Proactive Report

MAY 20, 2013

A benchmark for you: If you are not spending 30% of your time in 2013 with data, Ms/Mr Marketer, you’ll fail to achieve professional success. Avinash Kaushik, Digital Marketing Evangelist for Google. Some teach a statistics course, but not many teach online analytics. Google Analytics is a great tool for PR practitioners.

Skills 89

Skills Analytics Press Release Metrics 89

Webbiquity SMM

JANUARY 19, 2016

Most businesses now use social media for marketing and those efforts are expected to continue to increase, yet many marketers and top executives alike find the business value difficult to quantify. 46% of B2B marketers say they’re not sure whether any social channels have generated revenue for their businesses.

Social Media 100

Social Media Marketing Survey Metrics 100

Proactive Report

MAY 20, 2013

A benchmark for you: If you are not spending 30% of your time in 2013 with data, Ms/Mr Marketer, you’ll fail to achieve professional success. Avinash Kaushik, Digital Marketing Evangelist for Google. Some teach a statistics course, but not many teach online analytics. Google Analytics is a great tool for PR practitioners.

Skills 53

Skills Analytics Press Release Metrics 53

The Realtime Report

AUGUST 13, 2012

The mobile-only photo sharing app began 2012 with just 15 million users and was only available via iPhone; now, Instagram is also available via Android, and the press that came with Facebook’s acquisition of the app saw numbers swell to 80 million. How active are these top brands on Instagram? 37 have an active profile.

Instagram 189

Instagram Brands Comparison iPhone 189

Proactive Report

MAY 20, 2013

A benchmark for you: If you are not spending 30% of your time in 2013 with data, Ms/Mr Marketer, you’ll fail to achieve professional success. Avinash Kaushik, Digital Marketing Evangelist for Google. Some teach a statistics course, but not many teach online analytics. Google Analytics is a great tool for PR practitioners.

Skills 40

Skills Analytics Press Release Metrics 40

Visually SM

AUGUST 19, 2020

A big part of succeeding in Digital Marketing is finding out the right channels to promote your brand. However, you wouldn’t believe how many times the question we proposed above is asked to marketers. According to Oberlo’s Social Media Statistics 2020 , about 45% of the world population is on social media.

Social Media 130

Social Media Brands Reddit Platform 130

Webbiquity SMM

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Increase use of video marketing? Marketing Pilgrim ). 90% of marketers now use social networks in their marketing efforts, but growth has plateaued; the figure was 89% in 2011.

Social Media 229

Social Media Hubspot B2B Marketing 229

Socialmedia.biz

JUNE 8, 2018

Today, social media is the best marketing and promotional tool. Therefore, social media marketing is more effective than traditional marketing techniques. Using the software, you can measure the results of your social media marketing campaigns. They include the following: Enterprise – $299/month. Small – $49/month.

Crimson Hexagon 76

Crimson Hexagon Social Media Sysomos Price 76

Sprout Social

OCTOBER 9, 2018

You compete based on the statistical performance of the players you’ve selected. It was founded by three VistaPrint executives (Jason Robins, Matthew Kalish, and Paul Liberman) in 2012. Any business that markets primarily to men. Use analytics to pinpoint the best times of day/days of the week to share your stuff.

Sports 82

Sports Social Media Engagement Compete 82

Webbiquity SMM

SEPTEMBER 10, 2012

This year, we’re pleased to honor 50 women (below) and 50 men (in an upcoming post on the Blue Focus Marketing Blog ) who are among the top social media connectors and engagers in the technology world, representing technology vendors as well as related venture capital (VC), advisory and analyst firms. Stacey Acevero. Cindy Bates.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Webbiquity SMM

FEBRUARY 10, 2015

Or have too many social media marketing statistics.” How effective is social media in comparison to other digital marketing channels? How does B2B social media marketing differ in effectiveness from B2C use? What do more than half of marketers identify as their most critical areas of focus over the next 12 months?

