Social Media Strategies Summit

FEBRUARY 27, 2020

Source: PEW Surveys conducted 2012-2019. Despite this compelling number, brands have been a bit slow to embrace video as a medium. In 2020, consider making Instagram Stories a greater part of your strategy, or test out TikTok to see if it’s a fit for your product or brand. #2 Source: Facebook Groups.

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Trends Social Media Instagram Platform 182

Pixlee

FEBRUARY 21, 2018

That was the message that IAB CEO Randall Rothenberg delivered about direct brands in his recent address introducing the “IAB 250 Powered by Dun & Bradstreet” report. In a previous blog post, we aligned Rothenberg’s message with that of our Top 25 Digitally Native Vertical Brands report of 2017. Madison Reed. American Giant.

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Brands Content Apparel Curation 41

Ari Herzog

DECEMBER 28, 2012

Curated lists were used a lot in 2012 and will be leveraged much more frequently to categorize people and observe trends. Between my profile and pages and groups, I’ll be using features on a more regular basis that I began using for the first time in 2012. Twitter in 2013. Thanks for reading and I hope you stick around.

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LinkedIn Twitter Facebook Foursquare 170

Oktopost

SEPTEMBER 15, 2020

They are challenged daily on how to build, curate and maintain a brand. Back in 2012, Dan was a senior sales leader at LinkedIn responsible for training LinkedIn’s very own global sales team. The Conversation with Sarah Whipp. With no two days the same, we wanted to get inside of a CMO’s head for the day!

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B2B Marketing Training Skills 62

Twist Image

JANUARY 3, 2012

While many article and columns look back at the year that was or posture on the year that will be, it's becoming abundantly clear that 2012 will - without question - be the "Year of More.". Along with the slew of customer service gaffs we've seen businesses go through in the past five years, this has forced brands to become (somewhat) social.

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GPS Microsoft Apple Loyalty 106

Sprout Social

FEBRUARY 5, 2020

Here, we’re going to try to make sense of Facebook reach and how it can help grow your brand. You’ll need to take your overarching brand strategy into account to determine whether you should be focusing on increasing your post or page reach. If brand awareness is your goal, increasing your page reach is usually the better target.

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Facebook How To Metrics Organization 145

Buffer Social

JULY 5, 2022

And while plenty of those subscriptions may be for companies and brands , there’s recently been a surge in the popularity of individual newsletters. As you share your perspective, you can even become a thought leader and build up your personal brand and credibility with readers. million visits in September 2021.

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Newsletter Film News Influencer 80

Convince & Convert

JULY 23, 2012

The London 2012 Olympics from July 27th to August 12th are going to be the most covered sporting event in our world’s history. In Chad’s case, his social media acumen has given him a platform to build a strong and fun brand that has lead to television deals and a ton of non-sports press. New Media Entities are Born.

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Sports Social Media comScore Tweetdeck 133

Writtent Blog

MAY 20, 2014

Another fellow marketeer heavily invests in an up-to-date, regularly updated blog and complementary social media; and his traffic and brand authority are skyrocketing. The rest of it is either curated (24.0%) or syndicated (12.6%). 16% of Marketers Curate Content Daily. 16% of Marketers Curate Content Daily. After Yahoo!

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Trends Content Marketing Curation 95

Kikolani

OCTOBER 29, 2012

One of the best content curation tools I’ve come across because of the sheer amount of sources you can choose from including Bing, Google, YoutTube, Flikcr, Twitter and much, much more. It’s like a visual version of addict-o-matic, for those who prefer to curate content using visual images rather than articles. Why you should use it?

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Blogger Social Media Tools Disqus 159

Writtent Blog

JULY 10, 2013

We’ve curated 50 of the freshest mobile marketing statistics to inform you, as well as some analysis and action items to inspire your strategy: Mobile Marketing Statistics on Global Trends. Revenue from mobile content will reach $40 billion in 2012, and $65 billion by 2016. Worldwide, mobile traffic doubled between 2012 and 2013.

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Statistics Mobile comScore Marketing 108

Writtent Blog

JUNE 25, 2013

Would you read something about a 2012 political election, or best practices for using MySpace? Being able to blend your branded messaging with relevant topics will significantly increase the virality of your content marketing. Use the dashboard to curate content in real-time. Your content is really only as good as its context.

