Buzz Marketing for Technology

DECEMBER 21, 2012

It’s a goldmine of information for the direction of marketers’ mobile strategies and determining where mobile fits in as both a sales channel and marketing medium. 1. Using data for real-time content targeting. So how can mobile consumer data improve sales and marketing efforts? That’s right, real time.

Mobile 225

Mobile Marketing Exercises Applications 225

Convince & Convert

MAY 15, 2012

There’s no doubt that all the information you need to learn about the Wild West world of social media is available online. How do you bring all of those tangents of information in to one great feeling of understanding? May 24, 2012, Columbus, Ohio. June 5-7, 2012, New York, NY. The 2012 event is in the U.S.

Conference 131

Conference Eventful Small Business Hubspot 131

Sprout Social

MAY 10, 2019

By becoming familiar with some of the latest YouTube statistics, you’ll help ensure your marketing strategy for video content is on a path to success. As YouTube stats for marketers go, that’s great insight into where you could be spending your ad budget, or at the very least maintaining an active presence through video content of your own.

YouTube 111

YouTube Strategy B2B Marketing 111

Waxing UnLyrical

FEBRUARY 26, 2013

Have you ever wondered what compels people to share content on their social networks? Facebook insists it has the answer: write better content. A Harvard marketing professor named Thales Texeira has done some recent studies of content virality and sharing. In other words, the bandwidth for content consumption is fixed.

Content 256

Content Study Flickr Advertising 256

Akamai Marketing

DECEMBER 29, 2011

I’ll call this one “ongoing” Since several of those resolutions are ongoing and I’ll continue to keep these on my radar, I’ve developed a (shorter) list of resolutions for 2012 that I intend to focus on as well. What platforms will you use in 2012 that are you aren’t making the most of right now?

Social Media 186

Social Media Vimeo Creative Commons Platform 186

Convince & Convert

DECEMBER 20, 2011

The team at Awareness (who offer social media management software I like a lot), recently published a terrific, free ebook of 2012 social media predictions. My 2012 Social Media Predictions. 2012 bets: 1. We’ve been nibbling around it for a while, but 2012 will be the year of the multi-media social network.

Social Media 121

Social Media eBook Mobile Data 121

Adam Sherk

JANUARY 23, 2013

To get a better sense of the situation I pulled StumbleUpon referral figures from 2010-2012 for a group of 47 news and content sites that we work with at Define Media Group , primarily magazine brands. Declines in StumbleUpon Traffic: 2012 vs. 2011. One thing to point out is that not every site experienced a decline in 2012.

StumbleUpon 172

StumbleUpon Sites Content Survey 172

Firebelly

DECEMBER 26, 2012

So you shot a video of your latest product offering and you want to get some SEO/content marketing juice out of it. You can even put the link on the YouTube video (“For more information, visit the Banana Slicer website.”) ”) That’s French rookie Jean Alesi at Indy 500 2012 Media Day.

Video 191

Video Content Tips Marketing 191

SocMed Sean

MARCH 1, 2022

The simplicity of creating, uploading, and sharing videos is one of the reasons for YouTube’s ability to attract both viewers and content creators. As of September 2021, YouTube had 2 billion users, up from 800 million in 2012. Video content is in higher demand than ever. Video Consumption Continues To Grow.

YouTube 204

YouTube Strategy Automotive Marketing 204

Proactive Report

NOVEMBER 12, 2011

Content curation. Savvy PR and marketing folk are digging deep into the conversations – mining that data to find insights that can drive strategy, inform product R & D, give the competitive edge and improve that pesky bottom line. Once you have the data use that old PR skill called content analysis.

Trends 103

Trends Social Media Social Graph Analysis 103

Kikolani

MAY 11, 2012

Your Blog, Your Rules – Why Marketing Should Always Begin at Home – Don’t rely solely on social platforms for housing your content. I’d say, yes, everyone has what it takes, no, not all content will entertain people, and yes, entertainment with a bit of indirect promotion is a solid way of generating business from video blogging.

Mashup 113

Mashup Resources SEO RSS 113

Convince & Convert

DECEMBER 15, 2023

Invigorate your strategy with insights from marketers at TikTok, Glossier, Zillow, lululemon, and more Convince & Convert started the Social Pros Podcast back in 2012 as a way to get to know the “real people doing real things” in social media. This information allowed them to tap into a partnership with the pet sitting network Rover.

