Buffer Social

AUGUST 16, 2023

We shared a post about where your money went when buying a $10 Buffer plan back in 2014 — but it was well time for an update. We have intentionally chosen not to go up-market and serve enterprise customers, but rather we are committed to helping small businesses and ambitious individuals grow their brands on social media.

Price 70

Price Buy Insurance Cost 70

The Realtime Report

JANUARY 22, 2013

Instead of the traditional engaged couple asking family and friends to purchase silverware and bedding, “ The Dodge Dart Registry ” is a new vehicle for millennials to raise funds to buy a new car. The campaign is meant to help people find a way to purchase a car, said Jason Russ, head of Dodge brand advertising.

Buy 184

Buy Comparison Campaign Sites 184

Twist Image

JULY 17, 2012

A national radio program was doing a segment on brands who buy Facebook likes and followers. They wanted to know if Twist Image buys likes, friends and followers on Facebook, Twitter or any other online social network. That's not the type of "buying friends" these people are talking about.

Buy 111

Buy Advertising Energy Social Networking 111

Proactive Report

DECEMBER 5, 2011

Today I am going back to the four social media trends Beverly Macy predicted would be hot in 2012 in the Huffington Post. When a friend shares something with you it has a much deeper effect that if you received it from the brand. It also highlights brand affinities and identifies your brand advocates.

Analytics 92

Analytics Trends Social Media ROI 92

Mindjumpers

JUNE 5, 2012

The Facebook-owned mobile photo editing and sharing network Instagram has been around since October 2010 and by April 2012, the platform had 30 million users worldwide. The photos are interesting as they tell a story and show the brand identity. Similar Posts: 2012 Is The Year of Visual Communication.

Engagement 277

Engagement Instagram Crowdsourcing Upcoming 277

Twist Image

MARCH 22, 2012

Starting a Blog in 2012 is a little bit more complex. How to start a Blog in 2012: Choose the right platform. WordPress makes this (somewhat) easier because you can buy and customize themes. I would argue that if you want to start a Blog in 2012, start with reading. personal brand. Starting a Blog is easy.

Domain Name 111

Domain Name WordPress Tumblr How To 111

Twist Image

MARCH 20, 2014

For most brands, when they think of Instagram, three ideas probably enter their noggins: 1. The fact that the company got bought by Facebook in back in April 2012 for about one billion dollars (it still stings for most). What if there was a way - a real way - for brands to make money (serious money) on Instagram? advertorial.

Instagram 97

Instagram Brands iPhone Adwords 97

Mindjumpers

JUNE 27, 2012

Tweet Last month, I asked the question: “ Should brands give up on QR codes ” ? Now, a new and maybe even more engaging alternative has arrived, which might replace the QR codes and allow for brands to interact with their users in unique ways: Blippar. Similar Posts: Should Brands Give Up on QR Codes? Read the blog post here.

Engagement 257

Engagement Mobile Buy Team 257

Webbiquity SMM

DECEMBER 12, 2018

Engaging in social listening means going one step further than merely maintaining the presence of your brand on social media. Such mentions may have different value—from signaling the interest in buying your product to expressing dissatisfaction with the way you do business. In 2012 he founded a creative design agency.

Trends 166

Trends Marketing Influencer B2B 166

The Realtime Report

DECEMBER 28, 2012

Over two-thirds (70%) of survey respondents would rather hear about a new product from a Facebook friend than from a brand. However, ‘likes’ do not carry the same weight as friend recommendations: 64% said that more Facebook “likes” on a product do not increase the likelihood that they will buy that product.

Social Networking 180

Social Networking Products Posterous Tumblr 180

Ignite Social Media

JULY 31, 2017

Facebook brand pages didn’t exist in 2007 and the focus was around one to one engagement and community building. In 2011/2012, there were new media opportunities and there was a push for brands to buy fans to build a following and reach. These stats set us up for our current social trends. Channel competition is fierce.

Social Media 84

Social Media Trends Community building Hosting 84

Ignite Social Media

JANUARY 6, 2020

Bonus: The first video to hit one billion views was Psy’s “Gangnam Style” in 2012. TikTok will continue its meteoric rise for the next few years, evolving to incorporate more advertising and becoming a focal point of social strategies for many brands, but will be eventually abandoned like its predecessor Vine. Yes, really.)

MySpace 134

MySpace Instagram Social Networking YouTube 134

Pixlee

FEBRUARY 21, 2018

That was the message that IAB CEO Randall Rothenberg delivered about direct brands in his recent address introducing the “IAB 250 Powered by Dun & Bradstreet” report. In a previous blog post, we aligned Rothenberg’s message with that of our Top 25 Digitally Native Vertical Brands report of 2017. Madison Reed. production.”.

