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11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

Here are 11 concrete ways I think the environment in which B2B Marketers operate will evolve in 2011. Ok yes HTML5 should help this but throw in iPad and various other tablet aps and marketers are starting to look like Technologist which brings me to my next prediction. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? Enjoy! Tweet This!

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Using Evernote for Better Time Management

Spin Sucks

have it on my laptop, iPad, and iPhone (it’s  available for every smart phone and both Mac and PC). It’s on your phone in Evernote! Took notes at a new business meeting and lost your phone (it happens in Chicago cabs a lot)? And, if you have an iPad, use Reeder for your RSS feeds. said I love it; they both couldn’t understand why. But I’m here now!

Social Sharing – Getting News Content Right in 2011

Proactive Report

Take this headline: Social Sharing–How to Get Your News Content Right in 2011 is only 57 characters long. The How to get your news content right in 2011 is hopefully the part that will pique the interest, get PR people to read the post and share it with others. When it is first tweeted it will look like this: Social Sharing – Getting News Content Right in 2011 [link] #PRTips.

Key trends for 2012: Digital Disruption gets Physical

The Way of the Web

But that was before the iPad started to replace a recipe book on the kitchen counter, next to the internet-connected radio and the smart phone. It’s the trend and prediction season, and there’s one overarching theme which ties together the main three technology trends I believe will break into the mainstream in 2012. Over the past decade we’ve seen a huge amount of disruption triggered by increased internet access – both in terms of speed and availability. We’re already entering the cool celebrity endorsement stage.

The Future of Pharma Marketing: The Game Changer (Part 2)

Blue Focus Marketing

Game Changer: Facebook Tells Pharma Brands They Must Allow Comments by August 15, 2011. New technology: The iPad is shaping up as the new game changer in the medical field.  were using iPads by the end of 2010.  Per health marketing company Aptilon, 4 out of 5 doctors surveyed said they planned to buy an iPad this year (2011).  Why is this important? 

Diigo: A PR Tool for Social Media Releases

Proactive Report

With Diigo Powernote for Android smart phones or the Diigo Offline Reader for the iPhone you can read your bookmarks or the pages you marked Read Later while standing in line, on a train or a bus, or waiting for a meeting. the Diigolet is also available for the iPhone and iPad. What is Diigo? There are three main areas of the site:  My Library, My Network and My Groups.

BYOG - Bring Your Own Gear

Twist Image

I've always said that locking employees out of Facebook won't make them more productive, they'll just find something else to waste their time with (like smoking or talking on the phone). Laptops and smart phones are the personal devices most commonly used today, the IT managers said, but tablet computers are on the rise. " It's the iPad , stupid. brand bringyourowngear byog citrix computer connectivity facebook ipad it marketer marketing onlinesocialnetworking personalelectronicdevice productivity smartphone tabletcomputing technology theglobeandmail youtube

Citizen Journalism: Who is a Journalist Today?

Proactive Report

According the 2011 State of the Media report, not only do they want to be able to find it and get it fast, they also want to contribute to, and participate in, reporting the news. What would have taken a crew of at least 3 to 4 to do lighting and sound equipment, as well as post-production and editing can now be done on a smart phone and a laptop. What does that mean?

Is Social Media Forcing Retirement? | Spin Sucks

Spin Sucks

The new employee showing up at the front door may never have done long-division w/o a calculator; they may use pencils for drawing, but an ipad for note taking; the Voice mail is now a video-mail – it is evolution and those who choose to move forward will be more attractive employers than those that don’t or won’t. They all have smart phones. They do. Alright.