Convince & Convert

AUGUST 8, 2019

But what is dark social, how does it affect your brand, and how you can measure it? AI-based technologies are bridging the gap between users and brands on a one-to-one basis, offering bots for ordering pizza and settling customer service questions in private. That was in 2012, when messengers were less popular.

Brands 152

Brands Analytics Consultant Data 152

Visually SM

AUGUST 19, 2020

A big part of succeeding in Digital Marketing is finding out the right channels to promote your brand. By the end of this article, you will be able to understand: Why does a brand need a social media presence? What social media channels should your brand be present? Why does a brand need a social media presence?

Social Media 130

Social Media Brands Reddit Platform 130

The Realtime Report

SEPTEMBER 10, 2012

billion impressions generated by the top 100 consumer brands, according to a new monthly report tracking social media “conversations’ related to those top 100 brands. Coca-Cola was the #1 brand in social media impressions – with nearly twice as many mentions as #2 brand Apple – in July 2012.

Social Media 190

Social Media Brands Apple Comparison 190

Convince & Convert

MAY 23, 2017

But what is it, how does it affect your brand, and how you can measure it? AI-based technologies are bridging the gap between users and brands on a one-to-one basis, offering bots for ordering pizza and settling customer service questions in private. The question is: How big is that impact, and how are brands supposed to measure it?

Brands 129

Brands Analytics Data Metrics 129

Waxing UnLyrical

MARCH 6, 2013

Do you know how your favorite brands measure up on the issues that matter to you? We hear a lot these days about how brands are working hard to become more green; “sustainability” is the new black. But just how green – or black – are big food brands? Behind the Brands.

Twine 246

Twine Brands Policies Campaign 246

The Realtime Report

NOVEMBER 5, 2012

Instagram adoption growth is outpacing that of other social networks among the world’s top 100 brands, according to a new report by Simply Measured. The majority (54%) of the top 100 brands are now using Instagram, according to the study. Between August and November 2012, brand engagement has increased significantly.

Instagram 178

Instagram Brands Mobile Study 178

Webbiquity SMM

MAY 15, 2012

But as the #Nifty50 moves forward, our goal—our passion—is to add a third component to the #Nifty50 brand, an objective for social good. Over time, our goal is to give technology devices (who knows what the future may hold— Google Glasses next year perhaps?) to 50 disadvantaged kids in all 50 states.

Twitter 101

Twitter iPad B2B Apple 101

Convince & Convert

MAY 15, 2012

This list is of some of the best conferences still to come in 2012 that are offering amazing speakers in the business and social media marketing industries. May 24, 2012, Columbus, Ohio. June 5-7, 2012, New York, NY. June 28-July 1, 2012, San Francisco, CA. The 2012 event is in the U.S. Ohio Growth Summit.

Conference 131

Conference Eventful Small Business Hubspot 131

Kikolani

MAY 11, 2012

Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. 6 Tools to Find Online Influencers in Your Vertical – Want to get more exposure for your brand, business, or website? The Resources Mashup. Blogging / Writing. Business / Career. Search Engines / SEO.

Mashup 113

Mashup Resources SEO RSS 113

The Realtime Report

NOVEMBER 14, 2012

The study looked at Interbrand’s 2012 Best Global Brands (with the addition of Red Bull and Old Spice), evaluating their performance based on volume, total views and engagement for video content uploaded to YouTube, Vimeo and Facebook throughout the year. The top social video brands of the year (in order of rank): Red Bull.

Video 183

Video Vimeo Brands Microsoft 183

Mindjumpers

SEPTEMBER 14, 2012

Mindjumpers Network is a global network of local country community managers enabling international companies to execute and maintain brand communities in a structured, quality assured and cost effective way across markets with the aim of creating effect and value. Culture is one of the largest components of how people communicate.

Communities 234

Communities Brands Authentication Cost 234

Mindjumpers

JANUARY 18, 2012

It is very interesting to note that this year, we saw brands getting attracted more towards social media and using it to their benefit. A few interesting take outs for social media statistics in 2012 : Facebook Statistics 2012: An average Facebook user has 130 friends and likes 80 pages. Each week on Facebook, more than 3.5

Social Media 280

Social Media Statistics Mobile B2B 280

Proactive Report

DECEMBER 16, 2011

In her post about social media trends in 2012 Beverly Macy says content curation is important because people want to know what’s important and they want to discover interesting and relevant content. Advertorial has always been a good revenue vehicle for the media and a means for brands to publish their content their way.