Brands 41

Brands Content Apparel Curation 41

Social Media Strategies Summit

FEBRUARY 27, 2020

Source: PEW Surveys conducted 2012-2019. Despite this compelling number, brands have been a bit slow to embrace video as a medium. In 2020, consider making Instagram Stories a greater part of your strategy, or test out TikTok to see if it’s a fit for your product or brand. #2 Source: Facebook Groups.

Trends 182

Trends Social Media Instagram Platform 182

Twist Image

MARCH 13, 2012

Eric Ryan is the co-founder and Chief Brand Architect of Method. How does an independent brand like Method rise in a business world where 800-pound gorillas like Unilever , Procter & Gamble and Johnson & Johnson roam the jungle? The rise of the indie brand. The answer is both complex and simple.

Brands 107

Brands Posterous Project Embedding 107

ProBlogger

DECEMBER 30, 2011

I think we will learn a lot from her experiments in digital publishing, especially during the latter part of 2012. In 2012, she’ll be just as busy. She’s authoring her second book for the Dummies brand and planning is already well underway for Blogworld in New York. Colin Wright. Colin Wright intrigues me.

Blogger 53

Blogger Blogosphere Curation Case Study 53

Josh S Peters

FEBRUARY 22, 2013

You know, the ‘family album’ of some people you met in Thailand that you have so carefully protected from intrusive eyes by placing on a public social network in full view of the world… O Come All Ye Faithful: Attract, Engage & Convert Fans to Brand Advocates. The Demographics of Social Media Users — 2012. Time management.

Statistics 159

Statistics ROI API Analysis 159

Sprout Social

MAY 21, 2019

Pinterest was the fastest standalone site in history to reach 10 million unique users in 2012. With more than 1 75 billion Pins to browse through, there are opportunities for every type of brand on Pinterest. According to Pinterest statistics from the brand in 2018, about 80% of new sign ups came from outside the U.S.

Statistics 111

Statistics Marketing Travel Buy 111

Buzz Marketing for Technology

JUNE 5, 2013

Thanks to the Internet, another critical moment for consumer/brand interactions is also getting attention: the Zero Moment of Truth (or ZMOT). According to a study by Google (who came up with the ZMOT concept), before deciding whether or not to buy: 50% of shoppers used a search engine to get more information on a product or brand.

Bazaarvoice 230

Bazaarvoice Mobile How To Focus Group 230

Convince & Convert

MARCH 22, 2013

Alix Hart, Best Buy @trahla. Alix Hart , Brand Marketer at Best Buy , joins the Social Pros Podcast this week to discuss integrating social into all aspects of customer service and battling the “showroom” effect as a brick-and-mortar retailer. via Best Buy on Facebook. via Best Buy on Facebook.

How To 129

How To Retail Buy Mobile 129

Twist Image

JANUARY 3, 2012

While many article and columns look back at the year that was or posture on the year that will be, it's becoming abundantly clear that 2012 will - without question - be the "Year of More.". Along with the slew of customer service gaffs we've seen businesses go through in the past five years, this has forced brands to become (somewhat) social.

GPS 106

GPS Microsoft Apple Loyalty 106

Buzz Marketing for Technology

OCTOBER 25, 2013

The failure to listen can have the most negative consequences on brand engagement, loyalty and most important, online and mobile sales. Is the brand’s Checkout button large and easy to find? As a result, buying habits and patterns may vary significantly depending on their country of origin and local community.

Mobile 225

Mobile comScore Insurance Sites 225

Buzz Marketing for Technology

DECEMBER 21, 2012

Either way, mobile will be instrumental in expanding brands’ reach and connecting them to new and existing audiences in a different way. And consumers don’t think of mobile as a channel, but rather another means of connecting to a brand, whenever they want—wherever they want. The thick of the 2012 holiday season is here.

Mobile 225

Mobile Marketing Applications Exercises 225

Mindjumpers

DECEMBER 11, 2012

A survey done in 2012 by McKinsey, showed that 95 percent of those living in Tier 1, Tier 2, and Tier 3 cities are registered on a social media site and proves at the same time to be the most active users. They mainly access the Internet through their mobile phone, either a local branded phone or a low-end Android smartphone.

Social Media 254

Social Media Privacy Nielsen Social Networking 254

Techipedia: Tamar Weinberg

JULY 11, 2013

Brands have rushed to provide value (optimally) or promotions (typically) on every new communication platform, all of which are increasingly accessed through mobile devices, making customers’ relationships with brands solely a collection of micro-experiences. This is the “appification” of brand value.

