Mindjumpers
JANUARY 2, 2013
But 2012 was also characterised by being the year when visual content came into focus, as Sara predicted. The Timeline allowed them to create a great narrative about their brand by filling in content all the way back to 1932 when it all began. An expression of just how important visual content has become.
Sherrilynne Starkie
MARCH 2, 2013
And, while the awards show and its host, Seth McFarlane , were both widely criticized even as the broadcast was just going out for being boring, badly written and not funny, it was a clear, out-of-the-ballpark content marketing success for the global entertainment industry. That’s the power of compelling content.
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Direct Marketing Observations
DECEMBER 14, 2011
Last week in a very thought provoking Tweetchat hosted by Lisa Petrilli , the discussion, though swirling around how an introvert uses social media, somehow segued into driving website traffic. 1) Driving traffic - The challenge in 2011 is the same in 2012. Content creation. Keep your users focused in 2012. Guess what?
Webbiquity SMM
JANUARY 2, 2013
Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. Just 4% of marketers said their companies were “very effective” at measuring social marketing in 2012.
Convince & Convert
JUNE 16, 2012
Scroll to see the social media and content marketing articles you need to know. If you find a social media or content marketing story you think is a must-read, tweet it out with the #OneSocialThing hash tag. our free, daily email with 1 great thing you need to know about social and content). About the Jay Baer: Follow @jaybaer.
Convince & Convert
JUNE 9, 2012
Scroll to see the social media and content marketing articles you need to know. If you find a social media or content marketing story you think is a must-read, tweet it out with the #OneSocialThing hash tag. our free, daily email with 1 great thing you need to know about social and content). About the Jay Baer: Follow @jaybaer.
Kikolani
MAY 11, 2012
Your Blog, Your Rules – Why Marketing Should Always Begin at Home – Don’t rely solely on social platforms for housing your content. I’d say, yes, everyone has what it takes, no, not all content will entertain people, and yes, entertainment with a bit of indirect promotion is a solid way of generating business from video blogging.
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