% of total mobile users are active on social media. Personalized Content is the Key.

Social Media 100

Social Media Trends Mobile Social Networking 100

Ignite Social Media

MARCH 2, 2021

People have become increasingly concerned about the security of their mobile devices. MeWe was founded in 2012 under the name Sgrouples, but it didn’t launch its platform until 2016. It got a lot of attention when Facebook, Twitter, and other platforms started to block accounts sharing questionable content.

Upcoming 212

Upcoming Social Networking Privacy MySpace 212

The Realtime Report

JANUARY 10, 2013

According to the study, ”Consumer demand for social relationships with brands has skyrocketed in 2012.” A collection of data from NYU (also cited in the study) shows a 459% surge in customer communication on Facebook for America’s biggest retailers, measured over Thanksgiving week in 2011 and 2012.

Social Media 188

Social Media Brands Twitter Retail 188

Mindjumpers

JULY 6, 2012

Offers on Facebook : By the end of February 2012, Facebook announced the launch of a new feature called Offers. There are five different roles to choose from as seen below: Manager, Content Creator, Moderator, Advertiser and Insights Analyst. Many admins are using content management tools for their mere need of scheduling.

Features 205

Features Policies Mobile Module 205

Convince & Convert

AUGUST 8, 2019

mobile users in the U.S. The term was coined by Alexis Madrigal of The Atlantic in 2012, who then said we’re only seeing—and measuring—the tip of the sharing iceberg. That was in 2012, when messengers were less popular. appeared first on Convince and Convert: Social Media Consulting and Content Marketing Consulting.

Brands 152

Brands Analytics Consultant Data 152

The Realtime Report

SEPTEMBER 5, 2012

”), run contests, promote online sales, offer inspiring quotes, and link to more branded content: No Matter What. Under Armour Women (@UAWomen) September 4, 2012. This time, women can enter by using the website or mobile app; both allow them to set goals and share their progress. — Under Armour Women: youtu.be/4yUkong5zZg

Campaign 180

Campaign Apparel Social Media Posterous 180

Ignite Social Media

JULY 31, 2017

Moving into 2009/2010 we started seeing that visual content was becoming a priority with new channels, Pinterest and Instagram, coming on the scene. In 2011/2012, there were new media opportunities and there was a push for brands to buy fans to build a following and reach. In 2015/2016, organic reach was down to 2.6%

Social Media 84

Social Media Trends Community building Hosting 84

Mindjumpers

MARCH 5, 2014

The population is extremely mobile-centric, which has lead brands to focus their energy on engaging consumers through social media on mobile devices. The content is highly domestic ranging from geeky crossovers and semi 2 channel users (2 channel is a popular online bulletin-board service) to the average Joes.

Social Media 200

Social Media Mobile MySpace Trends 200

yMarketingMatters

JANUARY 23, 2013

When you create your email content, you can use HTML tags to display images within the email body. Personalization and Relevant Content: In a business email, one size does not fit all. So the user has opened your email and read the content. Mobile, Tablet or PC: How are people reading my email? . But where’s the sale?

Tips 216

Tips Smart Phone Marketing Mobile 216

Buzz Marketing for Technology

DECEMBER 8, 2010

Mobile Marketing – I know I said last year was the year of mobile marketing but I just saw a stat from a Mary Meeker presentation that smart phones will eclipse PC sales in 2012 (that’s just a year away) which will lead us to more mobile usage than PC usage so you better start your Mobile Marketing program now.

B2B 279

B2B Marketing Mobile CPM 279