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Tools Content Blogger Curation 91

Sprout Social

JANUARY 16, 2020

Because brands rightfully want to get their names and content in front of as many people as possible. In fact, raising brand awareness is number one among the top social media goals of marketers today. Shouldn’t brands be focusing on social media as part of a bigger marketing funnel instead? Good question! For example.

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Meme Marketing Hashtag Campaign 105

Pixlee

JANUARY 4, 2018

Shopify Plus brands like Morphe Brushes, Lauren James , Leesa Sleep , and Fjällräven use Pixlee to collect, curate, and display user-generated content more efficiently and effectively. Pixlee is building the marketing engine behind community driven brands who blend content, community, and commerce. About Pixlee.

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UGC Content Class Authentication 40

Later

JANUARY 1, 2020

It’s a new decade, and Instagram is no longer just a social platform, but also an economic engine for small and big brands alike. 2020 will see a big shift in visual content on Instagram, with posts moving away from carefully curated imagery towards more relatable and less-produced content (including video).

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Trends Instagram Marketing Influencer 87

Buzzlogix

APRIL 16, 2017

Each week, a new tool is introduced to help improve social media management team’s productivity or to help curate the best content. Our tool lets you listen in real time to the conversations around your brand, your market and your competition. Content Curation and Time-Savers. Our favorite part? Our favorite feature?

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Team Tools Social Media Marketing 40

ProBlogger

MAY 12, 2022

But if you persist with them over time, they have the potential to do significant harm to your brand and your blog. Not presenting your brand consistently on a network. Chop and change in the way you approach a given network or your followers, or present your brand, and you might do more harm than good.

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Social Media Social Networking Blogger Energy 42

Writtent Blog

FEBRUARY 12, 2014

We’ve curated 59 of the most powerful content marketing stats from the latest, high-quality research reports. 93% of B2B marketers use content marketing, a 2% increase over 2012. 72% of marketers think that branded content is more effective than magazine advertisements. Buckle your seatbelts, because this is going to be epic: 1.

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Content B2B Hubspot Marketing 110

Later

OCTOBER 29, 2019

So here’s the truth about 12 BIG Instagram myths — so you can start growing your brand on Instagram with confidence: Instagram Myth #1: Instagram is Shadowbanning Business Profiles. This is a brand new rumor on the scene and we wanted to investigate it! . Instagram Myth #3: Instagram Is Penalizing Your Stories Views .

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Instagram Hashtag Feed Feedly 76

ProBlogger

JANUARY 10, 2013

I’ve found these ones, in particular, have provided great food for thought: The Art of Nonconformity: 2012 Annual Review: Looking Forward , an inspiring personal review. Copywrite Matters: Highlights of 2012 and Things to Come in 2013 : a more traditional round-up that preempts the year ahead. Blog branding in 2013.

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Blogosphere Creative Commons Blogger Skills 41

Socialmedia.biz

JUNE 8, 2018

This process enables them to increase brand awareness and capture profitable trends. With more than 250 platforms claiming to help companies assess mentions and track their engagements and brand performance on various social media platforms, it can be challenging to choose the right one. Markwire is the owner of Sysomos.

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Crimson Hexagon Social Media Sysomos Price 76

Sprout Social

MAY 31, 2016

If your brand is serious about maximizing its message on social, you’re undoubtedly running an employee advocacy program. Such a program invites employees to connect their social profiles to a platform containing curated company news, which can then be shared across individual networks. So where’s the rub? billion in 2016.

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Metrics Authentication Curation News 40

ProBlogger

MAY 12, 2022

But if you persist with them over time, they have the potential to do significant harm to your brand and your blog. Not presenting your brand consistently on a network. Chop and change in the way you approach a given network or your followers, or present your brand, and you might do more harm than good.

Social Media 26

Social Media Social Networking Blogger Energy 26

ProBlogger

JANUARY 6, 2013

My work has changed a lot over the past year – I’ve been focused a lot on the Australian blogger community, and on curators – so this post is very centered on those communities. I love that she was experimenting with visual curation before such a term existed. Welcome to the 2013 edition of Bloggers To Watch.

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Blogger Twine Fashion Project 55

Writtent Blog

FEBRUARY 7, 2014

2012 was the year companies began to realize the value of content marketing. You’ll likely end up driving traffic to your competitors websites because the core of your content will be curated. The benefits of aligning content and social can include: Better brand messaging and campaign awareness. Get the drift?

