Akamai Marketing

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A Thousand Little Cuts of Social Media – A Kaizen Approach

Akamai Marketing

The tenants of Kaizen’s small steps are asking small questions, visualizing small success and taking small actions. Kaizen encourages us to ask simple questions of ourselves, our employees and within the context of social media, I would add customers. Start by asking your employees simple questions about social media.

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Why use social media for engaged customer service?

Akamai Marketing

11/9/2011 – Sprout Social excitedly announces it newest platform upgrades, a major overhaul, to its users with this email outlining the latest changes. 11/9/2011 (12 hours later): Oops. Interesting question, right? And taking it to the next level, how hard would it be to do this for your own company? Would you do it?

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What's your social currency?

Akamai Marketing

By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. Before you answer – let me give you a hint: its a trick question. 640 Million on Facebook. Million users on YouTube. Ever ask yourself why they are there?

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On Alice in Wonderland and Social Media

Akamai Marketing

Be Prepared to LISTEN to the White Rabbit: The White Rabbit isn’t all jibberish, in fact, if you listen closely and ask some questions, your White Rabbit customer will tell you exactly what they think and feel. Even when you fail, you’ll learn something: just like Alice in Wonderland.

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Successful Blogging for Small and Medium Businesses

Akamai Marketing

Well, its an often overlooked question. Share and Enjoy: Tags: blog , social media , strategy 2 Comments Dania Posted March 29, 2011 at 7:00 PM Great information. taracoomans Posted March 29, 2011 at 11:48 PM Dig in, Dania! Or someone said you should so your considering it. But where do you start?