Justin Levy

JULY 1, 2012

We are now 50% of the way through putting 2012 in the history books. For the past few weeks my team has been busy putting together our plans for the 2nd half of 2012 and sharing them with various teams. The 3 words that I chose as my guiding pillars for 2012 were: Consistency, Balance, & Ship. Welcome to July. Grade: Good.

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Project Review Process Team 100

Proactive Report

DECEMBER 9, 2014

Download the PDF of the Social Media Strategy Template here. Pinterest has seen remarkable growth in the last three years: 11 (2%) F500 companies had a Pinterest account in 2012. That grew to 45 companies (9%) in 2013 and 2014 saw a massive jump to 178 (36%). Develop a content strategy with an editorial calendar.

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Template Templates Social Media Strategy 111

Techipedia: Tamar Weinberg

JULY 11, 2013

Apple, of course, started this trend with the introduction of the first iPhone, but distilling entire companies down to a collection of utilities is now pervasive, and that is where the vast majority of technology and marketing development is headed. For decades, the key question has been “how valuable is the brand?”

Mobile 191

Mobile Strategy Marketing Insurance 191

Convince & Convert

DECEMBER 15, 2023

Invigorate your strategy with insights from marketers at TikTok, Glossier, Zillow, lululemon, and more Convince & Convert started the Social Pros Podcast back in 2012 as a way to get to know the “real people doing real things” in social media. to get through. What other brands peak their interests? due to these efforts.

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Brands Marketing Real Estate Collaboration 148

Proactive Report

DECEMBER 16, 2011

In her post about social media trends in 2012 Beverly Macy says content curation is important because people want to know what’s important and they want to discover interesting and relevant content. “Competitive advantage goes to companies who quickly figure out how to enable effective aggregation curation.

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Curation Trends Curata Social Media 106

Sprout Social

MAY 10, 2019

By becoming familiar with some of the latest YouTube statistics, you’ll help ensure your marketing strategy for video content is on a path to success. A lot of companies assume that YouTube is strictly a B2C channel. 1. There are 1.9 billion active users on YouTube. Currently, there are 1.9

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YouTube Strategy B2B Marketing 111

The Realtime Report

JANUARY 9, 2013

The videos include a variety of people (and some of their pets) “sharing their views on personal goals, financial strategies, debt, retirement savings and more.” According to data provided by the company, campaign goals were exceeded: Facebook likes rose 27% to 571 (now at 579). ” Set Goals. Measure Results.

Social Media 186

Social Media Strategy Case Study Airlines 186

Mindjumpers

JANUARY 11, 2012

Tweet Recently, Awarness Inc released a report called The State of Social Media Marketing : Top Areas For Social Marketing Investment and Biggest Social Marketing Challenges in 2012. The It compares the state of social media in 2011 and expectations from 2012, based on this survey. Monitoring.

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Survey Report Social Media ROI 250

Proactive Report

MAY 8, 2017

Download the PDF of the Social Media Strategy Template here. Pinterest has seen remarkable growth in the last three years: 11 (2%) F500 companies had a Pinterest account in 2012. That grew to 45 companies (9%) in 2013 and 2014 saw a massive jump to 178 (36%). Meritus Media Inc., Engage and facilitate conversations.

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Template Templates Social Media Strategy 56

Social Media Strategies Summit

NOVEMBER 12, 2020

Adrian Domocos is a marketer with 10+ years of experience in both large (multinational) and smaller companies (startups). Hot in Social Media’s blog was launched on a special day: December 12, 2012 (12.12.12) and has now more than 300 contributors! Check out one of our social media strategy conferences.

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Social Media Startup Resources SEO 246

Proactive Report

NOVEMBER 12, 2011

Savvy PR and marketing folk are digging deep into the conversations – mining that data to find insights that can drive strategy, inform product R & D, give the competitive edge and improve that pesky bottom line. You start by listening and gathering information about your brand/s, your company and your competitors.

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Trends Social Media Social Graph Analysis 103

Unmetric

OCTOBER 25, 2019

In 2011, we set out to elevate the way marketers create and analyze their social media strategies. It began when I was at my previous company in the enterprise peer-to-peer data backup space. This helped me craft a content strategy, the pinnacle of which was the publishing of a parody rap video entitled Cloud, Cloud, Baby.

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Social Media Management Class Compete Social Media 114

Laurel Papworth

JANUARY 30, 2012

And more interestingly, Google Plus is set to reach 400 million members during 2012. Sydney 6 March 2012 More Information Here. We cover the basics of the service and then use the computers to gain hands on practical use of LinkedIn for both Professional but mainly Company use, which the student can continue to use after the course.

