Webbiquity SMM

FEBRUARY 8, 2011

Blogging is often viewed as the core component of a B2B social media marketing strategy, and other than discussion forums, it’s the most mature component of social media. Among the findings: • If you don’t have a blog yet, 2011 is the year to start one. What trends are likely to emerge in the coming year?

Aggregage 181

Aggregage B2B Trends Hubspot 181

Jason Yormark

MARCH 18, 2011

I’m definitely looking forward to attending at Search Engine Strategies in New York next week. Joining me will be panel moderator Greg Jarboe, President of SEO-PR and Jeffrey Harmon, Chief Marketing Officer for Orabrush. Related posts: Social Media Strategies Summit & More.

Engineering 190

Engineering Strategy Microsoft Meeting 190

Jon Loomer

FEBRUARY 14, 2024

This was the early peak of my journey into entrepreneurship, which began in late 2011. But, we’re going to answer it… THIS… or Not Part of the issue here is that I’ve been doing this since late 2011. Unethical Strategies Aren’t Sustaining It doesn’t matter whether it’s 2011, 2024, or 1982.

Advertising 177

Advertising Metrics Cost Sentiment 177

Webbiquity SMM

MAY 3, 2011

The answer may come from the email marketing field. Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. This list will be posted on Cheryl Burgess’ Blue Focus Marketing Blog. What is it? Jennifer Aaker. Allison Mooney. allimooney.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Small Business Mavericks

APRIL 21, 2011

3 Ways A Blog Helps You SEO-Wise » How To Promote Your Business In 2011 When it comes to promoting a small business, you have to prepare for changes. Marketing today is a far cry different than it was in 1950, or 1980, or even in 2000. Here are some of the most effective strategies for promoting a business in 2011.

Small Business 161

Small Business Press Release Social Bookmarking How To 161

Twist Image

JANUARY 6, 2011

Any other year, I may have used the words "online channels" instead of "digital channels," but 2010 tilted the marketing world a whole lot more. Small businesses can now effectively leverage the digital marketing channels in a cost-effective way. Is your content representative of where your business is at in 2011?

Hitwise 111

Hitwise Findability Domain Name Wikipedia 111

Small Business Mavericks

MAY 9, 2011

Why Quora Is The New Twitter » What’s An Internet Marketing Strategy Consist Of? If you’re new to Internet marketing and you’re not sure what an IM package might consist of, relax. Strategic Internet marketing takes time. Therefore, it’s important to know your market.

Small Business 150

Small Business Strategy Case Study Press Release 150

yMarketingMatters

APRIL 15, 2013

Smartphones and tablets are becoming a paramount marketing consideration, and skyrocketing mobile use has critical implications for business. Mobile marketing should definately be an integral part of your overall marketing strategy. An impressive increase from 35% in 2011 and 44% in 2012. 13% are 18 to 24.

Mobile 231

Mobile Smart Phone Marketing Adwords 231

Mindjumpers

MAY 16, 2012

As brands invest increasing budgets on social media and Facebook in particular, the demand for a solid correlation between overall business goals and a Facebook strategy with KPIs corresponding to business goals increases as well. Blog post written by Anders Mikkelsen, Analyst at Mindjumpers. Sounds difficult?

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NGO Strategy Facebook How To 272

Mindjumpers

JANUARY 11, 2012

Tweet Recently, Awarness Inc released a report called The State of Social Media Marketing : Top Areas For Social Marketing Investment and Biggest Social Marketing Challenges in 2012. The It compares the state of social media in 2011 and expectations from 2012, based on this survey. Monitoring.

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Survey Report Social Media ROI 250

Mindjumpers

MARCH 23, 2012

Most of us know that social media has been playing a big role in several businesses’ Internet marketing campaign. Since mid-2011, plenty of entrepreneurs have been creating their own network of contacts and promoting their firm. As a final tip, do not forget to use other social media strategies too.

SEO 258

SEO Google Strategy Adwords 258

Convince & Convert

FEBRUARY 1, 2011

We talked about the convergence of search and social media, and how content marketing is bridging both areas. We settled on 5 trends that we think will be especially important in 2011 (read or print yourself via Scribd, or see below for short summary). Trends to Watch in 2011. Traditional marketing creates demand.