Curation 106

Curation Trends Curata Social Media 106

Idaconcpts

FEBRUARY 15, 2013

The use of smartphones among consumers continues to grow as they continue to use apps for purchasing goods and services and search for different brands. Gartner recently reported that smartphone sales in the fourth quarter of 2012 went up to 207.7 Businesses can use this app to increase brand presence and sales.

Brands 177

Brands Foursquare HootSuite Tumblr 177

Proactive Report

DECEMBER 5, 2011

Today I am going back to the four social media trends Beverly Macy predicted would be hot in 2012 in the Huffington Post. When a friend shares something with you it has a much deeper effect that if you received it from the brand. It also highlights brand affinities and identifies your brand advocates.

Analytics 92

Analytics Trends Social Media ROI 92

Twist Image

MARCH 22, 2012

Starting a Blog in 2012 is a little bit more complex. How to start a Blog in 2012: Choose the right platform. I would argue that if you want to start a Blog in 2012, start with reading. You should also be running Google Analytics as well. google analytics. personal brand. Starting a Blog is easy. Read first.

Domain Name 111

Domain Name WordPress Tumblr How To 111

Mindjumpers

JANUARY 10, 2012

Tweet Beginning of 2012 has brought in a lot of predictions and opportunities. I feel, these statistics can help you figure out which network has the right demographics for your brand, age and income group. I feel, these statistics can help you figure out which network has the right demographics for your brand, age and income group.

Social Media 273

Social Media Statistics MySpace Tumblr 273

Mindjumpers

SEPTEMBER 17, 2012

In a previous blog post , Jonas made a summary of a report called “The State of Social Media Marketing” from January 2012 in which he outlined the key points and conclusions drawn from the report. As in the beginning of 2012 the big three – Facebook, Twitter and LinkedIn – remain at the top positions.

Survey 225

Survey Report Social Media ROI 225

Twist Image

MARCH 20, 2014

For most brands, when they think of Instagram, three ideas probably enter their noggins: 1. The fact that the company got bought by Facebook in back in April 2012 for about one billion dollars (it still stings for most). What if there was a way - a real way - for brands to make money (serious money) on Instagram? google adwords.

Instagram 97

Instagram Brands iPhone Adwords 97

Hootsuite

JUNE 28, 2023

With the right tools and knowledge, you can track dark social mentions and shares to find where people talk about your brand, what they’re saying, and how to reach new audiences. Dark social is sharing content or mentioning brands on private social media channels, including through direct messaging, email, private groups, and more.

HootSuite 120

HootSuite URL Analytics Forums 120

Bill Hartzer

AUGUST 9, 2012

Google has agreed to pay a $22.5 million dollar civil penalty to settle FTC (Federal Trade Commission) charges that Google misrepresented themselves when it came to the privacy of Apple users. Google told users of Apple’s Safari web browser that Google would not place tracking cookies or serve targeted ads to those users.

Privacy 94

Privacy Google Apple iPad 94

Waxing UnLyrical

OCTOBER 9, 2012

Brands… and how ironic is it that he’s the only person for whom I felt the need to attach an affiliation?) You can also find WHR 2012 on Facebook and on WHR 2012 on Flickr , so you can draw on those resources to share the campaign with your community and urge them to help out.

Flickr 251

Flickr Upcoming Eventful Campaign 251

Twist Image

APRIL 7, 2017

In 2012, I published an article titled, Is Amazon The Future Of Media? A few days ago, CNBC published the news item: Amazon's growing advertising clout threatens the dominance of Google and Facebook, says analyst. The company's ad business is 'gaining significant momentum' and will take market share from Google, Facebook, and others.

Google 66

Google Retail Facebook Advertising 66

Convince & Convert

APRIL 15, 2016

The way our mind acquires, operates, and responds reminds me of the Google Knowledge Graph. Google Knowledge Graph is the largest warehouse of knowledge in digital history—and it’s doing it with your help. What Is Google Knowledge Graph? Till now, Google ignored the actual context used in phrases.

Google 60

Google Wikipedia Content How To 60

Bill Hartzer

NOVEMBER 25, 2012

Google has released their Google Disavow Tool , an online tool part of Google Webmaster Tools that allows web site owners disavow links to their web site. ” Part of the Google Disavow Links tool looks like this: You can get specific instructions about using the Google Disavow Links tool here in the support area. .”

