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2011 PR Trends – Unlock and Socialize Existing Content

Proactive Report

DECEMBER 23, 2010

Another 2011 trend predicted by ClickThrough has PR implications: Many companies have excellent existing content in PDFs, brochures, PowerPoints and offline video that can be converted to digital assets, put online and filtered into the social web. Slideshare is the next best bet in terms of web search and news search.

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scribd Trends Content Engineering 68
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How to Build the Ultimate Online Newsroom

Webbiquity SMM

JUNE 8, 2011

. • Links to all of the company’s social media profiles (LinkedIn company page, Facebook, YouTube channel, Twitter etc.). • See the 2011 Online Newsroom Survey (PDF) from TekGroup for more guidance here.

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Press Release scribd Vimeo How To 200
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