Direct Marketing Observations

article thumbnail

Social Media is the Back Channel for Teen Angst

Direct Marketing Observations

First I want to quote a paragraph from the abstract of a 2011 paper by danah boyd , a renowned expert on teen culture and social media at Microsoft Research. Initially I thought it was amusing to see how middle school and high school students use Twitter and Instagram. The paper is titled, The Drama! It’s different, to put it mildly.