Google 129

Google Tools Sites Engineering 129

Proactive Report

DECEMBER 16, 2014

That means you have to learn how Google operates and keep up with their constant tweaking of the algorithm. So Google counts links from other sites to your content and weights the value of those links. Listen to the conversations of the people who are interested in your brand or your type of product or service.

Google 61

Google SEO Skills Engineering 61

Waxing UnLyrical

SEPTEMBER 25, 2012

Andrew Grill (@AndrewGrill) September 18, 2012. Andrew Grill (@AndrewGrill) September 18, 2012. Julia Angelen Zunich (@JulesZunichPR) September 18, 2012. We were curious about how Kred rewards campaigns are working out for brands, but apparently we’ll have to wait a bit to hear some results.

Klout 204

Klout Overview Influencer Hosting 204

The Realtime Report

APRIL 7, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+ and YouTube: Vine adds direct messaging via video (photo: Vine blog). Facebook updates Pages Manager for IOS – Facebook released version 3.0

News 176

News Types Nielsen Social Media 176

Adam Sherk

JANUARY 23, 2013

To get a better sense of the situation I pulled StumbleUpon referral figures from 2010-2012 for a group of 47 news and content sites that we work with at Define Media Group , primarily magazine brands. For confidentially reasons I am not able to reveal the specific titles, but they are all well-known brands from major publishers.

StumbleUpon 172

StumbleUpon Sites Content Survey 172

The Realtime Report

JUNE 20, 2014

Google Plus: 343 million monthly active users. In 2012, that figure was at 3.4%; in 2013 it was 9%. Since 2012, mobile and tablet video viewership is up 532%. The findings continue to underscore the importance of mobile video consumption in general, and multiscreen strategies for broadcasters and brands in particular.

Social Networking 175

Social Networking Mobile Video Tumblr 175

Ignite Social Media

JANUARY 6, 2020

Facebook becomes the 3 rd largest web company in the US behind Google and Amazon, where it still sits in 2020. Bonus: The first video to hit one billion views was Psy’s “Gangnam Style” in 2012. Augmented reality will become a staple in many brands’ shopping experience. Facebook introduces liking individual comments. Yes, really.)

MySpace 134

MySpace Instagram Social Networking YouTube 134

The Realtime Report

DECEMBER 28, 2012

Google Plus: 135 million monthly active users. via Google. Over two-thirds (70%) of survey respondents would rather hear about a new product from a Facebook friend than from a brand. residents between July 9 and July 12, 2012, regarding their Facebook usage and interest in social commerce. via iResearch iUser Tracker.

Social Networking 180

Social Networking Products Posterous Tumblr 180

The Realtime Report

JUNE 27, 2014

Google Plus: 343 million monthly active users. To help put this in perspective, Twitter recorded 160 million tweets (over 16 days) about the 2012 Summer Olympics in London. In other words, the World Cup has already seen nearly double the amount of tweets from the 2012 Olympics. Sina Weibo: over 500 million users. via LinkedIn.

Social Networking 170

Social Networking Tumblr Twitter Statistics 170

The Realtime Report

JULY 11, 2012

Burberry, a “digital darling” among luxury brands, recently launched its Autumn/Winter 2012 collection across 10 different social platforms, according to L2. million video views), over 6,600 followers on Pinterest, nearly 3,000 followers on Instagram and over 990,000 Google+ users have added Burberry to their circles.

Campaign 189

Campaign Platform Social Media Microblogging 189

Twist Image

SEPTEMBER 25, 2013

It''s like the brains of the world converged, had a meeting and decided to overwhelm us with a mass amount of brand new books to get our brains frothing. This is, without question, a tough time to figure out which brand new business book you should start with. How would we build, design and market brands if we all worked remotely?

Brands 111

Brands Wikipedia Reddit iPhone 111

Convince & Convert

JANUARY 17, 2012

But the reality is this folks—This dearth of transparency in modern society is also giving folks like you and me a tremendous opportunity to stand up, stand out, and brand ourselves into something exceptional. Google the phrases ‘fiberglass pool cost’ or ‘fiberglass pool price’ to see the results of this post.).

Marketing 139

Marketing Price Cost Questions 139

Waxing UnLyrical

OCTOBER 16, 2012

I’m in San Francisco for the 2012 PRSA International Conference, and am speaking on measurement (to be precise, on working magic with measurement) from 8-9:15 am (PT). Brands, is supporting the World Food Programme’s World Hunger Day effort. I’m on the road, so I’m going to make this short and sweet.

Conference 181

Conference Hashtag Publishing Google 181