Jon Loomer

OCTOBER 26, 2017

If you’re a brand or marketer, you’ve undoubtedly heard about the Facebook Explore Feed. A recent isolated test has marketers concerned, if not downright panicked. Some believe it signifies the end of organic brand content on Facebook. Earlier this month, Facebook completed the launch of the Explore Feed.

Feed 167

Feed Feedly Facebook News 167

SocMed Sean

DECEMBER 1, 2018

NOTE: I originally wrote and published this article back in November of 2011 and it has generated a lot of interest over the years. 6) Allocated Budget for Paid Media Advertising like Google AdWords and Facebook, Pinterest, Twitter, and YouTube ads. Estimating The Increased Costs.

Blogger 266

Blogger Company Social Media Curata 266

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers?

Social Media 245

Social Media B2B Marketing SEO 245

Hootsuite

MARCH 11, 2020

Snapchat launched in 2011. While Facebook, YouTube and Instagram are still seeing significantly more users than Snapchat each month, using Snapchat for business could still be an effective way for your brand to reach a new audience. You can find more details on these new features in the marketing tips section below.).

Marketing 145

Marketing URL Features Platform 145

Dave Fleet

DECEMBER 20, 2010

Meanwhile, Facebook rolls out revamped Page layouts for brands… and then rolls them back, after first taking their site down for a while. I don’t blame him – companies are sinking big money into Facebook nowadays. Because this is one of the busiest times of year for many brands. So: Spread it around. Own your hub.

Social Media 360

Social Media Delicious Yahoo Sentiment 360

Techipedia: Tamar Weinberg

AUGUST 14, 2012

Given all of these phenomenal web video statistics continuously released, it seems odd that animation is yet to receive much attention, especially when some of the biggest companies across the world are using animation in their digital marketing. GE recently released a series of animations promoting a health related Facebook application.

Airlines 210

Airlines Marketing Statistics comScore 210

Webbiquity SMM

OCTOBER 5, 2012

Again, thank you for reading the MarketingSherpa Readers Choice top b2b marketing blog for 2012. Vocus vs. Cision (November 8, 2011). 33 (of the) Best Marketing Strategy Guides and Insights of 2010 (February 14, 2011). The One Effective Use of Facebook for B2B Marketing (March 9, 2010).

Vocus 155

Vocus B2B Social Media Statistics 155

Convince & Convert

JUNE 19, 2012

One of the questions causing a fair amount of debate around digital marketing circles revolves around whether or not Facebook page “Likes” carry any measurable business value. In my opinion, the insights that support the cost per acquisition of a Facebook Like seems to be a bit less of a stretch.

Facebook 157

Facebook Study Apple Consultant 157

Waxing UnLyrical

JUNE 27, 2012

Facebook is becoming the ubiquitous answer to all the questions you could possibly have. It still doesn’t bet Google, but if you want an opinion from your family and friends, Facebook will give it to you in real time. ” Entitled “Nissan Star of India,” the Facebook campaign started in September 2011.

Social Media 227

Social Media Campaign Flickr Buy 227

Webbiquity SMM

JUNE 11, 2012

Believing that your posts to Twitter or Facebook are more important than those of your friends may be a sign of egotistical delusion (or perhaps your friends just put up lousy, boring posts). Regardless, Facebook may soon give its users the opportunity to leapfrog their status updates to the top of the pile. Investors Will be Happy.

Tumblr 142

Tumblr Facebook Apparel Feed 142

Idaconcpts

OCTOBER 12, 2011

Throughout 2010, it has been estimated that about 700 companies emerged in the daily deal market and. With Facebook phasing out its daily deal offers, Yelp scaling back its own, and Groupon still working towards an IPO, there are a lot of questions regarding the daily deal industry. Rising User Acquisition Cost.

Industry 133

Industry Trends Press Release Cost 133

Ignite Social Media

JANUARY 23, 2017

Facebook may end large contracts for live video creation while YouTube adds a new way for the creator community to make money from their fans. Facebook May Not Renew Live Video Contracts with Media Partners & Celebs. Google+ surprises most and announces a few new updates, all in this week’s edition of Social You Should Know.

Communities 60

Communities YouTube Facebook Google 60

Convince & Convert

OCTOBER 15, 2013

Week after week, the number of active daily users continued to skyrocket, and Facebook quickly became the destination of choice for businesses seeking wider audiences. How can I make sure my Facebook app goes viral?” Brands love Facebook sweepstakes campaigns because their participants can invite their friends.

