Akamai Marketing

MARCH 31, 2011

The quicker the response, the happier the complainer and the more impressed the social media listeners are. Give them a private way to stay in touch (so they can voice their concerns to their new friend on the inside as opposed to using social media). What’s your social currency? But not really.

Social Media 188

Social Media Klout Policies Forums 188

Firebelly

APRIL 11, 2011

Below are 5 social media must-reads from last week that we wouldn’t want you to miss. 6 Critically Undervalued Social Media Success Metrics. By Jay Baer People who say social media isn’t measurable aren’t looking very hard. The State of Community Management in 2011.

Social Media 181

Social Media API Paid Search Metrics 181

Ari Herzog

MARCH 2, 2014

Social media posts expire very quickly. Metrics are worse on Twitter – with a half-life four times shorter! One takeaway is you must be memorable and analytical in every social media post. Another takeaway is to stop using social media for sharing big thoughts — and to blog about it instead.

Social Media 135

Social Media Case Study Study Metrics 135

Convince & Convert

DECEMBER 25, 2011

I analyzed my Top 6 blog posts for 2011 by total page views, and am re-running them this week as a “greatest hits” compilation. Can social media be measured? However, here are the basics to consider, drawn from my presentation “How to Hug Your Calculator” last week at Social Media Success Summit 2011.

Process 134

Process Social Media ROI Metrics 134

Convince & Convert

MAY 31, 2011

Can social media be measured? For a full and very specific account of how to measure social media in your company, pick up a copy of The Now Revolution , or Social Media ROI (by Olivier Blanchard). The 6 step process for measuring social media. Understand How Social Fits in Your Company.

Process 149

Process Social Media ROI Metrics 149

Twist Image

APRIL 20, 2014

He was the co-author of The Online Advertising Playbook back in 2007, then in 2011, he published Listen First! Turning Social Conversations Into Business Advantage. Most recently, he published, Digital Metrics Field Guide - The Definitive Reference For Brands Using The Web, Social Media, Mobile Media or Email.

Metrics 74

Metrics Advertising Consultant Research 74

Webbiquity SMM

JANUARY 30, 2012

” Top 50 WordPress Plugins for 2011 to Zoom SEO, SMO & Audience Engagement by Zoom Factor. Pam Moore reviews 50 of her favorite WordPress plugins, divided into categories for social sharing & engagement, design and image enhancements, search engine optimization, and development (e.g., to improve load times).

WordPress 184

WordPress Movable Type Review AJAX 184

Convince & Convert

OCTOBER 12, 2013

Much of what we’ve come to believe about social media and content marketing is wrong. I crushed them originally a few weeks ago on a webinar for the Content Marketing Institute : Myth 1: My customers are not social. Even among Americans 65 years old and better, 43% of them use social. Social media is gasoline.

Social Media 167

Social Media Content Marketing B2B 167

Small Business Mavericks

AUGUST 14, 2013

It is sometimes difficult to measure the value of a social media follower. 10 per fan, on average, as SocialCode concluded in 2011), it proves the effective value of your program and the unique value of your particular customer segment in taking an action or adopting an attitude that can be tracked back to sales.

Social Media 87

Social Media Metrics Buy Google 87

Akamai Marketing

MARCH 24, 2011

THEN, I’m going to tell you why its relevant to social media. How does Kaizen relate to social media? have when beginning a social media program. If we’re honest with ourselves, the only reason businesses today don’t employ social media already is because they are afraid.

Social Media 149

Social Media Klout Policies Small Business 149

Laurel Papworth

AUGUST 16, 2011

On 13th of September, 2011 I am teaching a social media workshop in Singapore, AND presenting at a conference. If you want to know how to put out a social media press release, how to set up an online community monitoring station and how to measure social media, this workshop is for you! Why Attend.

Press Release 71

Press Release scribd Social Media Blogosphere 71

Akamai Marketing

FEBRUARY 3, 2011

The White Rabbit was talking to her, but much of it was non-nonsensical, Alice was intrigued, so she began to follow the talking White Rabbit, until she found herself falling into an endless, cavernous rabbit hole, when she finally stopped falling, she found herself in another world.Wonderland, also known as Social Media.

