Social Media Strategery

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The Year in Social Media Strategery

Social Media Strategery

As 2011 comes to a close, it's only natural (and for a blog, virtually mandatory) to reflect on the year that's passed. Since that first post more than three years ago until now, this blog has served as the foundation for everything I've done in creating and building the social media practice at Booz Allen.

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What Does Integrated Marketing Mean to the Future of the PR Professional?

Social Media Strategery

In 2012, that number increased to more than $1.2 Will he blog about it too? The blog content you’re publishing is relevant, valuable, and engaging yet no one is reading it. Earlier this year, FleishmanHillard restructured to be more channel-agnostic, integrating paid, owned, and earned media.