Facebook 146

Facebook Campaign Metrics Features 146

Socialmedia.biz

FEBRUARY 24, 2019

In 2011, 60% of consumers with purchasing intent were using various social media platforms for researching products, learning more about a specific retailer and reading product reviews. According to Sean Jackson , CFO of Copyblogger Media – “Social media marketing is never going to produce an ROI.

ROI 132

ROI Social Media Airlines Proposal 132

Waxing UnLyrical

NOVEMBER 30, 2012

But what if you could connect with your doctor using social media ; asking for advice via a quick Twitter or Facebook message? A tweet here and Facebook post there is part of practicing medicine in today’s technology-saturated society. Overall physicians using social media have found the benefits outweigh the costs.

Health Care 279

Health Care Social Media Insurance Education 279

Convince & Convert

JULY 7, 2011

But when it comes to their Facebook promotion, I’m feeling a little sick to my stomach. I received two emailed press releases with no cover note and no personalization or explanation of any kind from Braintrust Marketing & Communications in Las Vegas (presumably the agency for Buca di Beppo). We’re Crazy About Likes.

Press Release 150

Press Release comScore Cost ROI 150

Webbiquity SMM

JUNE 11, 2012

Believing that your posts to Twitter or Facebook are more important than those of your friends may be a sign of egotistical delusion (or perhaps your friends just put up lousy, boring posts). Regardless, Facebook may soon give its users the opportunity to leapfrog their status updates to the top of the pile. Investors Will be Happy.

Tumblr 100

Tumblr Facebook Apparel MySpace 100

The Social Media Incubator

DECEMBER 31, 2009

by admin on December 31, 2009 Social Media has revolutionized the world of marketing. On January 7, 2009, Zuckerberg posted on the Facebook blog that Facebook had reached 150 million users. Copyright © 2009-2011. On April 12, he posted that it had reached 200 million. That’s 549,450 new users per day! You decide!

Social Media 100

Social Media Foursquare Consultant Small Business 100

Small Business Mavericks

APRIL 20, 2011

Let’s see – there’s Facebook, Twitter, LinkedIn, YouTube, and a whole host of other websites that have both a global reach as well as a local reach. GrassRoots says: April 20, 2011 at 6:28 pm #dm2 Who Profits From Social Media? So what is meant by social media? One Response to “Who Profits From Social Media?&#

Social Media 156

Social Media Small Business Case Study Press Release 156

Mindjumpers

MARCH 5, 2014

It is their insights enable us to execute and maintain brand communities around the world in a structured, quality assured and cost effective way. Japan is one of the few countries that managed to actually keep its local social networks more popular than the media giant Facebook. Japan’s social status quo. Behavioural insights.

Social Media 200

Social Media Mobile MySpace Trends 200

Waxing UnLyrical

NOVEMBER 3, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR: The BrandBuilder Edition November 3rd, 2010 Tweet If you work in the PR/marketing world(s) (are they one now? shouldn’t they always have been? “Which happens.&# Couldn’t be easier.

Postrank 255

Postrank ROI Tourism Blogroll 255

Convince & Convert

AUGUST 31, 2013

Facebook just made another major change to its terms of service. This week, Facebook made a sudden U-turn, and now you can run a promotion without using a third party app , including user actions as voting and entry mechanisms (likes, comments, shares). This will naturally appeal to very small businesses stretched for time and money.

Guidelines 154

Guidelines Cost Applications Software 154

Small Business Mavericks

APRIL 15, 2011

Provide value at all costs. Contact Us | Home Site Map | Legal Notices Small Business Mavericks is a part of Melberg Marketing, Inc © 2006 – 2010 Melberg Marketing, Inc., It could just as well be “The Surest Way To Earn Fans.&# Truly, that’s what the goal is – to earn your fans.

Case Study 156

Case Study Press Release Small Business Adwords 156

SocMed Sean

JANUARY 11, 2012

Tablets were definitely THE Christmas present of 2011! Little did I know… I had a shopping list of what I wanted to get her: Must have good eReading capabilities Must cost under $300 Must be a known brand (no off-brands that won’t be supported) Must be upgradeable Must be expandable What I settled on was the Nook Color.

iPad 244

iPad Tumblr StumbleUpon Digg 244

Social Media Strategery

APRIL 3, 2014

For years, marketing, advertising, and public relations folks fought over budgets, scopes of work, ownership, and talent. The traditional buckets of marketing, advertising, and public relations seem so quaint now. In 2011, they placed $250 million worth of ads in paid media. In 2012, that number increased to more than $1.2

Syndication 103

Syndication Marketing Advertising SEO 103

Waxing UnLyrical

JANUARY 13, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Get Your Blog Project Approved January 13th, 2011 Tweet Guest post by Shanan Sorochynski Okay, you’ve had nearly half a month to sink into 2011. Yes, a blog still costs us in terms of time.

