Direct Marketing Observations

DECEMBER 19, 2011

As 2011 winds down, it’s time for me to reflect on the state of my social media world in 2011. Things that I thought I knew about social media in 2011: 1) That I knew what I was talking about. 5) Corporations were ready to be transparent in 2011. It’s actually a start. Is nothing new?

Social Media 228

Social Media Policies Consultant ROI 228

Mindjumpers

JANUARY 23, 2012

Tweet In January 2012, a report called ‘Global Social Media Adoption In 2011’ was published by Forrester. This report uses Forrester’s Social Technographics groupings to show how people around the world use social media. Regional social media adoption patterns: Here are some brief take-aways from the report.

Social Media 234

Social Media Patterns Statistics Report 234

Hootsuite

APRIL 6, 2023

The history of social media is a long and storied one. It’s bursting with pivotal moments like the launch of Instagram Stories, to that one time Zuck was on trial for Facebook privacy issues, to…honestly, let’s just look at the entire social media history timeline. So, how old is social media?

Social Media 145

Social Media MySpace Tumblr Foursquare 145

Webbiquity SMM

JANUARY 7, 2011

Social media marketing has progressed from radical new idea to widely adopted practice in a remarkably short period of time. Three-quarters of b2b buyers use social media at some point during their purchase decision process, and marketers are responding with increased spending on social media marketing.

Trends 187

Trends Social Media Marketing Technorati 187

Social Media Strategies Summit

OCTOBER 13, 2023

But for every high-profile failure, there are countless instances where brands got it exactly right when hopping on social media trends. This article will focus on the second camp, sharing 10 of our favorite examples of brands that used trending subjects to generate social engagement.

Examples 130

Examples Trends Social Media Brands 130

Jon Loomer

JULY 26, 2023

Be wary of business advice that suggests you should focus your time as a brand on one social media platform. But you need to diversify your social media presence as much as you can. Let me explain… My Rise I started my business in 2011. Your Turn Are you diversifying your social media presence?

Social Media 146

Social Media Platform YouTube LinkedIn 146

Firebelly

DECEMBER 28, 2011

Here are the top 11 social media marketing posts on the Firebelly blog in 2011 based on number of views. Social Search: Tempur-Pedic “Ask Me” Commercial. Make Your Social Media Sharing Buttons Effective. How To Build Your Own Social Network On WordPress. Gettin’ Unique With QR Codes.

Social Media 190

Social Media Marketing WordPress SEO 190

Social Media Strategies Summit

OCTOBER 21, 2021

Having a CEO with an active presence on social media can be beneficial for the organization for several reasons. According to research from Brunswick Group , 63% agree they would prefer to work for a company where the CEO uses digital and social media. But there are also plenty of good examples of CEOs using social media.

Social Media 212

Social Media Startup LinkedIn Telecommunications 212

Dave Fleet

JANUARY 17, 2011

Tweet Looking for books to populate your reading list for 2011? I was so pleased with the results that I’m doing the same in 2011. I was so pleased with the results that I’m doing the same in 2011. Social Media Roi: Managing and Measuring Social Media Efforts in Your Organization – Olivier Blanchard.

List 382

List Banking Flickr ROI 382

agora pulse

OCTOBER 6, 2020

You’ve had your social media marketing agency for a while. Check out our tips for experienced social media managers who want to energize their agencies. Recently I published a detailed guide on How to Start a Social Media Marketing Agency: Step by Step. back in February 2011. Kudos, guys!).

Social Media Management 183

Social Media Management Social Media Trends Meme 183

Sherrilynne Starkie

OCTOBER 25, 2012

Research released today by LoyaltyOne and two leading North American academic institutions provides the long-awaited proof that social media interaction between a customer and a brand drives immediate and long-term sales increases. Social media in call centres. ROI in social media. Photo credit: Wikipedia).

Study 377

Study Social Media Wikipedia ROI 377

Techipedia: Tamar Weinberg

DECEMBER 15, 2010

Is your company’s social media strategy really working? Whether you feel that you’ve maxed out the potential of your current social media efforts or you feel like nothing you do is really helping, it’s time to step up your game. Sell Through Social Media. Your staff members do.

