Hootsuite

FEBRUARY 4, 2020

And once you do, you’ll be able to create a smart Instagram marketing strategy that will create leads, sales, and an audience devoted to your brand. After all, the social media platform boasts more than 1 billion users all over the world (more than 1/10th of Earth’s population). But that’s a little easier said than done. Germany: 19.9

Instagram 145

Instagram Social Media Marketing Survey 145

Webbiquity SMM

DECEMBER 12, 2012

Many of this year’s best posts about Google’s newest social platform were written early in the year. “Ghost town” or not, many experts agree that Google+ is here to stay, and it’s valuable for b2b marketing, SEO , personal branding, and reputation management. . So what makes Google+ special?

Google 216

Google Tips Bookmarklet SEO 216

Mindjumpers

JUNE 25, 2012

Tweet Recently, ComScore , the global leader in measuring the digital world, published a report on social marketing and how it’s not just about getting likes! The report called “The Power of Like 2 – How Social Marketing Works” was made in a research collaboration with Facebook in order to deliver unique insights on social media marketing.

Report 277

Report comScore Marketing Groups 277

Social Media Strategies Summit

NOVEMBER 12, 2020

Adrian Domocos is a marketer with 10+ years of experience in both large (multinational) and smaller companies (startups). The SMSsummit team was able to chat with Adrian about his experience building out the Hot in Social Media blog and what advice he has for other marketers interested in building out their own blog.

Social Media 246

Social Media Startup Resources SEO 246

Unmetric

OCTOBER 25, 2019

Falcon.io , a subsidiary of Cision , is a leading player in the social media space, providing its global customer base with a platform to manage their social media listening, engaging, and publishing requirements. In 2011, we set out to elevate the way marketers create and analyze their social media strategies.

Social Media Management 114

Social Media Management Class Compete Social Media 114

Social Media Strategies Summit

FEBRUARY 27, 2020

At any given moment, there are new tools, platform updates, improved tracking, and several 2020 social media trends are emerging now that point to our industry being one of constant movement. This trend toward growth and diversity means that no one social platform or channel can be ignored. Source: PEW Surveys conducted 2012-2019.

Trends 182

Trends Social Media Instagram Platform 182

Kikolani

MAY 11, 2012

19 Ways to Build Relationships With Blog Comments – Business blogging strategy: use these blog comment tactics to build and cultivate better relationships with your business community. The question then becomes… how do you build a community of fans? Read the benefits of having your own blog and using social media to market it.

Mashup 113

Mashup Resources SEO RSS 113

Mindjumpers

JULY 2, 2013

I have been looking into upcoming social platforms and came across Pheed, which for a while has created some buzz on the web and have been announced the breakout social media star of 2013. Pheed was launched October 2012 and was founded by a group of friends from the technology and entertainment community in Silicon Valley, California.

Social Media 266

Social Media Upcoming Platform Feed 266

Mindjumpers

FEBRUARY 6, 2013

It is a matter of brands understanding the true values and dynamics of a community. Divided into Q1-Q4 2012 , you can see the global brands that are performing the best and the worst – on either Twitter or Facebook. Picking The Right Social Platform For Your Brand. Facebook 2012: This Is What Success Looks Like [Infographic].

Statistics 227

Statistics Analysis Groups Groups 227

Mindjumpers

MAY 31, 2012

What seems to be forgotten time-to-time though is why it has become the platform it is. It is the way in which people act and behave that has formed Facebook; people has a need to connect, to be part of a community and to express their identity. 2012 Is The Year of Visual Communication. A case study.

Case Study 264

Case Study Communities Campaign Study 264

Hootsuite

JUNE 28, 2023

The term “dark social” was invented in 2012 by Alexis Madrigal, former editor of The Atlantic. Everyone uses dark social It’s not a matter of if your customers use dark social platforms, it’s which ones. Source: Morning Consult Great news for social media marketers, but what if your target audience isn’t Gen Z?

HootSuite 120

HootSuite URL Analytics Forums 120

Social Media Strategies Summit

JANUARY 3, 2019

In April, the platform saw changes to its API that resulted in the death of Instagram bots, apps that help brands analyze their followers and limitations on the ability to repost UGC. The platform also rolled out a new algorithm , focusing on serving its users content based on three primary factors: interests, timeliness, and relationship.

Instagram 139

Instagram Brands UGC Travel 139

Visually SM

AUGUST 19, 2020

A big part of succeeding in Digital Marketing is finding out the right channels to promote your brand. But with so many social media platforms out there, how can your company make such a big decision? However, you wouldn’t believe how many times the question we proposed above is asked to marketers. for Generation X).

