Webbiquity SMM

JANUARY 2, 2013

This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. While 47% felt somewhat good at social measurement in 2011, just 38% said the same in 2012.

Social Media 245

Social Media B2B Marketing SEO 245

Convince & Convert

AUGUST 8, 2019

The term was coined by Alexis Madrigal of The Atlantic in 2012, who then said we’re only seeing—and measuring—the tip of the sharing iceberg. analytics Click To Tweet. That was in 2012, when messengers were less popular. And he was right, of course. Image via RhythmOne. We also looked at the lead figures for a recent webinar.

Brands 152

Brands Analytics Consultant Data 152

Hootsuite

JUNE 28, 2023

With the right tools and knowledge, you can track dark social mentions and shares to find where people talk about your brand, what they’re saying, and how to reach new audiences. Dark social media, or dark traffic, isn’t easily tracked by traditional analytics tools. 1 Social Media Tool Create. What about in 2023?

HootSuite 120

HootSuite URL Analytics Forums 120

Kikolani

MAY 11, 2012

6 Tools to Find Online Influencers in Your Vertical – Want to get more exposure for your brand, business, or website? Try finding influencers in your industry using these six tools. And this week, he outdid himself by getting this amazing shot of Supermoon 2012 which was featured on Mashable ! Business / Career.

Mashup 113

Mashup Resources SEO RSS 113

Talkwalker SM

MAY 26, 2016

The companies with the largest numbers of brand advocates are able to get up to 264% more earned impressions compared to other brands (2012, Whitegate ). Most basic social media analytics platforms will allow you to search for images based on text queries, which will give you access to a fraction of the content you are looking for.

Analytics 68

Analytics Influencer Apparel Airlines 68

SocMed Sean

FEBRUARY 24, 2022

In 2012, Facebook became the first social media network to ever surpass one billion monthly users. The analytics tool on Facebook provides a narrow in-depth analysis on all the people who your ad reached. Aside from paid ads, the Facebook Insights tool also tracks analytics from all of your company’s organic posts.

Facebook 130

Facebook Strategy Marketing Travel 130

SocMed Sean

MARCH 1, 2022

As of September 2021, YouTube had 2 billion users, up from 800 million in 2012. YouTube has some unique targeting tools not found on other channels. Campaign success can be tracked by setting key performance indicators (KPIs) and using data and analytics to assess effectiveness. Which Industries are Present On YouTube?

YouTube 204

YouTube Strategy Automotive Marketing 204

Proactive Report

NOVEMBER 12, 2011

Better use of analytics and more focus on measurement. The number of social media monitoring tools has exploded and at last count there were over 200 on the market. A monitoring tool can do a lot of the work, but there is still a lot that has to be done manually. Social Media Intelligence is definitely a trend to watch in 2012.

Trends 103

Trends Social Media Social Graph Analysis 103

Proactive Report

MAY 20, 2013

Some teach a statistics course, but not many teach online analytics. David Armano of Edelman Digital calls this a social/creative model and wrote in November 2012 that if you don’t have this kind of online newsroo m within a year you might regret it. Google Analytics is a great tool for PR practitioners. Social Traffic.

Skills 89

Skills Analytics Press Release Metrics 89

Convince & Convert

MAY 23, 2017

The term was coined by Alexis Madrigal of The Atlantic in 2012, who then said we’re only seeing—and measuring—the tip of the sharing iceberg. That was in 2012, when messengers were less popular. Five percent were attributed to direct by Google Analytics, even though the sign-up page was not accessible anywhere on the website.

Brands 129

Brands Analytics Data Metrics 129

Sprout Social

FEBRUARY 16, 2022

2012: Watch time. In 2012, YouTube announced a new metric “ Time Watched ” to use in their search and Suggested Video algorithm. Although demonetization was in effect since 2012 , the platform did not start notifying content creators about their violations of content guidelines until 2016. Do what works for you. Notifications.

YouTube 123

YouTube Notification Video Trends 123

Kikolani

OCTOBER 29, 2012

This is where social media tools can help. Not only do these increase the efficiency of your social media efforts, using a combination of the best tools often results in higher returns from social media. From my own personal experience, here are the top 9 social media tools every blogger needs to know about. Addict-o-matic.

Blogger 159

Blogger Social Media Tools Disqus 159

Waxing UnLyrical

SEPTEMBER 25, 2012

A1: Recently we released @ kred story a very rich view of your influence with analytics behind every panel #measurePR. Andrew Grill (@AndrewGrill) September 18, 2012. Andrew Grill (@AndrewGrill) September 18, 2012. Julia Angelen Zunich (@JulesZunichPR) September 18, 2012.