Social Media 249

Social Media Strategy How To Foursquare 249

The Social Media Incubator

DECEMBER 14, 2011

From the offensive tweets of a spokesperson impersonating a duck, to the ‘Qwik’ fail of a new name and site for a DVD rental service, 2011 definitely saw its fair share of social media blunders. Do you have a social media policy in place in case you or your business made a social media mistake?

List 140

List Social Media Policies Publishing 140

Mindjumpers

MAY 6, 2011

The Best in Social Media Marketing were awarded in second edition of The Bees Awards on May 3 at San Francisco with a lot of grandeur. Best Use of Social Media Platform: AgênciaClick Isobar (Brazil). Best Marketing Within Social Games (Nominees): Grape (Russia). Similar Posts: The Nominees for Bees Awards 2011.

Social Media 188

Social Media Social CRM Project Film 188

SocMed Sean

DECEMBER 1, 2018

NOTE: I originally wrote and published this article back in November of 2011 and it has generated a lot of interest over the years. Whether you work for a Fortune 100 company or a blogger who relies on revenue from your content to supplement your income, it’s important to think about what goes into your social media headcount.

Blogger 266

Blogger Company Social Media Curata 266

Mindjumpers

MAY 31, 2011

Tweet Many small business owners acknowledge the potential of being present on social media. Even though many business owners see the potential of using social media, the survey also revealed that many of them are still learning how to use it. – 77,5% plan on spending more time on social media.

Small Business 228

Small Business Social Media Survey Tools 228

Mindjumpers

DECEMBER 16, 2010

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. Juniper believes 2011 will see the first cloud-based mobile operating systems launched. Similar Posts: Facebook, Sharing, Social And Me.

Mobile 232

Mobile Smart Phone Trends Banking 232

Ignite Social Media

NOVEMBER 23, 2020

This past year many marketers struggled with their social media advertising efforts. State of Paid Media Buying in 2020. 2020 was a unique year for social media marketing, but the state of social ad buying specifically had some interesting points we want to address. Expect to pay more in Q4.

Advertising 187

Advertising Social Media Tips B2B 187

Webbiquity SMM

FEBRUARY 8, 2011

Blogging is often viewed as the core component of a B2B social media marketing strategy, and other than discussion forums, it’s the most mature component of social media. Among the findings: • If you don’t have a blog yet, 2011 is the year to start one. There’s much more. Share this on Bebo.

Aggregage 181

Aggregage B2B Trends Hubspot 181

Mindjumpers

DECEMBER 30, 2011

Tweet Saying goodbye to 2011 and embracing 2012 with open arms, it has been a year where social media has reached new heights as well as we have gained some and lost some. With the year closing in, we think it’s time to make a recap with some of the most popular posts from our blog during 2011. Read Full Post ».

Tweetdeck 170

Tweetdeck Overview ROI Social Media 170

Mindjumpers

JANUARY 18, 2012

Tweet 2011 was a great year for social media where we saw true integration of “social” to our lives. To demonstrate the growth of social channels in the last one year, here is an interesting infographic designed by Internet marketing firm Dream Systems Media based on the data provided by AdAge.

Social Media 280

Social Media Statistics Mobile B2B 280

Techipedia: Tamar Weinberg

JANUARY 5, 2012

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. New Edition of the Ranking Factors for 2011 is Now Live !: Does Google PageRank Really Matter? :

Marketing 264

Marketing SEO Case Study Small Business 264

Webbiquity SMM

DECEMBER 1, 2010

MarketingSherpa recently released its 2011 B2B Marketing Benchmark Report. But strangely, social media—one of the top priorities for increased spending next year—was viewed as “highly effective&# by only 16% of respondents, while 25% said it was “not effective.&# Share this on Mixx. Share this on Reddit. Tweet This!

B2B 185

B2B Trends Marketing Technorati 185

Akamai Marketing

DECEMBER 29, 2011

This is the 2nd year that I’ve published my social media resolutions. That said, I am glad I wrote my resolutions for 2011 as it gave me focus. Here’s my 2011 scorecard: ? Fine Tune Karma for Business: I kept at this social media mantra this year and it worked for me and it worked for my clients.

Social Media 186

Social Media Vimeo Creative Commons Platform 186

Webbiquity SMM

JANUARY 31, 2019

Social media success isn’t nearly as random as it can seem. Though it’s a challenge, there’s no magical force keeping you from reaching your social media goals. Though it’s a challenge, there’s no magical force keeping you from reaching your social media goals.