Brands 148

Brands Marketing Real Estate Collaboration 148

Convince & Convert

NOVEMBER 21, 2014

” And if this piece of content doesn’t pass the test as something you yourself would re-share, then don’t post it. This is the biggest mistake , he says, that digital marketers make other than not making enough use of visual content. If you have great content, Peg says, “you can’t just share it once.

Content 153

Content Publishing Social Media Google 153

SocMed Sean

MAY 26, 2022

You can use it to spend your free time checking out photos and videos of just about anything or to post your own content. Since Instagram was launched in 2012, new features have continuously been added. I hope you’ve enjoyed and found this information useful. What Does the Plus Symbol Mean in Instagram?

Instagram 243

Instagram Notification Video Comments 243

Sprout Social

FEBRUARY 16, 2022

Over 500 hours of content is uploaded to YouTube every minute. 2012: Watch time. In 2012, YouTube announced a new metric “ Time Watched ” to use in their search and Suggested Video algorithm. Moreover, the company used surveys to collect information on what users enjoyed and preferred. billion YouTube users worldwide.

YouTube 123

YouTube Notification Video Trends 123

The Realtime Report

NOVEMBER 2, 2012

The video debuted on July 15, 2012. What fueled this meteoric rise in popularity – the content, the marketing, celebrity tweeting, or some combination of these elements? YG’s main artists also had Twitter accounts to push information to high numbers of followers. Sharable Content With Global Appeal.

Content 194

Content Film Marketing How To 194

Laurel Papworth

APRIL 21, 2012

I’ll be teaching a couple of 1/2 day step by step social media course in Perth on 27th April, 2012 while I’m there for the #Media140 conference. In this one-day course you’ll get a real taste of the marketing power of the new Social Media campaigns: creating managing and distributing social content through online communities.

Training 76

Training Course Social Media Press Release 76

Social Media Strategies Summit

NOVEMBER 12, 2020

Hot in Social Media’s blog was launched on a special day: December 12, 2012 (12.12.12) and has now more than 300 contributors! Can you share some information on the digital marketing tools you’ve developed and currently sell through your blog?

Social Media 246

Social Media Startup Resources SEO 246

Buffer Social

DECEMBER 5, 2023

Each week, we (the Content team) would receive overflowing inboxes filled with requests to post articles on the Buffer blog.   Usually, we’d pay these messages no mind – guest posts just weren’t a part of our content strategy. Six months ago, we noticed an interesting phenomenon. So what changed?

Guidelines 87

Guidelines Posterous FAQ Team 87

Writtent Blog

DECEMBER 6, 2013

While the concept of branded content has been around for decades, the practice of publishing blogs, eBooks and whitepapers to the web is less than a decade old. Studies by the Content Marketing Institute have found that 61% of customers are more likely to buy from a brand who offers free content resources. It Adds Value.

Content 89

Content Marketing eBook Study 89

Firebelly

JANUARY 12, 2012

We invest a great deal of time and effort (and some money) in producing quality content. Our hope is that our work educates, informs and – at times – even entertains you. "the Once again we commit ourselves to another year of good content for you. yeah it's pictures of me - I'm over it.

Education 164

Education Team Social Media Communities 164

Convince & Convert

NOVEMBER 21, 2014

” And if this piece of content doesn’t pass the test as something you yourself would reshare, then don’t post it. This is the biggest mistake , he says, that digital marketers make other than not making enough use of visual content. If you have great content, Peg says, “You can’t just share it once.

Content 106

Content Publishing Social Media Google 106

Convince & Convert

JANUARY 28, 2014

They needed the statistic within two hours for use in an important piece of long form content. But without a citation, this information was completely unfounded and useless. As a content marketer, I am always backing up my white papers, ebooks, and blogs with powerful statistics and research that tell a story. Sounds easy right?

Statistics 132

Statistics Content Hubspot Marketing 132

Buzz Marketing for Technology

OCTOBER 18, 2013

By providing personalized, relevant and unique content in line with consumers’ likes and dislikes, purchase behaviors and demographic profiles, they’ll increase eyeballs to their online or mobile sites, boost traffic and, most important, drive short-term and long-term sales. percent from 2012 and almost triple the amount spent in 2011.

Retail 217

Retail Discount Loyalty Data 217

Kikolani

MAY 5, 2016

As more and more businesses battle it out in the cyberworld to capture the hearts and minds of netizens, the importance of link building and content marketing is more pertinent than ever. However, a lot of marketers are getting confused on the complementary relation of link building and producing great content.

