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Case Study: Blogger Outreach for Oxfam America’s International Women’s Day 2012 Campaign

Waxing UnLyrical

One of the most fun projects I’ve worked on recently was Oxfam America’s (OA) International Women’s Day (IWD) 2012 campaign. Since OA already has a robust social media presence, our task was not to add to its social media plan, but to supplement it via blogger outreach. write their own blog post to promote IWD 2012.

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2012 Black Friday and Cyber Monday Deals for Bloggers

Kikolani

Without further ado, here are some great Black Friday and Cyber Monday deals for bloggers and online marketers for 2012. Try out these providers that get rave reviews from bloggers. HootSuite for Blogging – Twitter Management for Bloggers. Simple On-Page Tag Optimization for Bloggers. Web Hosting.

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2012 Round-Up Of My Social Media Cartoons And Comics

SocMed Sean

It’s that time again, time to bring all of my 2012 social media comic strips, cartoons and humorous graphics into one single post. Sean Links to my 2012 Social Media Comics Social Media Comic – Why Don’t Our Customers Like Our Facebook Page? Bloggers: Would You Rather Be First Or Right?

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Blogger relations – you’re doing it wrong

Dave Fleet

Sent : Wed, Aug 15, 2012 at 3:02 AM. At least I was in the “to” line, but there was no effort whatsoever to address me personally – even a “Dear Blogger”, which still triggers the “delete” button for me, would be a step up from this. Here’s how it read: From : [.]

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Bloggers: Would You Rather Be First Or Right?

SocMed Sean

To all my blogger friends, I would love to hear opinions on whether it is more responsible for us to be right vs. first when reporting information. Is speculation okay? Is it useful? It could be argued that blogs are becoming the modern equivalent of newspapers and magazines, but are usually slanted more toward the editorial views.

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#LoveCapeTown Campaign Shakes Up “Fam” Trip With Crowdsourced Tips for Travel Bloggers

The Realtime Report

Cape Town Tourism’s most recent marketing initiative used a clever combination of travel blogging, crowdsourcing and social media to draw attention to the city, ranked 23rd among the top 25 travel destinations worldwide in TripAdvisor’s 2012 list of Traveler’s Choice Destinations. Keith Jenkins (@velvetescape) August 4, 2012.

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Top 10 Public Relations Blunders for 2012

Bill Hartzer

So, here is this year’s list, the top ten public relations blunders of 2012. With 2012 marking its 100 th anniversary, the Boy Scouts of America (BSA) should have enjoyed a banner year. Every year Fineman PR puts out their list of the top public relations blunders. I’ve posted this for the past few years. Photo courtesy Inforum Blog.

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