2011 and ROI - Social Media Informer

Why ROI isn’t everything with social media

Socialmedia.biz

FEBRUARY 24, 2019

In 2011, 60% of consumers with purchasing intent were using various social media platforms for researching products, learning more about a specific retailer and reading product reviews. Why should you go beyond the conventional ROI metrics of success? How should you define measurements that matter?

ROI

ROI Social Media Airlines Proposal

47 Books For Your 2011 Reading List

Dave Fleet

JANUARY 17, 2011

Tweet Looking for books to populate your reading list for 2011? I was so pleased with the results that I’m doing the same in 2011. I was so pleased with the results that I’m doing the same in 2011. Social Media Roi: Managing and Measuring Social Media Efforts in Your Organization – Olivier Blanchard.

List

List Banking Flickr ROI

12 things I thought I knew About Social Media in 2011

Direct Marketing Observations

DECEMBER 19, 2011

As 2011 winds down, it’s time for me to reflect on the state of my social media world in 2011. Things that I thought I knew about social media in 2011: 1) That I knew what I was talking about. 2) That the whole ROI thing would have sorted itself out by now. 8) That FB would get to 1billion users in 2011.

Social Media

Social Media Policies Consultant ROI

2011 B2B Marketing Trends

Webbiquity SMM

DECEMBER 1, 2010

MarketingSherpa recently released its 2011 B2B Marketing Benchmark Report. Why would otherwise highly sensible, ROI-conscious marketers spend even more money on a tactic that they don’t believe works very well? You can download the executive summary for free (or pay $400 for the full report ). Share this on Reddit. Tweet This!

B2B

B2B Trends Marketing Technorati

Best Quora Guides and Insights of 2011

Webbiquity SMM

FEBRUARY 2, 2012

According to Compete.com, traffic to the site did fall off sharply in February and March of 2011 after an initial surge, but has rebounded to new highs since then (though half a million unique visitors per month isn’t particularly impressive for a social media site). Then they began to taper off and disappear.

SEO

SEO MySpace Hubspot Patterns

Not Tracking Social Media ROI is Your Fault

Convince & Convert

JULY 29, 2012

Last week, Susan Etlinger from Altimeter Group published the Social Media ROI Cookbook. click here to view and download the Social Media ROI Cookbook on Slideshare). If you’re looking to place blame for why you can’t measure social media ROI in your company, grab a mirror. Is social media ROI attainable?

ROI

ROI Social Media Social CRM Survey

Link Love Monthly: Best of March 2011

SocialFish

APRIL 1, 2011

MIT Media Lab Identity, 2011 from readyletsgo on Vimeo. It’s Time to Call the Social CRM Bluff (Full Frontal ROI). Clearly this is enough to keep y’all busy for a while, but if you want more SocialFish curated links, here’s the link to the feed to subscribe to Maddie’s Reader shares. When is the best time to tweet?

Sysomos

Sysomos Vimeo Social CRM Analysis

The Nifty 50 Top Women of Twitter for 2011

Webbiquity SMM

MAY 3, 2011

Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. Watch next month (close to Father’s Day) for the Nifty 50 Men of Twitter for 2011. Eve Mayer Orsburn. LinkedInQueen. And yes, she really knows LinkedIn.

Twitter

Twitter Pharmaceuticals B2B Biotechnology

True Social Media ROI is All About Integration

The Social Media Incubator

NOVEMBER 16, 2009

scan or click the QR code to see the packages we offer True Social Media ROI is All About Integration by admin on November 16, 2009 Not long ago, a client came and asked if we could “help her business go viral” by launching social media for her company. Copyright © 2009-2011. Public Relations and Small Business Mavericks C.E.L.

ROI

ROI Social Media Foursquare Consultant

The State of Social Media Marketing– Annual Survey Report

Mindjumpers

JANUARY 11, 2012

The report is based on insights from 320 marketers (social marketing leaders, experienced professionals, novice and dabblers) on social media trends from 2011 and predictions for 2012. The It compares the state of social media in 2011 and expectations from 2012, based on this survey. Monitoring.

