Direct Marketing Observations

JANUARY 21, 2011

Two questions come to mind however. Why in 2011 have some waited this long to do anything with social media? Funny thing though, it really doesn’t matter what your background is in 2011. What is the reality? There is not much of a difference between you and them. For the novice and the advanced user, the similarities abound.

Social Media 166

Social Media Social Networking Class Case Study 166

Direct Marketing Observations

FEBRUARY 25, 2011

2010 was the year that Facebook firmly established itself as a major force not only in social network advertising but all of online advertising,” said eMarketer principal analyst Debra Aho Williamson, author of the upcoming report “Worldwide Social Network Ad Spending: 2011 Outlook.” “In These numbers just blow me away.

Facebook 178

Facebook Social Networking Widget Advertising 178

Direct Marketing Observations

FEBRUARY 1, 2011

It’s 2011 and brands are going all in when it comes to social. What a lot of companies fail to realize is that we consumers will search for them, or they will eventually come up in search because of a question, a customer service issue, or because prospects want to see who they are. Just look at this years Super Bowl Ads.

Twitter 223

Twitter Brands Engagement Strategy 223

Direct Marketing Observations

MAY 10, 2011

However, if companies were all about their employees, why would 84%% of all employees in the workforce be looking for a job right in 2011? But I digress with this parting question. How can we empower, reward and engage our employees to higher levels using some of the basic success tenets of social media?

Badge 171

Badge Social Networking Foursquare Organization 171

Direct Marketing Observations

OCTOBER 6, 2014

First I want to quote a paragraph from the abstract of a 2011 paper by danah boyd , a renowned expert on teen culture and social media at Microsoft Research. Not much different than what adults and companies do, but what one has to question though, is the impact. The paper is titled, The Drama! The ripple effect.

Back channel 228

Back channel Social Media Class Education 228

Direct Marketing Observations

DECEMBER 3, 2010

3) I liked the premise of this but always questioned whether it was sustainable beyond the this is cool stage? 26) This is another I want to try and use more in 2011 Tinypay.me. So it starts with this resource: 100+ Upcoming Social Media & Tech Events. 2) Turn what people post in social media into compelling stories with Storify.

Sites 235

Sites Social Media Tools Storify 235