Mobile 191

Mobile Strategy Marketing Insurance 191

Webbiquity SMM

MAY 3, 2012

Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • 77% said they interact by reading posts and updates, while 17% share experiences and news stories, and 13% post updates about brands they like. • In fact, by 2015 more U.S. Still not convinced? Cross-Platform Is a Must.

Mobile 180

Mobile iPhone iPad Training 180

Proactive Report

JANUARY 29, 2013

According to a 2012 study conducted by the Chartered Institute of Marketing (CIM), Ipsos ASI and Bloomberg, there is a skills gap in business use of social media. 50% of people value a brand’s Facebook page more than their website. 87% have liked a brand on Facebook. Mentions of brands on Twitter grew 113% in 2012.

Training 93

Training Company Social Media Skills 93

Mindjumpers

MARCH 5, 2014

It is their insights enable us to execute and maintain brand communities around the world in a structured, quality assured and cost effective way. The population is extremely mobile-centric, which has lead brands to focus their energy on engaging consumers through social media on mobile devices. Behavioural insights.

Social Media 200

Social Media MySpace Mobile Social Networking 200

Small Business Mavericks

DECEMBER 12, 2013

In 2012, ICANN started the process for the introduction to new top level domains. Branding, yes. You should judge its personal value to your brand as well as the business value on the market. Don’t think about buying a new domain name if you think it will give you a search engine advantage. Strategic marketing, yes.

Domain Name 101

Domain Name Engineering Policies Reputation 101

Buzz Marketing for Technology

DECEMBER 8, 2010

After 9 years of Search Engine Marketing – I think it is safe to say any keyword you are going to buy is maxed out when it comes to the Google AdWords auction process. And as more people find out about this gem of an advertising experience CPC and CPM prices will continue to march upward – I have already begun to see this in my own ad buys!

B2B 279

B2B Marketing Mobile CPM 279

Twist Image

DECEMBER 15, 2011

The Art of Marketing is coming to Toronto on March 5th, 2012. I'm very excited to announce that The Art of Marketing full-day leadership summit is happening in Toronto on March 5th, 2012. You can buy a ticket or you can win a ticket. If you don't want to risk, buy your tickets now (with this special promo code).

Marketing 81

Marketing Loyalty Conference Price 81

Jon Loomer

APRIL 20, 2017

Revenue can be broken down into phases for my business: Phase 1: Consultation fees only (Aug 2011 – Mar 2012). Phase 2: Consultation fees, static virtual products and affiliate sales (Apr 2012 – Dec 2013). My business was profitable by the end of 2012. This was a natural progression for me. It was inefficient.

Training 144

Training Discount Module Software 144

Twist Image

APRIL 3, 2012

The Art of Marketing is coming to Chicago on April 24th, 2012. I'm very excited to announce that The Art of Marketing full-day leadership summit is happening in Chicago on April 24th, 2012 at The Chicago Theater. You can buy a ticket or you can win a ticket. As you can see by the agenda , the line-up is out of this world.

Marketing 93

Marketing Conference Analytics Eventful 93

Unmetric

NOVEMBER 12, 2019

Sure, in the early days of social media, brands were obsessed with growing their audience size to be bigger than their competition. So they go and buy followers to inflate their numbers. A good social media analytics tool will let you go back in time to see every post a brand has made. But it’s also a myopic view.

Social Media 84

Social Media Analysis How To Analytics 84

Hootsuite

MAY 18, 2023

In fact, Vine – the short-form video app introduced in 2012 – was an early pioneer of the format. Partner with relevant influencers and brands If you’re looking to reach a wider audience, teaming up with influencers or relevant brands can be highly effective. Short-form video content isn’t new.

Video 112

Video HootSuite How To UGC 112

Mindjumpers

DECEMBER 9, 2015

Brands have realized that social media is not only about posting brand updates, but also about driving engagement by creating meaningful conversations. In our country of diverse culture, language and practices, brands are developing customized content, which is both relevant and appealing.

Social Media 100

Social Media Trends Mobile Social Networking 100

Convince & Convert

NOVEMBER 21, 2014

Cultivate Your Brand Cult. ” She is not saying, however, to simply schedule tweet after tweet saying, “Buy my new book on Amazon.” Guy wrote a book in 2012 about self-publishing, APE: How to Publish a Book , but this new book he wrote with Peg is being released by a publisher. GuyKawasaki Tweet This.

Content 153

Content Publishing Social Media Google 153