Survey

Survey Report Social Media ROI

Study shows social media drives sales

Sherrilynne Starkie

OCTOBER 25, 2012

From February 2009 to May of 2011, researchers monitored participation in an AIR MILES social community website where members share tips on the best ways to collect and use miles, and share redemption experiences with the brand. ROI in social media. Related posts: Facebook advertising facts. Social media in call centres.

Study

Study Social Media Wikipedia ROI

Bad PR Measurement Gets a Smackdown

Waxing UnLyrical

APRIL 14, 2011

for the last few days, speaking on measurement at the 2011 Oregon Governor's Conference on Tourism. whether ROI can be anything other than a quantitative term. [Ed: measurepr -12:07 PM Apr 12th, 2011. CommAMMO Q2: ROI is a financial term. CommAMMO Q2: ROI is a financial term. measurepr -12:29 PM Apr 12th, 2011.

ROI

ROI Metrics Tourism Reputation

A digital media framework for smart marketing communications

Sherrilynne Starkie

OCTOBER 15, 2018

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. Time spent reading newspapers is down 75 per cent since 2011. per cent since 2011. Canadian Media Consumption Trends.

Marketing

Marketing Syndication Adwords Social Media

Writing Around the Web – Social Media ROI, Google+, and Local Search

Kikolani

AUGUST 2, 2011

Featured Post – Social Media ROI with Google Anlaytics 5. This month’s featured piece just went live today and is part of the 2011 Conversion-Fest Blogging Contest.

ROI

ROI Social Media Google iPad

How to Integrate Overall Business Goals into Your Facebook Strategy

Mindjumpers

MAY 16, 2012

Oliver Blanchard’s book Social Media ROI from 2011 is one of the best contributions to the social media field yet seen. I will then show two examples of how brands and NGOs can use Blanchard’s thoughts and framework to structure their Facebook setup. How to choose your brands Facebook KPIs – A practical approach.

NGO

NGO Strategy Facebook How To

Monday’s 5 Social Media Must-Reads

Firebelly

APRIL 18, 2011

How to Build the Perfect Facebook Fan Page, 2011 Edition. By Jamie Beckland 2011 has been hailed as the “year of geolocation.” 10 Measures of Social Media ROI for Your Brand. By Neil Glassman Here are ten measures of social media marketing ROI. How to Use Geolocation in Your Marketing Initiatives.

Social Media

Social Media Foursquare ROI LinkedIn

YES YOU CAN Measure Social Media

Akamai Marketing

OCTOBER 21, 2011

And because of my strategic side, I’ve been doing a lot of work over the last year on social media analytics and ROI models. I’m really proud of the ROI model I’ve developed for use with my clients. I’ve also added my slides for measurement and ROI. I’ve added the slide show here for your review.

Social Media

Social Media Klout ROI Vimeo

Social Media Data: Time to Embrace it

Buzz Marketing for Technology

OCTOBER 26, 2011

There is not a day that goes by in the life of a marketer that doesn’t have a headline that reads, “marketers struggle to find the ROI of social.” A 2011 MarketingSherpa study confirmed this with 62% of CMO’s believing that social media will pay off for them … eventually.

Data

Data Social Media ROI Survey

Why I read 31 books in 2011

Jeff Esposito

JANUARY 2, 2012

Below is my list of fiction, non-fiction and business books that I read in 2011 along with reviews that I did on many of them. 2011 Reading List. Social Media ROI – Blanchard – Review. ROI of Social Media – Powell – Review. Business Books. Content Rules – Chapman/Handley – Review. Killing Giants – Denny – Review.

Review

Review Case Study ROI Course

9 social media trends to keep your eye on in 2012

Akamai Marketing

DECEMBER 22, 2011

2011 was a game changing year in social media. Social ROI: The social media sphere will have more pressure on it to create programs that suit business objectives and then show the ROI. By the end of 2012, we’ll start to see some beginnings of what makes up social ROI.