Statistics 50

Statistics Social Media B2B Hubspot 50

Convince & Convert

MARCH 29, 2012

Penn , the Director of Inbound Marketing for enterprise email company WhatCounts. People joke about marketing ninjas and developer ninjas. Today it’s getting more integrated into the marketing and sales and product. Eric: The stat of the week comes from a February 2012 survey from the marketing magazine B2B Magazine.

B2B 120

B2B Software Social Media Survey 120

Convince & Convert

MARCH 29, 2012

Penn , the Director of Inbound Marketing for enterprise email company WhatCounts. People joke about marketing ninjas and developer ninjas. Today it’s getting more integrated into the marketing and sales and product. Eric: The stat of the week comes from a February 2012 survey from the marketing magazine B2B Magazine.

B2B 120

B2B Software Social Media Survey 120

ProBlogger

JANUARY 29, 2013

Many site owners avoid multivariate testing as it seems overly complex, and most of the services on the market that provide multivariate testing are paid services, which leaves bloggers unsure of the potential ROI. In early 2012 Econsultancy.com and Redeye conducted a survey [link] that yielded some interesting results. Set your goals.

How To 45

How To Groups Groups Conversation 45

Webbiquity SMM

OCTOBER 23, 2012

Find the answers to those and many more questions here in more than two dozen of the best Twitter how-to guides, resources, tools and reviews of 2012 so far. A Beginner’s Guide to Twitter and the Twittersphere Culture by Creative Marketing Channel. 4 Twitter Analytics Tools For Your Business by Social Fresh.

Tools 203

Tools Tips Twitter Klout 203

Sprout Social

APRIL 22, 2019

Knowing who uses Instagram and how they interact on the platform can help your business to craft a better Instagram marketing strategy. That being said, Facebook’s purchase of Instagram ( $1 billion in 2012 when the platform had only 30 million users) is certainly paying off. Instagram has 1 billion monthly active users.

Instagram 111

Instagram Marketing Hashtag Statistics 111

Webbiquity SMM

FEBRUARY 7, 2012

Marketers, we’re told, need to think like publishers. How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? General Social Media Statistics.

Statistics 190

Statistics Research Social Media B2B 190

Convince & Convert

AUGUST 24, 2012

This episode features Eric Schwartzman , online social media training provider, entrepreneur and the best-selling co-author of Social Marketing to the Business Customer. Another is sort of consumer-influenced analytics , obviously Klout being the only thing in that quadrant. These introductions keep getting better and better, Jay.

Social Media 115

Social Media API Training Class 115

Kikolani

SEPTEMBER 25, 2012

As each year passes, blog marketing techniques evolve. What worked in 2011 may or may not be as effective in 2012. I receive a lot of questions on a regular basis about blogging, online marketing, and traffic generation, so I thought I would share my answers in this post. Photo Credit: Alexander Henning Drachmann on Flickr.

Questions 167

Questions Adsense Marketing SEO 167

Mindjumpers

JULY 5, 2012

Yesterday, Facebook reinforced their analytics module, Insights, to encompass reach data on users interacting via a mobile device: What’s the big deal? Socialbakers.com made an infographic back in May 2012, so the numbers can only be assumed to have risen: More than half of the users are mobile. The social media market it gearing up.

Mobile 247

Mobile Social Media Module Statistics 247

Writtent Blog

NOVEMBER 29, 2013

. Once again, it’s been a pretty wild ride through the marketing news arena in November. talent to hack their analytics. talent to hack their analytics. If there was a single theme in this months’ marketing news, it. would be that nothing is stagnant in the world of digital content and marketing. 2008 and 2012.

News 67

News Strategy Marketing Mobile 67

Convince & Convert

MARCH 22, 2012

Thanks as always to our sponsors on Social Pros, Eric’s company Argyle Social , who we use for all of our social media stuff, and Infusionsoft , who we use for all of our email marketing shenanigans, and Jim Kukral from DigitalBookLaunch.com , who also sits it in on the Social Pros podcast from time to time. You saw the video?

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

MARCH 22, 2012

Thanks as always to our sponsors on Social Pros, Eric’s company Argyle Social , who we use for all of our social media stuff, and Infusionsoft , who we use for all of our email marketing shenanigans, and Jim Kukral from DigitalBookLaunch.com , who also sits it in on the Social Pros podcast from time to time. You saw the video?