Social Media 130

Social Media Brands Reddit Platform 130

Hootsuite

AUGUST 18, 2020

If you’re a creator working on getting more YouTube views , or a brand building out your YouTube marketing strategy , the platform’s recommendation algorithm counts for a lot. Fifteen years later, people are uploading 500 hours of video to the platform every minute. But here’s the long answer, too: 2005-2012: View count (a.k.a.

YouTube 145

YouTube HootSuite Metadata Notification 145

Convince & Convert

MAY 27, 2014

As content marketing explodes, so too, does the volume of noise. In 2012, I wrote about a supply-chain management software company called Kinaxis. Marketo did this successfully with its Big Activity Coloring Book , “30 pages of pure, unadulterated marketing activity fun!” What drives customers in your space crazy?

Conversation 167

Conversation B2B Marketing GPS 167

Mindjumpers

MARCH 5, 2014

Mindjumpers’ global network consists of local country community managers, creating a platform of multinational professionals. It is their insights enable us to execute and maintain brand communities around the world in a structured, quality assured and cost effective way. Social platforms: Mixi, LINE and Nico-Nico.

Social Media 200

Social Media Mobile MySpace Trends 200

Mindjumpers

APRIL 11, 2012

Tweet Recently, Awareness released a new white paper on social analytics and suggestions on how marketers process and assimilate seemingly endless social data. How to use The Social Analytics for Marketing and Sales Effectiveness Framework. Social Analytics for Marketing and Sales Effectiveness Framework.

Metrics 268

Metrics Analytics Nielsen Social Media 268

Webbiquity SMM

FEBRUARY 4, 2013

Today’s explosion of media channels has made it simultaneously more challenging yet more vital for companies to present unified messaging and branding to their markets. Much more than just another tactical marketing field guide, Marketing in the Round aims to provide comprehensive strategy guidance. They circle simultaneously.”.

Review 186

Review Marketing Metrics Meeting 186

Sprout Social

SEPTEMBER 21, 2020

Their photo-editing mobile app has over 150 million Android and iPhone downloads since it first launched in 2012. When the two men first released VSCO in 2012, it was the app’s focus on creators that helped it stand out from others on the market. This doesn’t mean VSCO isn’t supportive of the #BlackLivesMatter movement.

Issues 136

Issues Survey Campaign Authentication 136

Waxing UnLyrical

JANUARY 24, 2013

How can PR professionals harness the power of big data to support customer service, PR and marketing efforts? Waze is the community-driven app that learns from users’ driving mannerisms to provide routing and real-time traffic updates. There is no silver bullet, but we can provide some examples, based on recent experiences.

Data 230

Data Sysomos Sentiment Analytics 230

Later

JANUARY 1, 2020

Wondering what the big Instagram marketing trends of 2020 will be? It’s a new decade, and Instagram is no longer just a social platform, but also an economic engine for small and big brands alike. But will it be enough to compete with marketers’ attention towards TikTok? So what does this all of this mean for you, dear marketer?

Trends 87

Trends Instagram Marketing Influencer 87

SocMed Sean

DECEMBER 18, 2018

Humor, also plays a pretty substantial role in life, so it makes sense that integrating humor into your marketing and social media would make sense. Social media marketing isn't necessarily about content that goes viral. Engagement with your community should be the ultimate goal. They don’t want to be sold to. Definitely.

Social Media 220

Social Media Meme Advertising Strategy 220

Mindjumpers

JULY 2, 2012

So if your brand has a unique visual content to share, you should certainly consider joining the platform. Therefore, if you choose to build a presence on Instagram, you must imperatively treat this platform as any of your other social media presences. 2012 Is The Year of Visual Communication.

Instagram 279

Instagram How To Hashtag Communities 279

Dave Fleet

FEBRUARY 16, 2016

Decline of community management (in some areas). This was the period when the current platforms all launched, and it felt like there was a new social media tool or network emerging every week. We’ve seen new platforms emerge – visual platforms Instagram and Snapchat, messaging platforms like Whatsapp, WeChat, etc. –

Mobile 105

Mobile Trends Loyalty Compete 105

Ari Herzog

DECEMBER 28, 2012

I will continue to seek out new connections who are strategically aligned with my interests and passions in social media marketing, open government, and social change. Curated lists were used a lot in 2012 and will be leveraged much more frequently to categorize people and observe trends. Twitter in 2013. Concluding Thoughts.