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Training Social Media Class Course 76

Webbiquity SMM

DECEMBER 12, 2012

” He then outline three strategies he says are designed to improve search rank and traffic. 6 Reasons Why Adding Google+ to Your Web Presence & SEO Strategy is a Good Idea by iMedia Connection. ” He then details a “simple strategy for using Pages to create opt-in subscription lists about specific topics.”

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Google Tips Bookmarklet SEO 216

Proactive Report

DECEMBER 5, 2011

Today I am going back to the four social media trends Beverly Macy predicted would be hot in 2012 in the Huffington Post. It’s an accepted and effective business strategy. According to a report by Useful Social Media, 12% of the companies surveyed claimed that social media was under the direct control of the CEO.

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Analytics Trends Social Media ROI 92

Mindjumpers

NOVEMBER 23, 2012

As of 2012, social is already too big to ignore. In the beginning of this year, Sara predicted that 2012 would be the year of visual communication – and she was quite right. It’s an example of a company truly taking part in activities similar to those of a media company by offering a non-branded service to their target group.

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Social Media Nielsen Aggregator Mobile 269

Ignite Social Media

AUGUST 31, 2020

As a leading social media agency, we’ve watched this platform evolve since day one, updating strategies as new features emerged and others disappeared. As Visa learned years ago and Shopify leverages today, companies that put themselves between buyers and sellers and add value can drive billions of revenue. Let’s jump right in.

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Trends Facebook Instagram Privacy 180

Convince & Convert

SEPTEMBER 1, 2015

Over the years, Convince & Convert has continued to refine its social media strategy process. Here’s one iteration, presented as a keynote speech to ESTO (Educational Seminar for Travel Organizations) in the fall of 2012. Social Media Strategy in 8 Steps (Summary). highlight to tweet). Step 2: Listen and Compare.

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Social Media Strategy How To Marketing 60

Laurel Papworth

APRIL 21, 2012

I’ll be teaching a couple of 1/2 day step by step social media course in Perth on 27th April, 2012 while I’m there for the #Media140 conference. We’ll look at case studies of customers engaging with companies on social media sites and evaluate the benefits and drawbacks of various social media tools. social media training.

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Training Course Social Media Press Release 76

Proactive Report

JANUARY 29, 2013

According to a 2012 study conducted by the Chartered Institute of Marketing (CIM), Ipsos ASI and Bloomberg, there is a skills gap in business use of social media. Mentions of brands on Twitter grew 113% in 2012. If your company plans to improve their performance in 2013, getting social media right should be a priority.

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Training Company Social Media Skills 93

Visually SM

AUGUST 19, 2020

But with so many social media platforms out there, how can your company make such a big decision? Finding the proper channel to announce your goods and services demands as much of a strategy as anything else. How to build a social media strategy? How to build a social media strategy? Are you ready?

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Social Media Brands Reddit Platform 130

Mindjumpers

SEPTEMBER 17, 2012

In a previous blog post , Jonas made a summary of a report called “The State of Social Media Marketing” from January 2012 in which he outlined the key points and conclusions drawn from the report. As in the beginning of 2012 the big three – Facebook, Twitter and LinkedIn – remain at the top positions. Monitoring.

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Survey Report Social Media ROI 225

Buffer Social

DECEMBER 1, 2023

As part of my comprehensive Buffer onboarding — which had me up and running at full speed in a matter of weeks — I was tasked with setting up intro calls with the company executives.  Plus, I knew these company leaders were busy — when would I have the opportunity to pick their brains again?  ” 2.

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Team Engineering Company System 79

Writtent Blog

AUGUST 8, 2014

Is quality content the backbone of your SEO strategy? To gain search visibility and traffic today, a company needs to be useful, solve problems, and develop a brand. Here is a closer look at what qualitative content is and why it should be the main driver of every search engine optimization strategy. Image source. Image source.

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SEO Strategy Content Engineering 109

Convince & Convert

JANUARY 17, 2012

Specifically, I’m going to focus on blogging and the subjects you can address in your company’s content marketing efforts to not only completely stand out from the crowd, but also generate more leads and sales than you’ve ever done before. In fact, I still own a company in Virginia where we install inground fiberglass swimming pools.