Trends 124

Trends scribd Skills Training 124

Waxing UnLyrical

AUGUST 3, 2015

A lot has been (and continues to be) said about measurement, but when you’re in the market for measurement strategy, it’s always smart to revisit some classics. What are some of your tried and true classic measurement strategies? Twitter Facebook Google+ LinkedIn Monday Roundup: Classic Measurement Strategy.

Strategy 100

Strategy Metrics Consultant Education 100

Hootsuite

OCTOBER 8, 2020

That’s because social media statistics tell marketers how users are interacting with the platform. Mostly, social media stats are a great starting point for brands looking to create an effective social media strategy. Snapchat launched in 2011. The USA is Snapchat’s biggest market. Let’s get started. Source: Statista.

Social Media 145

Social Media Statistics Marketing Reddit 145

yMarketingMatters

JANUARY 19, 2012

What a year was 2011 for social media and marketing! I watched and experienced first-hand the marketing and social media landscape change, consolidate, focus, develop and evolve all at the same time. As I’ve said before, social media needs to be INTEGRATED into your overarching marketing plan. It’s not the magic pill.

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Trends Marketing Mobile Wireless 279

Small Business Mavericks

JUNE 6, 2011

It may seem odd to call any Internet marketing strategy an “old-fashioned&# or “traditional&# strategy, but we are now over 20 years since the invention of the World Wide Web and commercial Internet marketing. It’s interesting to note, however, that what worked in 1992 still can work in 2011.

Fashion 161

Fashion Hubpages Strategy Forums 161

Webbiquity SMM

JANUARY 30, 2012

” Top 50 WordPress Plugins for 2011 to Zoom SEO, SMO & Audience Engagement by Zoom Factor. Blog Technology: Most Downloaded WordPress Plugins by Marketing Technology with @iamreff. 14 WordPress Plugins Worth Considering by JT Pedersen. John Refford lists the top 15 WordPress plugins in order of popularity.

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WordPress Movable Type Review AJAX 184

SocialFish

FEBRUARY 1, 2011

C.Fox Communications , a woman-owned, Silver Spring-based public relations and marketing agency, is accepting applications for its annual inspired thought Award. The it Award is worth up to $30,000 of pro bono public relations and marketing services, including strategy, writing/messaging, media relations, branding and social media.

Guidelines 239

Guidelines Marketing Applications Organization 239

Hootsuite

MARCH 11, 2020

Snapchat launched in 2011. However, if the following points speak to your brand’s values, it might be right for your brand to use Snapchat for marketing purposes. For example, in the Discover section Snapchatters can see content made by brands using Snapchat for marketing, like Cosmopolitan magazine and MTV.

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Marketing URL Features Platform 145

Waxing UnLyrical

JANUARY 24, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Free Digital Marketing Tools for Non-Profits January 24th, 2011 Tweet Guest post by Erica Holt These are frugal days, and everyone loves getting and writing about free stuff.

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Tools Adwords Marketing Class 247

Buffer Social

NOVEMBER 13, 2023

BFCM — Black Friday and Cyber Monday — is an exhilarating but often daunting time of year for business owners and marketers.  But capturing market attention is well worth doing over this high-spend period. billion in the U.S. Happy BGCM planning! 

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Examples Campaign Discount Marketing 92

Oktopost

MAY 11, 2022

Watch the recording: Want to hear more from renowned B2B marketing leaders? But from an external perspective, strategy matters more. Meet Christopher Willis, an AI content governance and brand alignment strategy expert who is currently serving as CMO/CPO at Acrolinx. Meet Christopher Willis the CMO/CPO of Acrolinx.

Brands 144

Brands Content B2B Apple 144

Small Business Mavericks

APRIL 23, 2011

» Let The Grocer Teach You E-mail Marketing What can a grocer possibly know about e-mail marketing? And that’s why marketing is important. E-mail marketing is one strategy for making that happen. One grocer is using e-mail marketing and getting a 55% open rate on its e-mails.

Marketing 173

Marketing Case Study Press Release Small Business 173

Kikolani

DECEMBER 27, 2011

As 2011 comes to an end, I thought I would share my 10 favorite list posts for anyone ready to learn more about analytics, conversions, email marketing, engagement, link building, keyword research, social media, starting their own business, usability testing, and WordPress. What were your favorite list posts in 2011?

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Resources Domain Name WordPress Marketing 166

Hootsuite

MAY 13, 2020

Considering influencer marketing ? Even if you aren’t, it would be a mistake to ignore influencer marketing trends. Beyond their role as effective brand ambassadors, influencers are also just good marketers. There’s a reason the influencer marketing industry is booming. Marketers may want to follow suit.