Content 78

Content Findability Engineering Flickr 78

Writtent Blog

AUGUST 8, 2014

Is quality content the backbone of your SEO strategy? Shabby content doesnt engage readers. Here is a closer look at what qualitative content is and why it should be the main driver of every search engine optimization strategy. SEO Strategy: What Is High-Quality Content? Qualitative content is fresh and informative.

SEO 109

SEO Strategy Content Engineering 109

Webbiquity SMM

MAY 22, 2018

They give you access to user-generated content that can be used to promote your brand further. participants have to like a particular post to get a chance of winning); others motivate them to provide extra information that can be further used in your lead funnel. 4. Share Original Content. First, you have a character limit.

Social Media 156

Social Media Tips Review SEO 156

Mindjumpers

MARCH 9, 2012

Tweet Once Facebook timeline for Pages was launched on Feb 29, 2012, there have also been some changes in guidelines for brand pages. Although these guidelines do not explain much about the change in content policy, they clearly throw a lot of light on the new structural changes, especially the cover photo.

Guidelines 273

Guidelines Facebook Policies Price 273

Hootsuite

AUGUST 18, 2020

But here’s the long answer, too: 2005-2012: View count (a.k.a. 2012: Watch time (a.k.a. In 2012, the platform announced an update to the discovery system designed to identify the videos people actually want to watch. 2016-2020: Borderline content, demonetization and brand safety. view duration).

YouTube 145

YouTube HootSuite Metadata Notification 145

Justin Levy

JANUARY 1, 2013

During the last months of 2012 I have been jotting down words in my notebook and starting to identify consistent themes as I reflected on my wins and opportunities from 2012. I have always voraciously consumed information , staying infinitely curious. I can’t research enough information about the given topic.

Upcoming 164

Upcoming Project Process Curation 164

Convince & Convert

SEPTEMBER 18, 2015

The same applies for content marketing , which marketers are using largely to drive traffic, build an audience, improve engagement levels, generate leads, and convert them into sales. Here are four psychological principles you need to leverage to craft a killer content marketing strategy. Information Gap Theory. The Halo Effect.

Strategy 60

Strategy Content Apple Loyalty 60

Kikolani

MARCH 17, 2016

On the marketing side of things, it’s worth noting that: If you have video content on your site, you are more likely to retain visitors for longer than if you only have text. You also need to make sure that the video’s content, as well as its quality, is excellent enough to pique viewers’ interest and get your marketing message across.

Video 100

Video Content Marketing Applications 100

Convince & Convert

MAY 9, 2013

When preparing its 2012 Annual Report, The Calgary Zoo traded its traditional PDF for Instagram. Proclaiming the 2012 Annual Report “The Year of the Penguins,” 55 photos and captions serve as the report pages and content. Social Image of the Week calgary zoo instagram jessica gioglio social image of the week visual marketing'

Report 149

Report Instagram Social Media Communities 149

SocMed Sean

DECEMBER 18, 2018

Like other emotions, humor can be power when used properly in a content strategy. Social media marketing isn't necessarily about content that goes viral. So, what about brands that focus their content on creating articles that educate their customers? Just recently she started to create her first social media course.

Social Media 220

Social Media Meme Advertising Strategy 220

ProBlogger

DECEMBER 30, 2011

In the aforementioned interview, Maria said that “curation is all about pattern-recognition, seeing how various and diverse pieces of content fit together under the same taste umbrella or along the same narrative path, so the guiding principle has to be the sole storyteller with a strong point of view.” I love his blog.

Blogger 53

Blogger Blogosphere Curation Case Study 53

ProBlogger

OCTOBER 19, 2012

It was the first year we had two different ´streams´ of content and the first time we uploaded the presentations shortly after the sessions had finished for virtual attendees. People loved not worrying about missing information and being able to participate in the conversation virtually. 2 Years Later – ProBlogger Training Day 2012.

Eventful 40

Eventful Conference Startup Training 40

Writtent Blog

MAY 20, 2014

Content marketing — like any other type of online marketing — is continually changing and evolving. Meaning, if your content campaign today looks just like it did in ‘07, then it isn’t as effective as it was in 2007. Social media marketing is the most popular content promotion tactic by a mile. Image source.

Trends 95

Trends Content Marketing Curation 95