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Writtent Blog

AUGUST 29, 2013

We’re not going to pretend that a content audit is the most fun a marketer can have. It sends a clear message to search engines that you’re cutting corners on your marketing strategy. Many content marketers struggle to truly leverage their best content assets for prospect education after it’s published. Broken Links Look Spammy.

Content 89

Content SEO Repository Analysis 89

Webbiquity SMM

AUGUST 18, 2012

Social media and inbound marketing techniques have been a boon for marketers. Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again, see below). Marketing Charts ). Marketing Charts ).

Statistics 204

Statistics Social Media B2B Marketing 204

Webbiquity SMM

MARCH 27, 2013

Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking. How can companies best use LinkedIn as a marketing platform? 6 Changes You Need To Make To Your LinkedIn Profile Now by V3 Integrated Marketing.

LinkedIn 207

LinkedIn Tips Hubspot B2B 207

Webbiquity SMM

AUGUST 18, 2012

Social media and inbound marketing techniques have been a boon for marketers. Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again, see below). Marketing Charts ). Marketing Charts ).

Statistics 198

Statistics Social Media B2B Marketing 198

Convince & Convert

FEBRUARY 2, 2012

Jay: Eric, as you will do every week here on the Social Pros podcast , you have uncovered and unearthed, with your archeological keyboard, a social media statistic of the week. 2012 Edelman Trust Barometer: Global Deck. In 2012, only 38% of the people deemed information from the CEO as extremely or very credible.

Social Media 116

Social Media Committee Team Questions 116

ProBlogger

JULY 22, 2014

Now more than ever, marketing experts are improving their marketing strategy with fewer resources, and they are shifting marketing budgets from traditional to digital tactics like search engine optimization and social media. Consider the below mentioned social network growth statistics: YouTube hosts nearly 14 billion videos.

Engineering 55

Engineering Social Media Foursquare StumbleUpon 55

Sprout Social

NOVEMBER 23, 2016

Marketers are under a lot of pressure to make sure their campaigns get noticed on social media. As a rule of thumb, you should avoid gimmicks and cheesy marketing ploys. That’s a statistic you can’t afford to ignore. For local businesses, location is a huge component of your marketing strategy. Recycle Evergreen Content.

Social Media 40

Social Media Content Meme Geotagging 40

ProBlogger

FEBRUARY 18, 2013

It sounds crazy at first but you’ll often hear guys like Darren say that even though Problogger.net doesn’t make him huge amount of money it elevates his profile and gives him a hugely valuble marketing tool. When you own a blog you often sign up for things like Google Analytics and other online services with your personal email.

Domain Name 54

Domain Name Price Sites Process 54

Sprout Social

OCTOBER 17, 2016

Social media marketing evolved from something only a few cutting-edge brands did to an integral piece of every company’s marketing strategy. If social media marketing hasn’t been working for you, the problem could be you’re focusing on the wrong channels. You can track this in Google Analytics.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

Convince & Convert

MARCH 2, 2010

to be larger than email by 2012 doesn’t hurt, either. Today, however, creating truly meaningful success metrics often requires a custom statistical hodge-podge that tries to tie together data points from across the social spectrum. And the fact that Forrester Research projects social media spend in the U.S.

CoTweet 116

CoTweet CoTweet Analysis Consultant 116

Sprout Social

OCTOBER 3, 2018

To help make sense of it all, this guide demonstrates how any political candidate—whether it be local, state or national—can get the most out of social in their campaign strategy and display some impressive digital marketing for their audience and the nation as a whole. Social tactics for success, for any level candidate.

Campaign 109

Campaign Social Media Issues Instagram 109

Viper Chill

APRIL 25, 2012

In a room full of 100 people there will statistically be at least two active bloggers. I can’t just be immersed in the tech and marketing fields and claim I’ve figured it all out. Now, bloggers have access to trending analytics data so they can predict which hot topics they should be writing about next.

Sites 96

Sites Industry Blogger News 96