UK Mobile Ad Spend Grows 126% in 2013
The Realtime Report
DECEMBER 19, 2013
Previously, eMarketer forecasted 90% growth in mobile advertising from 2012; now, an upward revision expects 126% growth. According to eMarketer, digital accounts for nearly 45% of total media ad spending in the UK (this figure is predicted to pass 50% by 2015.) Mobile ad spend for 2013 will total over £1 billion (around $1.89
Let's personalize your content