Marketing 139

Marketing Price Cost Questions 139

Webbiquity SMM

DECEMBER 12, 2018

And this percentage is growing with every passing year, which means digital marketing should be at the forefront of any promotional strategy because it is universal, affordable, and will only grow in importance. That’s why many smaller companies are turning to so-called micro-influencers. As of June 2018, 4.2 Social Listening.

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Trends Marketing Influencer B2B 166

SocMed Sean

DECEMBER 18, 2018

Like other emotions, humor can be power when used properly in a content strategy. Click To Tweet Knowing Your Audience Is Key If you’re thinking about using humor as part of your communication strategy, you need to take some time and conduct an audience analysis. Just recently she started to create her first social media course.

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Social Media Meme Advertising Strategy 220

SocMed Sean

JANUARY 21, 2012

There is no doubt that 2012 is going to be THE year of social media. S = Strategy – Note: S DOES NOT EQUAL Sales (more on that later). Your strategy doesn’t have to set in stone, but it should be well thought-out and should be flexible enough to change as you learn and engage more. DON’T sell to them.

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Social Media Tumblr StumbleUpon Digg 280

The Realtime Report

AUGUST 8, 2012

The survey was conducted online in the spring of 2012 and drew more than 500 participants from a wide variety of professional disciplines and industries, including media, financial services, consulting, marketing, human resources, engineering, and others. There is also a webcast scheduled for August 9, 2012. What do you think?

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ROI Mzinga Analytics Social Media 191

Ignite Social Media

JANUARY 6, 2020

Facebook becomes the 3 rd largest web company in the US behind Google and Amazon, where it still sits in 2020. Bonus: The first video to hit one billion views was Psy’s “Gangnam Style” in 2012. Need help planning your social strategy for the new year? Facebook introduces liking individual comments. Yes, really.) Contact us here.

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MySpace Instagram Social Networking YouTube 134

Convince & Convert

MAY 9, 2013

When preparing its 2012 Annual Report, The Calgary Zoo traded its traditional PDF for Instagram. Proclaiming the 2012 Annual Report “The Year of the Penguins,” 55 photos and captions serve as the report pages and content. This is arguably a first on Instagram and companies and brands should be inspired by their creative approach.

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Report Instagram Social Media Communities 149

SocMed Sean

JANUARY 1, 2012

What to do…It’s 2012 and you’ve been blogging for almost a year now with no success. Maybe it’s time to rethink whether the you’ll be able to quit your job in 2012 to become the next Pete Cashmore of the Web. Maybe it’s time to…well…quit. You wouldn’t be the first. Do more! ??

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Creative Commons Flickr Adwords Tumblr 279

The Realtime Report

JUNE 20, 2014

21% of all online video-plays globally were completed through mobile devices in the first quarter of the year, according to video technology company Ooyala. In 2012, that figure was at 3.4%; in 2013 it was 9%. Since 2012, mobile and tablet video viewership is up 532%. Mobile Video Now Accounts For 21% Of All Online Video Plays.

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Social Networking Mobile Video Tumblr 175

Sprout Social

FEBRUARY 16, 2022

Read on to learn more about the algorithm and how to up your YouTube marketing strategy. 2012: Watch time. In 2012, YouTube announced a new metric “ Time Watched ” to use in their search and Suggested Video algorithm. Moreover, the company used surveys to collect information on what users enjoyed and preferred.

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YouTube Notification Video Trends 123

Webbiquity SMM

OCTOBER 5, 2012

Again, thank you for reading the MarketingSherpa Readers Choice top b2b marketing blog for 2012. 33 (of the) Best Marketing Strategy Guides and Insights of 2010 (February 14, 2011). For a more up-to-date look at marketing strategy, check out the Best B2B Marketing and Sales Strategy Guides and Insights of 2011.

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Vocus B2B Social Media Statistics 155

Mindjumpers

AUGUST 16, 2012

from the beginning of 2012, according to statistics released by Facebook at the Game Developers Conference Europe 2012 in Cologne, Germany this Tuesday. The number of users who play games on Facebook has jumped from 205 million last year to 235 million as of today. The number has also risen 8.4%

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Campaign Facebook Marketing Mobile 235

Small Business Mavericks

AUGUST 7, 2013

1 reason cited for a content marketing strategy is lead generation. In fact, 44% of respondents in 2013 cited lead generation as most important as opposed to 16% in 2012. Oddly, in 2012, 9% of respondents said increased revenues was the primary goal of content marketing, but in 2013, that wasn’t even on the list.

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Survey Small Business Strategy Company 98