Social Media 138

Social Media Klout Policies Consultant 138

Net-Savvy Executive

JANUARY 3, 2012

So, I started a new post last year: a list of the past year's posts that didn't make the 2011 Top 10 , but that I think are worth another look. Like Means What People Think It Means and The Rise of the "Influence" Peddlers The labels attached to the metrics we get from social networks are a big part of the challenge of interpreting the data.

Metrics 54

Metrics Analytics System Social Networking 54

Convince & Convert

JULY 11, 2011

Here’s an example of strategic social media in action for our client, SunButter. It was a logical next step to create a social media strategy that turned these fans into SunButter advocates. Success Metrics. We chose metrics to measure whether our fans were spreading the sunshine: Positive social mentions.

Social Media 139

Social Media Delicious Metrics Loyalty 139

Social Media Marketing

MAY 22, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 167

Social Media Yahoo Privacy Flipboard 167

Techipedia: Tamar Weinberg

MARCH 27, 2012

Ever read those articles on how a business has successfully used social media to increase brand awareness and drive sales? Saying thank you is not only a vital “social” action in social media, but it’s also just plain good marketing. Is having a large social fan base a sign of good business or social savvy?

Social Media 186

Social Media Real Estate Survey Eventful 186

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. e-Strategy Trends ). e-Strategy Trends ).

Social Media 245

Social Media B2B Marketing SEO 245

Webbiquity SMM

JANUARY 24, 2011

Search for a brand name or keyword across all of the most popular social networks at once? Monitor social media discussions of your company or product in real time? Promote events through social media? Cool Social Media Tools. Social Media Monitoring Tools. Wildfire Social Media Monitor.

Tools 206

Tools Social Media Lithium Sysomos 206

Convince & Convert

JULY 29, 2012

Last week, Susan Etlinger from Altimeter Group published the Social Media ROI Cookbook. It contains significant quantities of solid thinking, and provides a useful framework of six primary ways to measure social media effectiveness. click here to view and download the Social Media ROI Cookbook on Slideshare).

ROI 138

ROI Social Media Social CRM Survey 138

Twist Image

DECEMBER 2, 2011

eMarketer published a news item today titled, 2012 Trends: Social Media Metrics Take Center Stage. Further, only 8% could attribute ROI for all their investments in social media. As a core component to the strategy, you should also define the metrics and how they will be measured (the analytics). publishing.

Social Media 81

Social Media ROI Survey Metrics 81

Writtent Blog

FEBRUARY 7, 2014

2011 was the year of social media. As inbound marketing becomes more and more mainstream, businesses are increasingly choosing to align their content marketing and social media into a unified form of outreach. Can You Even Do Social without Blogging? Social Media and SEO are Increasingly One and the Same.

Social Media 93

Social Media Metrics SEO Yahoo 93

Direct Marketing Observations

SEPTEMBER 29, 2015

About four years ago I wrote a post/checklist on what you should require when you hire your next social media rockstar. Do you understand how social media fits into the overall marketing plans and goals of any organization regardless of industry? Could you build a sound business strategy for a client around social media?

Social Media 100

Social Media Collaboration Team Resources 100

Webbiquity SMM

OCTOBER 5, 2012

Vocus vs. Cision (November 8, 2011). Both provide PR and social media professionals with extensive capabilities for tracking and growing media coverage of their organizations or clients. 33 (of the) Best Marketing Strategy Guides and Insights of 2010 (February 14, 2011).

Vocus 155

Vocus B2B Social Media Statistics 155

Waxing UnLyrical

APRIL 14, 2011

for the last few days, speaking on measurement at the 2011 Oregon Governor's Conference on Tourism. measurepr -12:07 PM Apr 12th, 2011. measurepr -12:29 PM Apr 12th, 2011. Q3 #measurepr -12:51 PM Apr 12th, 2011. measurepr -12:21 PM Apr 12th, 2011. Meaningless metric if we arbitrary assign loose value to it.

ROI 173

ROI Metrics Tourism Reputation 173

Proactive Report

FEBRUARY 20, 2011

A Dramatically Different Approach to Social Media Metrics in 2011. According to research from Bazaarvoice and The CMO Club , more marketers will measure success with conversions than by tallying fans and followers, positive buzz and a variety of other “soft” metrics. In 2010 58 million people in the U.S.

