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Report: Social Marketing Is More Than Just Likes [Report]

Mindjumpers

Tweet Recently, ComScore , the global leader in measuring the digital world, published a report on social marketing and how it’s not just about getting likes! unique visitors in March 2012, whereas the brand’s Facebook page attracted 14 times as many with 320,000 visitors within the same period.

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Can CMOs Master The Customer Experience For Hispanic Shoppers?

Buzz Marketing for Technology

Posted in Advertising Behavioral Targeting Communities Mobile Personalization Testing Web Design. As more and more marketers are discovering, it’s impossible to think about any digital or e-commerce strategy without acknowledging the critical importance of the overall Hispanic population on today’s electronic marketplace.

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7 Ways the Sharpest Brands Are Using Videos to Engage Customers

Social Media Marketing

The YouTube marketing specialists at Pixability recently conducted a major study of 200,000 branded videos on YouTube, and ultimately discovered that more than 50% had lunder 1,000 views. Communicate a Larger Message One of the most-effective branded video campaigns of 2012 was produced by travel booking engine Expedia.

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How Social Media Can Affect Your Search Engine Rankings

ProBlogger

Now more than ever, marketing experts are improving their marketing strategy with fewer resources, and they are shifting marketing budgets from traditional to digital tactics like search engine optimization and social media. Source: comScore. Pinterest grew 4,377% in 2012 and continues to expand with 25 million users.

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The devil’s in the data: Identifying the groups that won the election for Trump

Audiense

What can marketers learn from this? In 2012, Barack Obama’s 50-strong analytics team executed its data-led strategy from “ The Cave ”, within the campaign team’s Chicago headquarters. their needs are many; they desire a sense of community, they are highly home/family orientated, and seek ambitious challenges.

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