Small Business Mavericks

APRIL 15, 2011

In social media , provide value over the long term and you’ll find yourself winning friends, fans, and customers. Why are the search engines and social media sites so full of spam. Provide value at all costs. It could just as well be “The Surest Way To Earn Fans.&# It’s that easy.

Case Study 156

Case Study Press Release Small Business Adwords 156

Convince & Convert

JULY 7, 2011

I’m glad that more and more companies are putting significant effort into their social media programs. But, we can’t let enthusiasm obfuscate reality, and that seems to be occurring with alarming regularity these days in all corners of the social Web. Now, let’s consider the cost side of the equation.

Press Release 150

Press Release comScore Cost ROI 150

Writtent Blog

MAY 20, 2014

Another fellow marketeer heavily invests in an up-to-date, regularly updated blog and complementary social media; and his traffic and brand authority are skyrocketing. Social Media Reigns King. Social media marketing is the most popular content promotion tactic by a mile. Image source. After Yahoo!

Trends 95

Trends Content Marketing Curation 95

Webbiquity SMM

SEPTEMBER 12, 2011

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Still, questions remain: how do I use social media most effectively across the enterprise? Which social media monitoring tools should I use? What social media developments and trends should I be watching?

Social Media 257

Social Media Trendrr SM2 Alterian 257

Kikolani

OCTOBER 3, 2011

Plus, you want to order early enough so you don’t have to pay for rush printing and shipping which almost always doubles the cost. I don’t mean it has to be something designer or name brand (although Neil just wrote a great article about the ROI of fashion ). Plan to see the sessions, but be open to missing them.

Conference 162

Conference Tips Real Estate Meeting 162

Koka Sexton

APRIL 6, 2015

Once a salesperson has a clear idea about the client through his social profiles, such as those on LinkedIn or Twitter , he can time his communication perfectly, even through other mediums such as E-mail or telephone. But why should you, as a B2B sales executive, take such a keen interest in social selling? Content and Engagement.

Education 40

Education LinkedIn B2B Banking 40

Koka Sexton

APRIL 6, 2015

Once a salesperson has a clear idea about the client through his social profiles, such as those on LinkedIn or Twitter , he can time his communication perfectly, even through other mediums such as E-mail or telephone. But why should you, as a B2B sales executive, take such a keen interest in social selling? Content and Engagement.

Education 40

Education LinkedIn B2B Banking 40

Techipedia: Tamar Weinberg

JANUARY 5, 2012

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. Sign up right now at a totally reduced cost for 2012 for a limited time. This data is compiled here.

Marketing 264

Marketing SEO Case Study Small Business 264

Hootsuite

FEBRUARY 24, 2021

What are the most common social media questions marketers get asked? We put the question to our LinkedIn community and based on the responses one thing is clear: There’s a lot of people out there who don’t know what social media marketers do. Can social media really be a full-time job?

Questions 141

Questions Social Media HootSuite Marketing 141

Webbiquity SMM

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. 500 companies now call social media “very&# or “somewhat&# important to their marketing or business strategy. Social Media Tips, Tactics and Techniques.

Social Media 198

Social Media Tools Tips ROI 198

Webbiquity SMM

FEBRUARY 7, 2012

How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? General Social Media Statistics. Infographic: Social Media ROI Statistics by Digital Buzz.

Statistics 190

Statistics Research Social Media B2B 190

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. The article has examples of how social media worked too. In it, he offers some thought-provoking insights into what must be understood before going into social media marketing.

Marketing 265

Marketing SEO Journal Engineering 265

Direct Marketing Observations

SEPTEMBER 8, 2011

1) This post The hidden cost of social though a bit long by Mark Schaefer really deconstructs the conversation, give it a read. 6) Olivier Blanchard, has carved out a niche in and around social media ROI, but read his 5 basic rules of calculating the value of a Facebook ‘fan’. Check it out. 7) Here is the gold.

Community building 202

Community building ROI Cost Analytics 202

Webbiquity SMM

JANUARY 17, 2011

, the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior?

Research 210

Research Social Media B2B Marketing 210

Hootsuite

JULY 21, 2020

Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. Social video metrics for every platform. Estimated cost per view. Gives you an idea of your ROI if you spent money to promote your video. Facebook video metrics. Views at 25%. Get Started.

Metrics 144

Metrics Platform Video HootSuite 144

Writtent Blog

MAY 6, 2013

While Google’s Authorship markup has been available to content creators since June 2011, adoption rates remain low. While it’s challenging to develop an accurate gauge of engagement on Google+, studies indicate that user engagement with the platform is weak, especially compared with social media giants Facebook, Pinterest, and Twitter.

Google 90

Google SEO Reputation Case Study 90

Kikolani

NOVEMBER 29, 2010

I took a look at 14 lists that have come out over the last year for the top bloggers, social media marketers, search marketers, and entrepreneurs. Alexa is a social media, web, and ecommerce content curator who strives to cut through the noise while having fun. And it’s no surprise they notice. Alexa Samuels.

Blogger 168

Blogger SEO Consultant WordPress 168

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!), also gathering intelligence via their rankings on top social sites and by stumbling upon new items in my feed reader.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Webbiquity SMM

JANUARY 24, 2012

The notion of using social media for business has gone from cutting edge to commonplace in an amazingly short time. And for those laggard firms still resisting social media, recent changes by Google now make it all but imperative. While certain aspects of social media have stabilized (e.g.,

Social Media 190

Social Media Tips ROI Nielsen 190

Webbiquity SMM

AUGUST 5, 2013

Okay, that statistic was made up (though probably not far off the mark), but the social media and digital marketing facts and statistics below are real (or at least from generally reliable sources). For example, 93% of marketers use social media for business. How do top executives use social media?

Statistics 214

Statistics Social Media B2B SEO 214

Hootsuite

MARCH 31, 2020

Social media is a constantly evolving field. It can be difficult to keep up with all the new social media definitions that seem to emerge almost every month. That’s why we’ve created this comprehensive glossary of social media terms. Bookmark this page! AMA (Ask Me Anything).

List 145

List Social Media HootSuite URL 145

Buzz Marketing for Technology

FEBRUARY 9, 2011

So I spent the better part of January looking at every social media listening, monitoring, analytics, intelligence and insights firm I could get my hands on. A good DIY choice for small brands looking for a no cost option. Great for small brands and the do it yourselfer social strategists. PAID MONITORING SERVICES.

Crimson Hexagon 275

Crimson Hexagon Analytics Sysomos Radian6 275

Webbiquity SMM

NOVEMBER 28, 2011

companies now use social media for marketing (though the figure varies widely based on size of company)? Get the details behind these stats and many, many more here in more than 40 of the best articles and blog posts about social media, search, budgeting and digital marketing research, facts and statistics of 2011 so far.

Statistics 219

Statistics Research Social Media B2B 219