Social Media

Social Media Trends Smart Phone ROI

A Deeper Look into Social Authority

The Social Media Incubator

APRIL 19, 2011

We were thrilled to be featured in yesterday’s Star Tribune article highlighting the results that our clients have achieved by strategically implementing social media using our social authority strategy, and demonstrating true ROI for their businesses as a result! Copyright © 2009-2011. Tagged as: branding , C.E.L. ,

ROI

ROI Foursquare Small Business Industry

The 6 Step Process for Measuring Social Media

Convince & Convert

DECEMBER 25, 2011

I analyzed my Top 6 blog posts for 2011 by total page views, and am re-running them this week as a “greatest hits” compilation. For a full and very specific account of how to measure social media in your company, pick up a copy of The Now Revolution , or Social Media ROI (by Olivier Blanchard). (Happy Holidays! This is #6.

Process

Process Social Media ROI Metrics

The MetricsMan Comes To #measurePR

Waxing UnLyrical

AUGUST 27, 2010

Fortunately, Don Bartholomew of Fleishman-Hillard - whom you may know as @donbart on Twitter – will rectify that this coming Tuesday, when he joins us to chat about social media “ROI.&# To use the old saying – the ROI on these sorts of ROI efforts is not good. In fact, I would guess far less than half will.

ROI

ROI Postrank Tourism Blogroll

The 6 Step Process for Measuring Social Media

Convince & Convert

MAY 31, 2011

For a full and very specific account of how to measure social media in your company, pick up a copy of The Now Revolution , or Social Media ROI (by Olivier Blanchard). However, here are the basics to consider, drawn from my presentation “How to Hug Your Calculator&# last week at Social Media Success Summit 2011.

Process

Process Social Media ROI Metrics

MeasurePR: The BrandBuilder Edition

Waxing UnLyrical

NOVEMBER 3, 2010

A couple of months ago, Olivier was quoted in SmartBrief on ROI as saying: “There are dozens upon dozens of ways to ensure that your program can be shown to contribute to either reducing costs or generating revenue. We have smart dogs , with Chico being his Chief Content Strategist and Suzy Q. being my Chief Operating Officer and 2.

Postrank

Postrank ROI Tourism Blogroll

Social Media is a Helpful Tool – But NOT Behind the Wheel!

The Social Media Incubator

APRIL 21, 2011

by admin on April 21, 2011 Social media is an incredibly convenient communication vehicle and a powerful business tool as well. Copyright © 2009-2011. Public Relations Small Business Mavericks Loading Quotes. scan or click the QR code to see the packages we offer Social Media is a Helpful Tool – But NOT Behind the Wheel!

Social Media

Social Media Tools Foursquare Small Business

Weekly Roundup: From eBay to Heresy

Waxing UnLyrical

JULY 31, 2011

We are more than halfway through 2011. Calculate your blogging ROI in 9 steps , by Jay Baer. Today is July 31. You know what that means, right? Where did it go? How much progress have you made towards your annual goals? Or are you already looking ahead? 5 conversion-making website changes you can make right now , by Shakirah Dawud.

ROI

ROI Flickr Conversation Influencer

Clean Your Cell Phone Screen! | The Social Media Incubator™

The Social Media Incubator

MAY 10, 2011

by admin on May 10, 2011 This week the Star Tribune reported some dirty little secrets – literally DIRTY – about the germs and bacteria that you can find in some unexpected places. Copyright © 2009-2011. Public Relations and Small Business Mavericks C.E.L. Public Relations Small Business Mavericks Loading Quotes.

Social Media

Social Media Foursquare Small Business Report

Did President Obama Kill the Automated Tweet? | The Social Media.

The Social Media Incubator

MAY 6, 2011

by admin on May 6, 2011 Much has been written already about the news heard ’round the world last Sunday when President Obama announced the death of Osama Bin Laden. Copyright © 2009-2011. Public Relations Small Business Mavericks Loading Quotes. All Rights Reserved www.thesocialmediaincubator.com.