Social Media 73

Social Media Bazaarvoice Strategy News 73

Pixlee

SEPTEMBER 29, 2020

Then, using those metrics effectively, you’ll gain the insight you need to nurture client relationships and grow your business. Social media engagement including liking, sharing, and commenting on posts. Why Customer Engagement Metrics Matter. Let’s take a look at some of the most common key metrics. #1

Engagement 90

Engagement How To Metrics Loyalty 90

Waxing UnLyrical

AUGUST 3, 2015

Eight Great Myths Of Social Media Measurement. Social Media Measurement: A Step-By-Step Approach. AMEC’s Social Media Measurement Framework. What metric should you use to measure PR? Here’s this week’s selection – posts that have stood the test of time.

Strategy 100

Strategy Metrics Consultant Education 100

Akamai Marketing

APRIL 4, 2011

By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. 640 Million on Facebook.

Lurker 203

Lurker Klout Policies Consultant 203

Akamai Marketing

FEBRUARY 22, 2011

This is a discussion in social media circles today, and everyone has their opinion. What’s your social currency? Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend.

Tools 163

Tools Klout Policies HootSuite 163

Proactive Report

OCTOBER 30, 2011

To be successful in social media you need to l isten, learn and respond. Some companies are not even listening: In Europe just under a third of companies have implemented monitoring and analysis of the social media conversations. Acting on Intelligence from Social Media, 2011). So does his wife.

Social Media 95

Social Media Retail Airlines Social Graph 95

Jon Loomer

APRIL 24, 2023

Unfortunately, TikTok’s metrics are pretty awful as they only go back 60 days. Here’s a video I recorded about my growth on Instagram… Facebook Follow Me: facebook.com/jonloomerdigital Start Date: September 30, 2022 I’ve had my Facebook page since November of 2011. My page’s best year was probably 2017.

Platform 177

Platform Video Instagram YouTube 177

Kikolani

OCTOBER 10, 2011

Writing Around the Web is a monthly series highlighting guest posts I’ve written on blogging, business, SEO, social media, and other topics! Featured Post – How to Optimize Social Media Profiles for SEO. Social Media. What’s at stake in this blogging contest? A nice cash prize of $1,000!

Analytics 113

Analytics SEO Social Media Google 113

Unmetric

OCTOBER 25, 2019

Falcon.io , a subsidiary of Cision , is a leading player in the social media space, providing its global customer base with a platform to manage their social media listening, engaging, and publishing requirements. In 2011, we set out to elevate the way marketers create and analyze their social media strategies.

Social Media Management 114

Social Media Management Class Compete Social Media 114

Akamai Marketing

MARCH 23, 2011

There are so many layers to this topic that entire (worthy) books have been written on social media philosophy, content creation or audience engagement. With all the dynamics elements to creating a successful social media presence, its sometimes hard to know where to start or even what books are worth the time investment.

Review 142

Review Company Klout Policies 142

Twist Image

APRIL 12, 2011

This concept of the humanization of business in a technology-driven world is core to Sanders' latest (and fourth) business book, Today We Are Rich ( Tyndale House Publishers - March 2011). Those traditional metrics have become the means, but it's not the end. corporate social responsibility. social media.

Social Media 109

Social Media Yahoo Publishing Metrics 109

Akamai Marketing

FEBRUARY 8, 2011

Because if you are creating content, you are likely distributing and promoting that content in variety of ways, including social media. While most of this isn’t a surprise if you are monitoring your social media efforts, it is helpful to see it so cleanly laid out and including other sources besides Twitter.

Postrank 134

Postrank Analytics Tools Klout 134

Small Business Mavericks

MAY 1, 2011

If you are a local business trying to rank better for your search terms and a geographical targeting metric, see if you can get a few local Web citations, with or without a link. feed. &# Larry King says: May 1, 2011 at 12:09 pm "What Factors Affect Local Search Rankings?" You must be logged in to post a comment.

Small Business 173

Small Business Real Estate Hubpages Case Study 173