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How Google Instant Might Impact Your Small Non-Profit

Waxing UnLyrical

Results show as you type and before you finish typing the word opportunities, several potentially relevant results show up for VolunteerMatch and idealist.org. Ads will also continue changing as users type, which could decrease click-through rates. But using Instant raises the possibility of more "foraging" type of behavior.

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The MetricsMan Comes To #measurePR

Waxing UnLyrical

Now, there’s a lot more there, so instead of getting discouraged by the bold type, go read the whole thing. So when a study like the one published by e-Marketer* suggests ‘only’ 16% of social business programs are measuring ROI, while many are surprised it isn’t higher , it actually sounds a little too high to me. Read All About It!

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Measuring Public Relations Outcomes With Seth Duncan

Waxing UnLyrical

Here are some of the insights from today’s chat: Definition of outcomes in public relations Seth said (and I’m pulling his answer over several tweets together, so it might not be verbatim), “There are two types of outcomes in PR: business outcomes and PR outcomes. says: February 2, 2011 at 10:50 am [.]

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How To Get Your Blog Project Approved

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Get Your Blog Project Approved January 13th, 2011 Tweet Guest post by Shanan Sorochynski Okay, you’ve had nearly half a month to sink into 2011. You’ve reflected. You’ve steadied your nerves.

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Creating a Custom RSS Feed for Guest Posts

Kikolani

When I came to the realization that I wanted this type of an RSS feed, I thought “Super, I’ll use Yahoo Pipes.&# > <channel> <title>Kristi Hines Freelance Writing Portfolio</title> <atom:link href="[link] rel="self" type="application/rss+xml" /> <link>[link]. <description>Blog

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How to Make Money Online Through Blogging and Writing

Kikolani

I like to subscribe to the blog in Google Reader and use the PostRank Chrome Extension to see the posts with the most social engagement and then send them some great headlines running along those lines. Be sure to look for additional subcategories under each if you are looking to do a specific type of writing.

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Extra Boost of “V”: More Vloggers for your YouTube Cravings

Waxing UnLyrical

Social media is so varied in how it enables different types of people, and Im glad certain people have found a niche in YouTube. Yeah, there are those who ramble endlessly, but at least its better that they feel they have a voice than feeling disempowered, right? Dea Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

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