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Social Media Metrics SEO Yahoo 93

Convince & Convert

MARCH 8, 2013

Todd Wheatland, VP of Marketing at Kelly OCG, joins the Social Pros Podcast from Content Marketing World in Sydney, Australia this week to discuss producing massive amounts of relevant content, curating your personal brand, and how to get your followers to share your content. Please Support Our Sponsors. via eMarketer. via eMarketer.

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Curation Content How To LinkedIn 127

Mindjumpers

NOVEMBER 15, 2012

Content is the voice of your brand . As the algorithms of Google’s PageRank and Facebook’s Edgerank are trying to provide users with the highest quality results, brands are paying increasingly more attention to how content can help achieve marketing goals. Creation and curation form the core of content development.

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Strategy Brands Curation Content 226

The Social Media Hat

APRIL 13, 2017

Now, if I had taken the time way back in 2012 to do my homework and research my niche, I might have have focused on the really interesting and profitable topics that I should have been writing about from the beginning. Curated thought leaders into compelling roundups that share their ideas and unique perspectives. While Solo Build It!'

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Review Domain Name Training Course 167

Webbiquity SMM

OCTOBER 23, 2012

Find the answers to those and many more questions here in more than two dozen of the best Twitter how-to guides, resources, tools and reviews of 2012 so far. 10 Ways to Build Your Twitter Following Like Big Brands Do by iMedia Connection. Tips for Twitter Brand Pages. 4 smart tactics for brands on Twitter by iMedia Connection.

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Tools Tips Twitter Klout 203

Hootsuite

AUGUST 17, 2022

” Sure, you can keep your bookmarks to yourself, but it’s just as easy to curate bookmarks for the public — or specific groups. In fact, social bookmarking websites almost function like enclosed, highly curated search engines. It’s not just about building your brand via SEO. Network with like-minded folks.

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Social Bookmarking Tools HootSuite Aggregator 105

Sprout Social

NOVEMBER 15, 2016

Turning Employees Into Brand Advocates. What better group to represent your brand than the people who define it? One of the easiest ways to turn your employees into brand advocates is to make it easy. It’s a great way to streamline the important messages and content that matter to your brand. Four more years.

Social Media 40

Social Media ROI Loyalty Social Networking 40

Keyhole.co

DECEMBER 19, 2023

The brand excels at partnering with celebrities and influencers to promote products, and they continue this trend on social media. Review of Gymshark’s social media accounts Think about how Gymshark started as a humble drop-shipping company in 2012: it sounds crazy that it’s valued at $1.45 billion today. Instagram: 6.7

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Strategy Influencer Social Media Meme 52

Buffer Social

SEPTEMBER 20, 2016

Many thanks to the people and brands who have been generous to share their podcasting tips online. Some of the best advice I found dated all the way back to 2012, which shows just how long some folks have been excelling in the podcast game. Mention brands in your podcast. How to promote a podcast: 10 strategies to try.

How To 40

How To YouTube Hubspot Review 40

Webbiquity SMM

DECEMBER 4, 2012

Find the answers to those questions and many more here in almost two dozen of the best social media guides, tips, tools, insights and rants of 2012. How your brand is abusing social networks by iMedia Connection. ** 5 STARS. ” Beyond the Basics: 30 Fresh Social Media Tips for 2012 by KISSmetrics.

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Social Media Resources Tips Policies 213

Keyhole.co

JANUARY 30, 2024

Besides a country or a city, brands also target specific location factors such as school zones, college campuses, neighborhoods, etc. In the above post , the brand leveraged Cheese Lovers Day and honored America’s shared love for cheesy food. In fact, TikTok counted around 37 million users who were born between 1997 and 2012.

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Social Media How To Patterns Sports 59

ProBlogger

NOVEMBER 17, 2011

Because there’s so much free content on the Internet, the value per unit of content is going to zero unless you are already an established name-brand author. It’s okay if you are curating what you feel your best posts are. And for a small price, people can get that curation and read it in a different format.

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Publishing Blogger Proposal Curation 47

Webbiquity SMM

JANUARY 3, 2012

Social media, content aggregation and curation , user-generated content and other developments have dramatically changed the B2B buying cycle over the past few years. social media ROI, lead quality, content marketing) will remain priorities in 2012. For the most part, the predictions were on target. Just What Do Marketers Do, Anyway?

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B2B Strategy Marketing Buy 190