Twist Image

JANUARY 29, 2011

report titled, CMOs On Social Marketing Plans For 2011. "In 2011, revenues remain critical, but the additional value of these consumer interactions -- even beyond the site -- lies within the key insights customers share with brands. webinar. This is from the executive summary. That all being said, there are no real rules.

Bazaarvoice 106

Bazaarvoice Aggregator Discount Loyalty 106

Convince & Convert

OCTOBER 12, 2013

I crushed them originally a few weeks ago on a webinar for the Content Marketing Institute : Myth 1: My customers are not social. To further put this into context, about 70% of American households had satellite or cable television, circa 2011. Much of what we’ve come to believe about social media and content marketing is wrong.

Social Media 167

Social Media Content Marketing B2B 167

ProBlogger

JANUARY 14, 2011

Build Loyalty. Module 5: Live Webinar. Live chat with Chris and Myself (in fact we do two live webinars to accomodate different time zones). These will be recorded for those who can’t make the live webinars. In the course we’ll cover 5 Modules: Module 1: Where to Start. Starting with the visitors you have.

Module 43

Module Blogger Syndication Adwords 43

Convince & Convert

JULY 29, 2012

There’s no question that the social media ROI question continues to befuddle business – 41% of respondents to an eConsultancy survey of 1,000 companies and agencies in late 2011 had absolutely no idea of social media’s financial impact. Drive Social Media ROI with Content Marketing. Responsible party for setting it up right?

ROI 138

ROI Social Media Social CRM Survey 138

Waxing UnLyrical

DECEMBER 6, 2010

You need an endgame, a plan for using that FB page, that Twitter account and a way to turn that engagement from awareness to sales, loyalty, advocacy, etc. ITA that social is not for everyone; you shouldnt be there "just because." ROI rears its head. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)" These fine folk did: Jan.

Class 211

Class Comments Eventful Conversation 211

Webbiquity SMM

OCTOBER 16, 2012

90% of marketers now use social networks in their marketing efforts, but growth has plateaued; the figure was 89% in 2011. Though 94% of corporations use social media in some way and 58% of executives acknowledge that social media is useful for lead generation and developing brand loyalty, 70% of CEOs have no presence on any social network.

Social Media 229

Social Media Hubspot B2B Marketing 229

Webbiquity SMM

JUNE 6, 2011

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. These men are indeed using Twitter to rewire and reorient the Web.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196