LinkedIn 170

LinkedIn Twitter Facebook Foursquare 170

Ari Herzog

NOVEMBER 12, 2012

Flextronics sent its first tweet on October 1, 2012. Its Twitter biography is explicit that I am the community manager. Many moons ago and long before I entered their world, Flextronics needed a mix of digital and marketing services and hired branding agency Johnson Beesley. My Connection to Flextronics. How Flextronics Met Me.

Radian6 172

Radian6 Press Release Vimeo Upcoming 172

Webbiquity SMM

MAY 3, 2012

Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • 34% of marketers have generated leads using Twitter. And what do marketers and business owners need to know—and more importantly, do —to keep ahead of consumer demands? Cross-Platform Is a Must.

Mobile 180

Mobile iPhone iPad Training 180

Hootsuite

JANUARY 31, 2024

If you’ve been considering investing in Premium, I ran an experiment to discover which format earns more reach on the platform. While threads have become an effective storytelling method to incorporate into your Twitter marketing strategy , long-form posts could change the game. Will it impact engagement? Let’s find out.

HootSuite 78

HootSuite Metrics Engagement Feed 78

Convince & Convert

NOVEMBER 21, 2014

Guy Kawasaki and Peg Fitzpatrick , the marketing power duo behind Canva ‘s social, are releasing a book in early December, entitled The Art of Social Media: Power Tips for Power Users. This is the biggest mistake , he says, that digital marketers make other than not making enough use of visual content. GuyKawasaki Tweet This.

Content 153

Content Publishing Social Media Google 153

Mindjumpers

JULY 23, 2012

The Global Social Media Check-Up 2012 specifically looks into how these companies use Twitter, Facebook, YouTube, Google+ and Pinterest. As of 2012, 87% of the companies are using at least one of the major social platforms to engage with online stakeholders. Twitter dominates the picture. Twitter accounts.

Study 256

Study Social Media Survey YouTube 256

Mindjumpers

FEBRUARY 26, 2014

Mindjumpers’ global network consists of local country community managers, creating a platform of multinational professionals. It is their insights enable us to execute and maintain brand communities around the world in a structured, quality assured and cost effective way. Social platforms: Mixi, LINE and Nico-Nico.

Social Media 113

Social Media MySpace Trends Energy 113

Idaconcpts

FEBRUARY 15, 2013

Gartner recently reported that smartphone sales in the fourth quarter of 2012 went up to 207.7 It’s one of the top event apps that provide a platform for businesses to interact with their customers. Yelp has a huge community, and the reviews on the site are read seriously. It’s available for iOS and Android. FourSquare.

Brands 177

Brands Foursquare HootSuite Tumblr 177

Mindjumpers

AUGUST 3, 2012

Before joining Software Advice in 2012, she worked in sales management and advertising. Currently, her research focuses on various topics related to CRM software, sales, customer service and marketing strategy. Augment transparency, accountability and communication efficiency. Here’s a snapshot of their responses.

Social Enterprise 209

Social Enterprise Yammer Jive Crowdsourcing 209

Webbiquity SMM

FEBRUARY 2, 2012

As things stand now, there’s unlikely to be a 2012 version of this post next year. But you often do want to socialize and share daily which is what you can do on Twitter or Facebook” and “There are better niche communities where you can get your questions answered, for example specialist communities or LinkedIn groups.”

SEO 146

SEO MySpace Hubspot Patterns 146

Webbiquity SMM

AUGUST 26, 2014

So the question is–are there things that today’s B2B marketers can learn from history, specifically, the tremendous success of Facebook and the rise, fall and possible resurrection of Myspace? How can the respective histories and behaviors of these two companies inform the best practices for B2B marketers? My answer is certainly–yes!

B2B 190

B2B MySpace Startup Social Networking 190

The Realtime Report

APRIL 16, 2014

The challenges each site faced were essentially different; Mark Zuckerberg and Facebook were out to show that his “social network” was more than just an experiment; meanwhile, Twitter was looking to prove that it could be a platform more meaningful than trending topics and celebrity gossip. He needed the support of business, and fast.

Twitter 187

Twitter Small Business Facebook Cause marketing 187

Social Media Marketing

JUNE 28, 2012

Well, we're about to do it again for the launch of the 2013 Ford Fusion , which we revealed at the 2012 North American International Auto Show, where we debuted it to 2,500 media, including 150 bloggers we hosted from around the world who produced some amazing content. It is the most significant vehicle Ford will launch in 2012.

Case Study 167

Case Study Flickr Team Social Media 167