Klout 204

Klout Overview Influencer Hosting 204

Waxing UnLyrical

JANUARY 24, 2013

Kingsford worked with Marketwire’s engineering team to develop a script that identified people who tweeted the words “please,” thank you” and “thanks” most frequently in 2012. Stunts are a standard tool in the public relations arsenal, but with the help of social media analytics, we’re starting to see brands take them a step further.

Data 230

Data Sysomos Sentiment Analytics 230

Convince & Convert

DECEMBER 15, 2023

Invigorate your strategy with insights from marketers at TikTok, Glossier, Zillow, lululemon, and more Convince & Convert started the Social Pros Podcast back in 2012 as a way to get to know the “real people doing real things” in social media. In 2024, it’s time to truly know your audience by tapping into data.

Brands 148

Brands Marketing Real Estate Collaboration 148

Buzzlogix

APRIL 16, 2017

The growth in use as a promotional platform has lead to a spike in careers and tools built to help manage it all. Each week, a new tool is introduced to help improve social media management team’s productivity or to help curate the best content. We’re biased but Buzzlogix has our vote for Best Social Media and Monitoring Tool.

Team 40

Team Tools Social Media Marketing 40

Sherrilynne Starkie

JUNE 22, 2013

Big data is a collection of data sets so large and complex that they difficult to process with commonly used software tools. For example, tools that used to be for elite athletes, like the Nike+ Fuelband , are now becoming ordinary things. Don’t do big data analytics alone, says expert. Facebook’s little secret.

Data 327

Data Foursquare Conference Wikipedia 327

Proactive Report

MAY 20, 2013

Some teach a statistics course, but not many teach online analytics. David Armano of Edelman Digital calls this a social/creative model and wrote in November 2012 that if you don’t have this kind of online newsroo m within a year you might regret it. Google Analytics is a great tool for PR practitioners. Social Traffic.

Skills 53

Skills Analytics Press Release Metrics 53

Unmetric

NOVEMBER 12, 2019

To begin with, the social media analysis tool you use should have the ability to display the audience growth as a trending graph like the one below. A good social media analytics tool will let you go back in time to see every post a brand has made. Clients of Unmetric can see posts as far back as 2012 for many brands.

Social Media 84

Social Media Analysis How To Analytics 84

Writtent Blog

JUNE 25, 2013

Would you read something about a 2012 political election, or best practices for using MySpace? The modern marketer needs to be incredibly quick on their feet, which is why developing a tried-and-true list of content creation tools and resources is critical to winning success and SEO benefits beyond your wildest dreams. Probably not.

Tools 91

Tools Content Blogger Curation 91

Proactive Report

MAY 20, 2013

Some teach a statistics course, but not many teach online analytics. David Armano of Edelman Digital calls this a social/creative model and wrote in November 2012 that if you don’t have this kind of online newsroo m within a year you might regret it. Google Analytics is a great tool for PR practitioners. Social Traffic.

Skills 40

Skills Analytics Press Release Metrics 40

The Realtime Report

APRIL 7, 2014

Twitter, Kantar expand global data partnership – Twitter and marketing data agency Kantar have expanded their partnership with a 5-year deal to develop new research tools that will measure the effectiveness of ads, glean consumer insights and gauge brand performance (AdWeek).

News 176

News Types Nielsen Social Media 176

Keyhole.co

SEPTEMBER 12, 2023

Is looking for your campaign tweet from 2012 exhausting? Advanced search tools and automation While Twitter’s advanced search is a nifty way of strategizing engagement, it may fall short of your scale. You need automation and advanced search tools to ensure accuracy. Then, you can Tweet about it to engage your audience.

Twitter 52

Twitter Hashtag Trends Sentiment 52

Kikolani

MAY 28, 2013

How Social Media Examiner Grew Its List 234% (2012) – “The pop-up form has been absolutely instrumental in our success” says Stelzner, who estimates that the form generates nearly 70% of email subscriptions. You can also try the free Optin Revolution Lite if you just want basic features without analytics. A/B testing.

Case Study 168

Case Study WordPress Study FeedBurner 168

Kikolani

DECEMBER 27, 2011

As 2011 comes to an end, I thought I would share my 10 favorite list posts for anyone ready to learn more about analytics, conversions, email marketing, engagement, link building, keyword research, social media, starting their own business, usability testing, and WordPress. I hope you enjoy them!