Social Media

Social Media News Foursquare Small Business

Your Tax Dollars: U.S. State Department Pays $630,000 for Facebook Likes

Bill Hartzer

JULY 3, 2013

According to this unclassified report, in 2011 the Bureau of International Information Programs tried to increase their presence on social media site: After the 2011 reorganization, the coordinator initiated a push to expand the bureau’s presence on social media and other digital platforms.

Facebook

Facebook Buy Campaign Report

The Surest Way To Win Fans

Small Business Mavericks

APRIL 15, 2011

2 Responses to “The Surest Way To Win Fans&# Affordable Website says: April 15, 2011 at 5:53 pm Small Business Tips >> The Surest Way To Win Fans [link] Log in to Reply GrassRoots says: April 15, 2011 at 6:27 pm #dm2 The Surest Way To Win Fans – The title of this blog post is "The Surest Way To Win Fans.

Case Study

Case Study Press Release Small Business Adwords

Facebook Identity commenting | The Social Media Incubator™

The Social Media Incubator

MAY 4, 2011

Copyright © 2009-2011. Public Relations Small Business Mavericks Loading Quotes. Tagged as: admin facebook , branding , C.E.L. All Rights Reserved www.thesocialmediaincubator.com. All Rights Reserved www.thesocialmediaincubator.com

Comments

Comments Social Media Facebook Small Business

FTC passes new rules and regulations on social media

The Social Media Incubator

NOVEMBER 23, 2009

December 2, 2009 at 1:34 pm nice Leave a Comment Previous post: True Social Media ROI is All About Integration Next post: How to setup a Twitter account. Copyright © 2009-2011. All Rights Reserved www.thesocialmediaincubator.com. All Rights Reserved www.thesocialmediaincubator.com

Social Media

Social Media Foursquare ROI Sample

Caroline Melberg speaks on social media

The Social Media Incubator

JANUARY 13, 2010

Social Media

Social Media Small Business Foursquare Consultant

Augmented Reality: Budweiser Uses Blippar To Power Campaign Designed To Generate “Smiles”

The Realtime Report

JULY 20, 2012

Blippar, which was introduced in the UK in the summer of 2011, is based on image recognition technology, which allows marketers to engage fans with creative that’s a step up from “traditional” QR codes. The content will be updated periodically, and will include special offers and exclusive deals.

Campaign

Campaign Vimeo Posterous Embedding

“The Social Media Revolution” Has Been Updated on YouTube

The Social Media Incubator

OCTOBER 20, 2011

Social Media Revolution 2011 is a three-minute video with the latest facts on how social media affects our communication, business, and the way we live our lives overall. If you are still wondering how social media is worth your investment, now is the time to learn how measurable social media can impact your ROI.

YouTube

YouTube Social Media Statistics ROI

MeasurePR, the Don Bartholomew Edition Round II

Waxing UnLyrical

SEPTEMBER 21, 2010

We continued our conversation on social media and ROI. Get Shareaholic test Filed under MeasurePR , Measurement , Public Relations , Social Media | Tags: don bartholomew , margaret brady , PR measurement , social media ROI | Comments (2) Site settings comment help? Many new people joined (yay!), Regardless, thanks for visiting!

Postrank

Postrank ROI Class Tourism

Facebook status goes viral over bra colors?

The Social Media Incubator

JANUARY 15, 2010

Facebook

Facebook Foursquare Small Business ROI

Is Coach Fur Real? | The Social Media Incubator™

The Social Media Incubator

NOVEMBER 3, 2010

Copyright © 2009-2011. Coach , public relations , SEO , small business mavericks , social media solutions , social media strategy , web design , website design , website development , website strategy Leave a Comment Previous post: Users Helping Users Next post: SMI Tip of the Week: Claim Your Facebook Page(s)!

