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8 Marketing Trends to Implement in Your 2012 Marketing Plan

yMarketingMatters

What a year was 2011 for social media and marketing! I watched and experienced first-hand the marketing and social media landscape change, consolidate, focus, develop and evolve all at the same time. As I’ve said before, social media needs to be INTEGRATED into your overarching marketing plan. It’s not the magic pill.

Trends 279
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Ottawa’s Twitter top 20 for 2012

Sherrilynne Starkie

All the profiles included are actually real people, not brands or companies. Ottawa's top tweeters for 2012. PLEASE LIKE MY FACEBOOK PAGE. as a Marketing tool. This list was compiled using Twitter Grader. The list is published through Listly which means a significant difference from past lists. Search plus your world.

Twitter 351
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Win a ticket to IABC 2012 Canada Business Summit preconference workshop

Sherrilynne Starkie

Here’s your chance to win a free ticket to an IABC 2012 Canada Business Summit preconference workshop. PLEASE LIKE MY FACEBOOK PAGE. IABC 2012 Canada Business Communicators Summit: Win a pre-conference workshop pass for Nov. Château Laurier, Ottawa, Canada. Seen from the corner of Sussex and Rideau. Related articles.

Wikipedia 400
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The Top 5 Challenges for Digital Brands in 2012

Direct Marketing Observations

But then I started to think about 2012 and the challenges that most brands will face and thus the basis for this post was born: The challenges for a digital marketer or a digital brand in 2012. 1) Driving traffic - The challenge in 2011 is the same in 2012. Keep your users focused in 2012.

Brands 176
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2012 in Recap: The Year of Visual Social Media

Mindjumpers

But 2012 was also characterised by being the year when visual content came into focus, as Sara predicted. Facebook Timeline. The large cover image displayed at the top of your Timeline made it possible to showcase brand identity visually and creatively. Facebook & Instagram: success and turbulences.

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How to Create the Perfect Facebook Fan Page, 2012 Edition

Techipedia: Tamar Weinberg

Although the rollout of Timeline met with a lot of resistance from those used to the previous interface, over time we’ve all realized that it offers much more control over the visual branding of pages than ever before. Make sure the imagery supports your brand and, along with concise text, conveys your brand’s essence.

Facebook 274
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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers?