SocialFish

APRIL 5, 2011

Here’s a review of what we’ve been up to in the first quarter of 2011. STRATEGY WORK –We have clients who come to us at a stage where they understand the tools, they see the benefits, and they need help defining a social media strategy for their organization. Busy as usual! Strategy clients. THINK TANK.

Review 150

Review Social CRM Consultant Module 150

Convince & Convert

FEBRUARY 1, 2011

Recently, I participated in a Webinar with my friend and client Chris Baggott of Compendium. We talked about the convergence of search and social media, and how content marketing is bridging both areas. Trends to Watch in 2011. Conversion and Measurement Tools Will Force Social Media to Evolve.

Trends 124

Trends scribd Skills Training 124

Waxing UnLyrical

JANUARY 4, 2011

In fact, heavy manufacturing is probably the only exception in sectors that have been compelled to adopt social as a medium to “be remarkable&# in human terms to their followers. Consequently, social media agencies have mushroomed , with their fair share of self-confessed SM consultants cashing in on the tide.

Social Media 195

Social Media Postrank Flickr Class 195

Waxing UnLyrical

JANUARY 1, 2011

While I’m not calling them my un-resolutions, here’s what I will try to do more – or less – of in 2011. In 2011, I would like to see WUL really take flight; not just from a content point of view, but continue to expand and become a landing pad for global voices of public relations and social media.

Class 105

Class Postrank Blogger Tourism 105

Small Business Mavericks

APRIL 4, 2011

The ONLY Way To Manage Your Twitter Account » Is Social Media Inherently Viral? Social media offers Internet marketers a powerful way to get our message across, but it is work. 3 Responses to “Is Social Media Inherently Viral?&# Did you know Jackie Chan died? I didn’t either.

Social Media 98

Social Media Case Study Press Release Small Business 98

Convince & Convert

OCTOBER 12, 2013

Much of what we’ve come to believe about social media and content marketing is wrong. I crushed them originally a few weeks ago on a webinar for the Content Marketing Institute : Myth 1: My customers are not social. Even among Americans 65 years old and better, 43% of them use social. They are myths.

Social Media 167

Social Media Content Marketing B2B 167

Convince & Convert

JULY 24, 2011

Produced by Social Media Examiner, this is the biggest and best Facebook education event ever. If you sign up soon, you’ll save 50% on the registration fee , giving you a per-Webinar price of something like $16. Put on a little Beyonce in the background, grab some Cristal and join me at Facebook Success Summit ( [link] ).

Facebook 110

Facebook Case Study Microsoft URL 110

Waxing UnLyrical

SEPTEMBER 7, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Want Social Media Evangelizers? Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers.

Social Media 146

Social Media Postrank Tourism Blogroll 146

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. e-Strategy Trends ). e-Strategy Trends ).

Social Media 245

Social Media B2B SEO Marketing 245

Convince & Convert

JULY 29, 2012

Last week, Susan Etlinger from Altimeter Group published the Social Media ROI Cookbook. It contains significant quantities of solid thinking, and provides a useful framework of six primary ways to measure social media effectiveness. click here to view and download the Social Media ROI Cookbook on Slideshare).

ROI 138

ROI Social Media Social CRM Survey 138

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. Completely. Here’s the interview.

Social Media 153

Social Media Postrank Tourism Energy 153

Small Business Mavericks

MARCH 24, 2011

Social Times is predicting that social media marketing is going to get harder , not easier. In the past few years, social media have been growing. So if growth of the social media platforms is going to slow down, what’s that mean for marketers? I can see their point, and I agree. Are you ready?

Social Media 98

Social Media Case Study Press Release Small Business 98

Waxing UnLyrical

DECEMBER 16, 2010

All the comments were thoughtful, but there were a few that made me think a lot more about this whole “social media&# thing. But truth be told, after a while, this ‘social media’ stuff has made me consciously LESS social both in person and online, and I have my reasons. Interesting.

Social Media 224

Social Media Class Creative Commons Flickr 224

Small Business Mavericks

MARCH 8, 2011

But did you know that social media marketing can lead to the collateral effect of additional inbound links through others blogging about you? If you post great content in your social media efforts that in turn gets the attention of bloggers who write about you and link to you, then you will be doing yourself huge favors.

Small Business 93

Small Business Social Media Case Study Press Release 93

Small Business Mavericks

MARCH 10, 2011

Tags: apps , customer service , iPhone , iphone apps , small business This entry was posted on Thursday, March 10th, 2011 at 11:48 am and is filed under Mobile Marketing for Small Business.

Small Business 189

Small Business iPhone Marketing Case Study 189

Small Business Mavericks

FEBRUARY 18, 2011

» Is Social Media Spam Here To Stay? Spammers are going to do their best to weasel their way into your social network so that they can push their content higher up in your search results? Isn’t that what social media marketers have been preaching about five years now? emphasis his) Wait a minute!

Social Media 93

Social Media Case Study Press Release Small Business 93

Small Business Mavericks

APRIL 23, 2011

Jay says: April 29, 2011 at 12:14 am RT @CarolineMelberg: Let The Grocer Teach You E-mail Marketing [link] Log in to Reply Caroline Melberg says: May 6, 2011 at 4:15 pm Thanks for the RT! About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks?

Marketing 173

Marketing Case Study Press Release Small Business 173

Small Business Mavericks

MAY 5, 2011

J Log in to Reply Caroline Melberg says: May 6, 2011 at 5:25 pm Thanks 4 the RT! About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? You can follow any responses to this entry through the RSS 2.0 You must be logged in to post a comment.

Small Business 170

Small Business Google Case Study Press Release 170

Small Business Mavericks

MAY 1, 2011

Larry King says: May 1, 2011 at 12:09 pm "What Factors Affect Local Search Rankings? &# Larry King says: May 1, 2011 at 12:09 pm "What Factors Affect Local Search Rankings?" " and related posts [link] Log in to Reply Anth0 says: May 1, 2011 at 12:16 pm "What Factors Affect Local Search Rankings?"

Small Business 173

Small Business Real Estate Hubpages Case Study 173

Small Business Mavericks

MAY 8, 2011

GrassRoots says: May 8, 2011 at 4:24 pm #grassroots #dm2 Do You HAVE To Blog Every Day? – One of the things that you'll hear often among professional Intern… [link] Log in to Reply Caroline Melberg says: May 9, 2011 at 12:27 am Do You HAVE To Blog Every Day? You can follow any responses to this entry through the RSS 2.0

Small Business 170

Small Business Case Study Press Release Adwords 170

Small Business Mavericks

APRIL 22, 2011

About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? Tags: blogging , keywords , linkbuilding , search engine rankings , SEO This entry was posted on Friday, April 22nd, 2011 at 8:35 am and is filed under Blogging for Small Business.

Small Business 168

Small Business SEO Case Study Press Release 168

Small Business Mavericks

MAY 3, 2011

The question arises often about how often is often enough when posting to the popular social media sites – particularly Facebook and Twitter. A good rule of thumb for posting on the social media sites is to spend 15 minutes twice a day on each one. Can you post too often or not often enough?

Small Business 156

Small Business Twitter Case Study Press Release 156

Small Business Mavericks

APRIL 19, 2011

The 2011 way to market yourself through articles is to distribute them through other channels. 3 Responses to “The Changing Face Of Article Marketing&# GrassRoots says: April 19, 2011 at 6:28 pm #dm2 The Changing Face Of Article Marketing – Article marketing is a mainstay of Internet marketing.

Hubpages 156

Hubpages Marketing Case Study Press Release 156

Small Business Mavericks

APRIL 29, 2011

This includes your static content, blog content, and maybe even your social media content. About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? You can follow any responses to this entry through the RSS 2.0

Content 156

Content Hubpages Case Study Press Release 156

Small Business Mavericks

APRIL 26, 2011

GrassRoots says: April 26, 2011 at 6:28 pm #dm2 Have You Asked Your Clients What They Want? – Let's say you want to build the most useful information page abou… [link] Log in to Reply Caroline Melberg says: April 27, 2011 at 12:34 am Have You Asked Your Clients What They Want? You must be logged in to post a comment.

Small Business 161

Small Business Case Study Press Release Adwords 161

Small Business Mavericks

APRIL 28, 2011

Users of Delicious have until July 2011 to accept AVOSs terms of service and to transfer their bookmarks. Unloads Delicious&# Affordable Website says: April 28, 2011 at 2:38 pm Small Business Tips >> Yahoo! Unloads Delicious [link] Log in to Reply GrassRoots says: April 28, 2011 at 6:29 pm #dm2 Yahoo! sold Delicious.

Delicious 156

Delicious Yahoo Social Bookmarking Case Study 156

Small Business Mavericks

MAY 4, 2011

About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? Tags: copywriting , writing This entry was posted on Wednesday, May 4th, 2011 at 7:58 am and is filed under Business Writing. You can follow any responses to this entry through the RSS 2.0

Case Study 161

Case Study Press Release Small Business Adwords 161

Small Business Mavericks

APRIL 18, 2011

The Changing Face Of Article Marketing » UberMedia, Mixx, And Twitter Remember the social media website Mixx ? About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? You can follow any responses to this entry through the RSS 2.0

Small Business 156

Small Business Tweetdeck Twitter Microblogging 156

Kikolani

NOVEMBER 7, 2011

Because I decided the night before, until 2:30am in the morning, was a great time to update my blog with new pages for my favorite subjects ( blogging , business , SEO , and social media ) and my new services. I have my first two webinars scheduled (one is private, and the other one might be – not too sure on that one yet).

Hotels 153

Hotels iPad eBook Screencast 153

Saying It Social

MARCH 28, 2011

Well, when it comes to participating in Social Media for your Business, the answer is yes, you would, because you must. Too often I see companies that, while I must applaud the leap, are so obviously floundering, they are doing more harm than good with their social media presence.

Small Business 164

Small Business Discount Upcoming Survey 164

Small Business Mavericks

APRIL 14, 2011

About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? Tags: Android , business , facebook , VOIP This entry was posted on Thursday, April 14th, 2011 at 10:10 am and is filed under Tools for Small Business. You must be logged in to post a comment.

Small Business 161

Small Business Facebook Case Study Press Release 161

Small Business Mavericks

APRIL 13, 2011

About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? Tags: geotargeting , local search , profession-specific search , search engine This entry was posted on Wednesday, April 13th, 2011 at 9:00 am and is filed under Local Internet Marketing.

Small Business 161

Small Business Engineering Case Study Press Release 161

Small Business Mavericks

MARCH 30, 2011

People are buying on their phones, reading blogs on their phones, and updating their social media on their phones. Facebook and Twitter – If you thought social media was a trend that would go away, you’d better face it. Mobile Search – Seriously, mobile phones have hit the market big time.

Trends 156

Trends Case Study Press Release Marketing 156

Small Business Mavericks

APRIL 25, 2011

I’d be willing to bet that most online marketers are spending too much time on social media or unproductive channels. Social media is fun. It should seem to reason then that website owners and managers should spend that much time on search engine marketing efforts rather than social media or other forms advertising.

Small Business 161

Small Business Case Study Marketing Press Release 161

Small Business Mavericks

APRIL 12, 2011

BizLaunch says: April 12, 2011 at 11:50 pm Do Your Headlines (Get The) Click? link] Log in to Reply Caroline Melberg says: April 13, 2011 at 12:33 am Do Your Headlines (Get The) Click? About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks?

Case Study 156

Case Study Press Release Small Business Adwords 156

Small Business Mavericks

FEBRUARY 23, 2011

You can do link building, focus on SEO, engage with your target audience through social media, specialize in Facebook, pay for clicks, or use a combination of all of the above or add some other channels into the mix as well. The only question to ask, really, is what kind of online marketing are you going to do? Are you doing that?

Reputation 156

Reputation Case Study Press Release Small Business 156

Small Business Mavericks

APRIL 10, 2011

About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site. You can leave a response , or trackback from your own site.

Small Business 156

Small Business Case Study Press Release Marketing 156