Social Media

Social Media Small Business Foursquare News

Social Media And How We're Botching The Best Part

Twist Image

DECEMBER 2, 2011

This is what the eMarketer news item says: "The Econsultancy report 'The State of Social Media 2011' noted that 41% of marketers surveyed had no return on investment figure for any of the money they had spent on social channels as of October 2011. Further, only 8% could attribute ROI for all their investments in social media.

Social Media

Social Media ROI Survey Metrics

Bring Balance to Your Social Media

Ari Herzog

FEBRUARY 23, 2014

Related Stories Why (and How) I Forced 912 People to Unfollow Me on Twitter 20 of the World’s Most Clever Twitter Bios in 2011 and How Clever They Remain Today The ROI of Social Media. If you were inspired, please add a comment and sign up to receive blog posts by email. Strategy identity'

Social Media

Social Media Tumblr Flickr ROI

Are Small Businesses Effective Online?

Small Business Mavericks

FEBRUARY 4, 2011

Ken Shimizu says: February 4, 2011 at 8:40 pm Are Small Businesses Effective Online? | Small Business Mavericks [link] Log in to Reply Caroline Melberg says: February 5, 2011 at 12:41 am Are Small Businesses Effective Online? You can follow any responses to this entry through the RSS 2.0 You must be logged in to post a comment.

Small Business

Small Business Press Release Case Study Adwords

Are You A Business Or A Media Company?

Small Business Mavericks

APRIL 17, 2011

GrassRoots says: April 17, 2011 at 6:24 pm #dm2 Are You A Business Or A Media Company? Tags: business , local marketing , media , media company , Social Media This entry was posted on Sunday, April 17th, 2011 at 7:19 am and is filed under Social Media. You can follow any responses to this entry through the RSS 2.0

Company

Company Wiki Case Study Press Release

Why ROI isn’t everything with social media

47 Books For Your 2011 Reading List

Trending Sources

12 things I thought I knew About Social Media in 2011

2011 B2B Marketing Trends

Best Quora Guides and Insights of 2011

Not Tracking Social Media ROI is Your Fault

Link Love Monthly: Best of March 2011

The Nifty 50 Top Women of Twitter for 2011

True Social Media ROI is All About Integration

The State of Social Media Marketing– Annual Survey Report

Study shows social media drives sales

Bad PR Measurement Gets a Smackdown

A digital media framework for smart marketing communications

Writing Around the Web – Social Media ROI, Google+, and Local Search

How to Integrate Overall Business Goals into Your Facebook Strategy

Monday’s 5 Social Media Must-Reads

YES YOU CAN Measure Social Media

Social Media Data: Time to Embrace it

Why I read 31 books in 2011

9 social media trends to keep your eye on in 2012

A Deeper Look into Social Authority

The 6 Step Process for Measuring Social Media

The MetricsMan Comes To #measurePR

Top Tips for Putting LinkedIn to Work | The Social Media Incubator™

The 6 Step Process for Measuring Social Media

MeasurePR: The BrandBuilder Edition

Social Media is a Helpful Tool – But NOT Behind the Wheel!

Weekly Roundup: From eBay to Heresy

Clean Your Cell Phone Screen! | The Social Media Incubator™

Did President Obama Kill the Automated Tweet? | The Social Media.

Your Tax Dollars: U.S. State Department Pays $630,000 for Facebook Likes

The Surest Way To Win Fans

Facebook Identity commenting | The Social Media Incubator™

FTC passes new rules and regulations on social media

Caroline Melberg speaks on social media

Augmented Reality: Budweiser Uses Blippar To Power Campaign Designed To Generate “Smiles”

“The Social Media Revolution” Has Been Updated on YouTube

MeasurePR, the Don Bartholomew Edition Round II

Facebook status goes viral over bra colors?

Is Coach Fur Real? | The Social Media Incubator™

Social Media And How We're Botching The Best Part

Bring Balance to Your Social Media

Are Small Businesses Effective Online?

Are You A Business Or A Media Company?

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