Project 170

Project How To Class Posterous 170

Saying It Social

MARCH 28, 2011

Findings from a recently conducted “Small Business Search and Marketing Survey&# by American Express OPEN and Search Engine Marketing Professional Organization (SEMPO) , show that second only to websites, Social Media is the top online marketing tool for small businesses. Find out more information at [link].

Small Business 164

Small Business Discount Upcoming Survey 164

Waxing UnLyrical

FEBRUARY 1, 2011

What are some cost-effective ways of correlating outputs to outcomes? Seth made the point that while sales is obviously one of the most-talked about business outcomes, it’s not relevant for many organizations, but that “cost savings is a universal outcome metric that could be applied to any organization.&#

Postrank 193

Postrank Metrics Tourism WordPress 193

The Social Media Incubator

OCTOBER 20, 2011

Social Media Revolution 2011 is a three-minute video with the latest facts on how social media affects our communication, business, and the way we live our lives overall. The latest Ford Explorer ad on Facebook generated more traffic than a Super Bowl ad. Compare the cost of a Super Bowl ad to a Facebok ad. That’s a no-brainer.

YouTube 106

YouTube Social Media Statistics ROI 106

Waxing UnLyrical

JULY 24, 2013

But what if you could connect with your doctor using social media ; asking for advice via a quick Twitter or Facebook message? A tweet here and Facebook post there is part of practicing medicine in today’s technology-saturated society. Overall physicians using social media have found the benefits outweigh the costs.

Health Care 192

Health Care Social Media Insurance Education 192

Waxing UnLyrical

OCTOBER 19, 2010

Image: Greig Christie via Flickr, Creative Commons Since Google Instant’s launch just over a month ago, digital marketers have been scrambling to figure out how search engine marketing strategies might need to change. Pay-per-click (PPC) advertising costs might increase. I look forward to hearing from you in the comments.

Google 254

Google Class Creative Commons Yahoo 254

Webbiquity SMM

JANUARY 24, 2011

Create your own online newspaper from Twitter and Facebook updates based on any topic or group of contributors. A realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious. If you need more of an ego boost, try TwitterGrader. DialogFeed. ** 5 Stars.

Tools 206

Tools Social Media Lithium Sysomos 206

Hootsuite

OCTOBER 27, 2020

Marketers may be missing out on some of today’s biggest digital opportunities. Download the complete Digital 2020 report to learn where to focus your social marketing efforts and how to better target your audience. The time we spend using connected devices continues to rise. A clear ‘age gap’ defines digital use in the workplace.

Report 145

Report Social Media Yahoo Analysis 145

Techipedia: Tamar Weinberg

MARCH 27, 2012

But it’s rare to see such fan love on Facebook and Twitter. Saying thank you is not only a vital “social” action in social media, but it’s also just plain good marketing. Take photos of folks you meet during the show and post them to Facebook – the new timeline now gives you lots of nice real estate for images. Why is that?

Social Media 186

Social Media Real Estate Survey Eventful 186

Mindjumpers

FEBRUARY 26, 2014

It is their insights enable us to execute and maintain brand communities around the world in a structured, quality assured and cost effective way. Japan is one of the few countries that managed to actually keep it’s local social networks more popular than media giant Facebook. Local community manager Kiran Larange shares his knowledge.

Social Media 113

Social Media MySpace Trends Energy 113

Convince & Convert

MARCH 10, 2013

Fueled by the need to go IPO to produce returns for a lengthening list of investors (Twitter raised $800 in its 2011 financing round alone ), the company seeks to become a platform not a tool. 4 Ways the Twitter You Know is Changing Forever is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy.

Twitter 167

Twitter Nielsen Forums Digg 167

Kikolani

NOVEMBER 11, 2011

Habits of Highly Effective Bloggers – If you want to market your blog or business effectively by blogging there are a lot of balls to keep in the air. How to Pick the Best Affiliate Marketing Programs that Pay – Finding best affiliate marketing programs that pay is half of making money online battle.

Mashup 113

Mashup Resources Klout Affiliate marketing 113