Proactive Report

DECEMBER 29, 2010

Nestle’s response to the Greenpeace attack is a case in point: several social media and PR analysts have commented that the initial handling of the attack only made things worse. Don’t leave your social media to an intern or unseasoned PR person. If not, put it on your 2011 PR goals. Follow me on Twitter.

Reputation 108

Reputation Trends Training Case Study 108

Akamai Marketing

APRIL 4, 2011

By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. 640 Million on Facebook.

Lurker 203

Lurker Klout Policies Consultant 203

Social Media Marketing

JUNE 1, 2011

We still need to transition domains on June 7, 2011. But in the end, Nestle listened to their detractors and changed their business policy to a "zero deforestation policy" to reflect a more responsible and acceptable practice. Photo credit: x-ray delta one (Flickr). Well, we took your feedback to heart.

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Domain Name Policies URL Flickr 165

Webbiquity SMM

SEPTEMBER 12, 2011

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Still, questions remain: how do I use social media most effectively across the enterprise? Which social media monitoring tools should I use? What social media developments and trends should I be watching?

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Social Media Trendrr SM2 Alterian 257

Waxing UnLyrical

JANUARY 7, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Kill Relationships With A Slap In The Face January 7th, 2011 Tweet Tell me when Last April, I was approached to speak at a PR conference targeted to health care professionals by a former vendor.

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Class How To Health Care Comments 207

Jeff Esposito

AUGUST 22, 2011

Just write up what you have to say and blog, Tweet, Facebook and Flickr until you get the word out. This world ended with the onset of the social media world. That is not the case in 2011. I love designing social media and alternate reality games. Even better, why bother with the reporter at all? Bike Racer.

Press Release 48

Press Release Journal Flickr Report 48

Waxing UnLyrical

JANUARY 25, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Etsy’s PR Nightmare: Greeting Cards Making Light Of Rape January 25th, 2011 Tweet Guest post by Steff Metal [Update from Ed.: And why, once you’ve made said policies, you’ve gotta stick to them.

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Class Policies Flickr Comments 215