Social Media 184

Social Media Analysis Sentiment Comparison 184

Sprout Social

APRIL 18, 2022

Understanding what these niche social media platforms say about the future of social media as a whole can help marketers stay ahead of the trend curve. Vertical social networks are niche social media platforms centered around the interests of hyper-specific communities.

Social Media 101

Social Media Film Exercises Social Networking 101

Dave Fleet

FEBRUARY 15, 2011

Yesterday I was privileged to attend the Toronto launch of the Canadian results of Edelman’s 2011 Trust Barometer survey with my employer, Richard Edelman. Trust in 2011. Social media and trust. Social media comes in at the bottom of the list. Does that count as social media?

Social Media 318

Social Media Survey Social Graph News 318

Adam Sherk

DECEMBER 8, 2010

The results of the Vocus 2011 PR Planning Survey are out and the number of organizations that plan to focus more on SEO and social media has declined. In this year’s survey 51% of the respondents indicated that they would focus more on SEO in 2011, down from 57% in 2011.

Vocus 136

Vocus SEO Organization Social Media 136

Convince & Convert

FEBRUARY 27, 2011

It’s an exciting day, and the lineup for the 2011 edition of Social Media Success Summit has been announced. As a presenter, I am of course biased, but this may be the best combination of social media thinking in one virtual conference ever assembled. May is Social Media Success Summit Month.

Social Media 114

Social Media Conference Eventful Course 114

Webbiquity SMM

MAY 3, 2011

Few phenomena have ever spread as far and grown as rapidly as social media; obviously, this has tapped into something essential to our nature. That is what has driven social media adoption. Whatever your role in social media, we hope you find this list valuable in expanding your knowledge and your network.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Mindjumpers

JANUARY 11, 2012

Tweet Recently, Awarness Inc released a report called The State of Social Media Marketing : Top Areas For Social Marketing Investment and Biggest Social Marketing Challenges in 2012. The It compares the state of social media in 2011 and expectations from 2012, based on this survey. Monitoring.

Survey 250

Survey Report Social Media ROI 250

Adam Sherk

DECEMBER 21, 2011

Nevertheless, here are my top 10 posts of 2011 by pageviews: Which NBA Teams Have Seen the Most Growth on Twitter and Facebook? Looking at my 2011 posts, it is interesting that a sports topic got the top slot since that’s not a major focus for me. Related posts: My Top Posts of 2010 on SEO, PR and Social Media for News and Sports.

SEO 119

SEO Publishing Press Release Social Media 119

Sherrilynne Starkie

JANUARY 7, 2012

Related posts: Women in social media. Social media boosts campaigns. It’s probably an accurate reflection of users’interests; interesting that there are no major brands mentioned (other than sport). Betty White flogs insurance via YouTube. Click here to start to receive my newsletter. VISIT MY FACEBOOK PAGE.

Trends 299

Trends Twitter Insurance Sports 299

SocialFish

JANUARY 13, 2011

Out of the many social media-related trends and predictions posts I’ve been skimming lately, this is by far the one that makes the most sense to me from a social business standpoint. Eleven Digital Trends to Watch in 2011. We’ll all need to figure out better ways to deal with this problem in 2011.

Trends 208

Trends Foursquare Curation Mobile 208

Bill Hartzer

SEPTEMBER 5, 2019

A list of keywords that the United States Department of Homeland Security (DHS) uses to watch all social media accounts has been revealed. If you use one of these keywords on one of your social media posts, there is a chance that it may cause the DHS to start monitoring your social media accounts.

Chemicals 141

Chemicals Social Media List Telecommunications 141

Jason Yormark

MARCH 31, 2011

Definitely had some nerves up to and during my session titled “ Social Media Solutions On A Budget ”, but overall, I think it was a success. Concepts such as using Linked In Groups to drive blog traffic , tools such as Hootsuite , SocialMention.com & Sprout Social all were covered in my presentation.

Engineering 195

Engineering Strategy HootSuite Social Media 195

Mindjumpers

JANUARY 20, 2011

Tweet When thinking of developing a social media presence – or searching for good advice on what to do with your already existing profiles on various platforms, there are lot of great insights and experiences to gain from other social media users and experts. Social Media Platforms and how to use them.

Social Media 259

Social Media Overview Technorati Social Networking 259