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Influencer Trends Marketing Guidelines 145

Kikolani

DECEMBER 26, 2010

In 2011, they are partnering with BlogWorld Expo to kick off their online events with one that I know all of my readers will love – the Blogging Success Summit 2011. You will: Discover the best ways to market your business with a blog! Joe Pulizzi , content marketing expert. Main Objectives.

Blogger 119

Blogger Education Hotels Directory 119

yMarketingMatters

APRIL 15, 2013

Smartphones and tablets are becoming a paramount marketing consideration, and skyrocketing mobile use has critical implications for business. Mobile marketing should definitely be an integral part of your overall marketing strategy. An impressive increase from 35% in 2011 and 44% in 2012. 13% are 18 to 24.

Mobile 100

Mobile Smart Phone Marketing Adwords 100

Pam Hughes

DECEMBER 30, 2021

These six helpful voice search SEO strategies will help you get more organic traffic from people using Alexa, Siri, and Google Assistant, and contribute to your overall SEO strategy. You don’t need to change your existing SEO strategy to optimize for voice. But first … What is Voice Search?

SEO 68

SEO Strategy Engineering Mobile 68

Proactive Report

NOVEMBER 13, 2011

Booz & Co and Buddy Media’s recent study on the state of social media and marketing offers some interesting insights into what companies are doing now, and where they plan to invest in the future. For instance: Social media is primarily the domain of marketing. And Social Media is gaining the attention of the CEO.

Social Media 101

Social Media Marketing Study Company 101

Oktopost

SEPTEMBER 8, 2022

Want to hear more from renowned B2B marketing leaders? Within the first few minutes of this episode, Matt Bailey, President of SiteLogic, will have you hooked as he cautions marketers to beware of trends and be confident when it comes to working with data. Matt Bailey is a 15-year internet marketing veteran, author and entrepreneur.

Engagement 131

Engagement Training Apple Conference 131

Ignite Social Media

JANUARY 6, 2020

Hashtags don’t exist for the first few months (they don’t make their debut on Instagram until 2011). Pinterest (launched to the public in 2011) Snapchat (launched in 2011) Google+ (launched in 2011, ended in 2019) Vine (launched in 2013, ended in 2017) Bonus: MySpace (largely abandoned by 2010. Honorable Mentions.

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MySpace Instagram Social Networking YouTube 134

yMarketingMatters

JANUARY 23, 2013

Over the past few years, research has continued to prove the benefits of email marketing for business: Low costs, high conversion rates and detailed tracking are all notable features. Jupiter Research reports effective email marketing campaigns can produce nine times the revenues and 18 times the profits of broadcast mailings.

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Tips Smart Phone Marketing Mobile 216

Jason Yormark

MAY 7, 2012

Re-vamp their engagement/content strategy to incorporate more interaction, photos of food/daily specials, and highlighting nightlife events. Emory’s overall was projecting a 5% decrease in guest count for 2012, mainly as they had a good 2011 being the first year post fire.

Social Media 249

Social Media Case Study Marketing Project 249

Convince & Convert

OCTOBER 12, 2013

Much of what we’ve come to believe about social media and content marketing is wrong. I crushed them originally a few weeks ago on a webinar for the Content Marketing Institute : Myth 1: My customers are not social. To further put this into context, about 70% of American households had satellite or cable television, circa 2011.

Social Media 167

Social Media Content Marketing B2B 167

Webbiquity SMM

JANUARY 31, 2019

Both your top performing posts and your worst posts, in-depth, in order to help you adjust strategies for the future. The Information to Develop a Clear Strategy. A proper social media audit will provide all the information you need to develop a clear strategy and goals for the future. There shouldn’t be dissonance here.

Social Media 184

Social Media Analysis Sentiment Comparison 184

Webbiquity SMM

OCTOBER 5, 2012

Again, thank you for reading the MarketingSherpa Readers Choice top b2b marketing blog for 2012. Vocus vs. Cision (November 8, 2011). 33 (of the) Best Marketing Strategy Guides and Insights of 2010 (February 14, 2011). The One Effective Use of Facebook for B2B Marketing (March 9, 2010).

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Vocus B2B Social Media Statistics 155

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers?

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Social Media B2B Marketing SEO 245