Resources 166

Resources Domain Name WordPress Marketing 166

Visually SM

AUGUST 19, 2020

There are plenty of tools that can help you compare your efforts with those of other brands, such as Sprout Social , Social Blade , and SimilarWeb. Have you taken a recent look at the referrals your brand has on Google Analytics ? Understand where your traffic is coming from.

Social Media 130

Social Media Brands Reddit Platform 130

Hootsuite

JANUARY 31, 2024

For context, I have a small following (<400 followers), I’ve been a user since 2012, and I did not have a Premium subscription before running this experiment. Source After about a week, I checked the performance of this post in Hootsuite Analytics. Source I analyzed this post’s performance using Hootsuite Analytics.

HootSuite 78

HootSuite Metrics Engagement Feed 78

Waxing UnLyrical

JULY 25, 2016

Case Study: Blogger Outreach for Oxfam America’s International Women’s Day 2012 Campaign. Autism Awareness: Benchmarking Media Analytics to Prove Success. Why: “Benchmarking is the PR professional’s best tool for combating the dreaded ‘so what’ question,” writes Kristin Maguire for iQ Media.

Case Study 100

Case Study Study Banking Metrics 100

Waxing UnLyrical

NOVEMBER 27, 2012

As with any social network, it takes a while for the best measurement tools to sort out, and even then, (as always) you need to pick the tool that best measures what you are looking to measure. 11 for the last chat of 2012. Recap of #measurePR on Oct. Guest post by Jen Zingsheim. The #measurePR transcript from Oct.

Analysis 198

Analysis Metrics Questions Communities 198

Adam Sherk

DECEMBER 21, 2011

Beyond Facebook Insights: Useful Facebook Analytics Tools. The post on Facebook analytics tools did well considering I just published it last week. Short, simple lists of tools and tips tend to get traction. In checking out Google Analytics one thing I like about my top 10 is there were multiple paths to success.

SEO 119

SEO Publishing Press Release Social Media 119

The Realtime Report

AUGUST 27, 2019

To achieve this, rebootonline.com inserted a range of digital marketing job roles, such as Data Analyst, Content Manager and Head of Ecommerce, into the keyword analytics section of online visibility and marketing tool SEM Rush. Since 2007, we can see the role has steadily decreased in popularity before reaching a low point in 2012.

Marketing 79

Marketing CPC Trends SEO 79

Oktopost

MARCH 21, 2019

Marketing analytics company TrackMaven discovered that engagement drops if you use more than two hashtags. Instagram is the one tool where you can go a little crazy in your use of hashtags. For example, if you have a business Instagram account, then you can view your analytics to see how many people saw your post.

Hashtag 134

Hashtag LinkedIn Instagram Twitter 134

Mindjumpers

JANUARY 10, 2013

The monitoring tool allows brand to tap into a world of formerly unseen social data thus providing brands with new and valuable insights. With all the various monitoring and social data aggregations tools combined, brands are increasingly able to collect true insights. 2012 in Recap: The Year of Visual Social Media.

Brands 264

Brands Aggregator Curation Hashtag 264

Sprout Social

MAY 21, 2019

Pinterest was the fastest standalone site in history to reach 10 million unique users in 2012. With a little help from a tool like Sprout Social , you may even find out exactly where your audience comes from and tailor your content accordingly. Pinterest users are also doubly likely to say their time on the platform was well-spent.

Statistics 111

Statistics Marketing Travel Buy 111

Mindjumpers

JULY 6, 2012

Offers on Facebook : By the end of February 2012, Facebook announced the launch of a new feature called Offers. “Facebook Terms and Policies” is thus a helpful tool for both users and advertisers to navigate in the expanding policies. Many admins are using content management tools for their mere need of scheduling.

Features 220

Features Policies Mobile Module 220

Hootsuite

MAY 18, 2023

In fact, Vine – the short-form video app introduced in 2012 – was an early pioneer of the format. Short-form video tools Creating and sharing short-form videos is easy when you have the right tools. Check out more free video editing tools on our blog. Short-form video content isn’t new. Try it free today.

Video 112

Video HootSuite How To UGC 112

Mindjumpers

JULY 6, 2012

Offers on Facebook : By the end of February 2012, Facebook announced the launch of a new feature called Offers. “Facebook Terms and Policies” is thus a helpful tool for both users and advertisers to navigate in the expanding policies. Many admins are using content management tools for their mere need of scheduling.

Features 205

Features Policies Mobile Module 205