Proactive Report

DECEMBER 29, 2010

Listening to the online conversations and having a PR team that is trained to react effectively is no longer an option – it is a necessity. Nestle’s response to the Greenpeace attack is a case in point: several social media and PR analysts have commented that the initial handling of the attack only made things worse.

Reputation 108

Reputation Trends Training Case Study 108

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently.

Social Media 153

Social Media Postrank Energy Tourism 153

Firebelly

AUGUST 6, 2010

Digitalia | Indianapolis Social Media Marketing « Ball Memorial Hospitals Facebook Nightmare | Main | Firebelly VP Co-Authors Corporate Blogging for Dummies (Out Now!) » August 06, 2010 Fridays 5 Fun Social Media Finds The Internet is an amazing place. WHAT THE F*CK IS MY SOCIAL MEDIA "STRATEGY"?

Social Media 163

Social Media Paid Search SMS Syndication 163

Webbiquity SMM

JANUARY 24, 2011

Search for a brand name or keyword across all of the most popular social networks at once? Monitor social media discussions of your company or product in real time? Promote events through social media? Cool Social Media Tools. Social Media Monitoring Tools. Wildfire Social Media Monitor.

Tools 206

Tools Social Media Lithium Sysomos 206

Waxing UnLyrical

OCTOBER 17, 2011

After hearing NAB’s Hillan Klein and Kate Thompson share insights about the Break-Up at Social Media Club Melbourne , I wanted to ask Hillan a few more questions about this campaign. Hillan, how did NAB as a large-scale bank first become involved in the social media space? How valuable was that time spent listening?

Banking 218

Banking Sentiment Campaign Team 218

Kikolani

NOVEMBER 7, 2011

Because I decided the night before, until 2:30am in the morning, was a great time to update my blog with new pages for my favorite subjects ( blogging , business , SEO , and social media ) and my new services. All I ended up doing was sleeping there, but it definitely the best three nights of sleep I’ve had in a hotel in a while.

Hotels 153

Hotels iPad eBook Screencast 153

Waxing UnLyrical

JANUARY 14, 2011

Image: terren in Virginia via Flickr, CC 2.0 and also, once you install it, Apture will insert “pop-up&# references on embedded links, if they’re to easily accessible pages such as Wikipedia, Flickr, etc. (It It just did it on the Flickr link above.) See if they work for you. That’s Apture.

WordPress 234

WordPress Class Flickr Postrank 234

Waxing UnLyrical

JANUARY 2, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The New Year Edition January 2nd, 2011 Tweet The champagne has been popped and you might be recuperating from the New Year’s Eve festivities. Regardless, thanks for visiting!

Postrank 124

Postrank Tourism Blogroll Creative Commons 124

Waxing UnLyrical

DECEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How Reading Fairy Tales Can Improve Public Relations December 28th, 2010 Tweet What’s your favorite fairy tale? In 2011, let’s make our stories terrific. I actually have a bunch of them.

Class 237

Class Creative Commons Postrank Flickr 237

Waxing UnLyrical

JANUARY 18, 2011

Image: tamra hays via Flickr, CC 2.0 Cincopa Media Platform A while back I was looking for a plugin that would let me create a slideshow of images and embed it in a post. Initially I was trying to find something that worked with Flickr, but then I stumbled upon Cincopa. It’s really cool.

WordPress 202

WordPress Blogroll Class Flickr 202

Waxing UnLyrical

JANUARY 24, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Free Digital Marketing Tools for Non-Profits January 24th, 2011 Tweet Guest post by Erica Holt These are frugal days, and everyone loves getting and writing about free stuff. Clipped from [link] [.]

Tools 247

Tools Adwords Marketing Class 247

Waxing UnLyrical

OCTOBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Rethinking Color October 24th, 2010 Tweet Hit in the face by pink I don’t know about other countries, but here in the U.S., Sharon Pruitt via Flickr, CC 2.0 Komen for the Cure.

Cause marketing 198

Cause marketing Postrank Tourism Flickr 198

Waxing UnLyrical

FEBRUARY 7, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali An Ode To Monday February 7th, 2011 Tweet You wake up to Monday ; what will it bring? You look through your tweetup invitations galore And balance “being social&# with being a pain.

Postrank 161

Postrank Class Tourism Blogroll 161

Diva Marketing Blog

DECEMBER 25, 2011

No, it's not a new social media customer service strategy. If we listen closely we learn that to succeed in 2010 or 2011 or 2025 or. From customer interactions to traditional research to digital platforms with funny names like blogs, Twitter, Facebook, Foursquare, Google+, LinkedIn and Flickr. .

Social Media 72

Social Media Film Foursquare Flickr 72

Waxing UnLyrical

SEPTEMBER 21, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR, the Don Bartholomew Edition Round II September 21st, 2010 Tweet I probably sound like a breathless teenager But last week’s #measurepr chat with Don Bartholomew was Awesome. pts Settings.

Postrank 150

Postrank ROI Class Tourism 150

Waxing UnLyrical

NOVEMBER 15, 2010

Take this example: Let’s say you’ve created a tool that helps non-profits with social media, and you are sending out a news release as part of your launch. Your keywords might be “social media for non-profits.&# Image: Andras Pfaff via Flickr , Creative Commons Was this helpful? pts Settings.

News 274

News Google SEO Postrank 274

Waxing UnLyrical

OCTOBER 23, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali So What Will You Have For Lunch? Image: Ranjit Bhatnagar via Flickr , Creative Commons And thanks to myfirsttweet.com , I can share it with you. How unbelievably ridiculous. Or pathetic.

Creative Commons 162

Creative Commons Postrank Tourism Flickr 162

Waxing UnLyrical

NOVEMBER 27, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Simply The Best November 27th, 2010 Tweet There’s a big difference between being “the best&# and “one of the best.&# Click here to try reconnecting the live stream. | pts Settings.

Creative Commons 166

Creative Commons Postrank Tourism Flickr 166

Waxing UnLyrical

NOVEMBER 19, 2010

Image: twchoi11 via Flickr , Creative Commons Though I wouldn’t consider myself as devoted as some fan clubs. Image: Gitgat via Flickr , Creative Commons Instead, speak up and join the conversation. He does his best to stay informed on politics, tech, music, cultures, and social media.

Creative Commons 193

Creative Commons Reputation Flickr Film 193

Diva Marketing Blog

DECEMBER 25, 2010

No, it's not a new social media customer service strategy. If we listen closely we learn that to succeed in 2010 or 2011 or 2025 or. From customer interactions to traditional research to digital platforms with funny names like blogs, Twitter, Facebook, Foursquare and Flickr. . is dependent on what we've always known.

Social Media 72

Social Media Brands Film Foursquare 72

Waxing UnLyrical

JULY 31, 2011

We are more than halfway through 2011. And they run the gamut from web changes to sound bite addiction to, yes, social media “heresy.&#. 5 conversion-making website changes you can make right now , by Shakirah Dawud. Image: Rachel Hobbs via Flickr, CC 2.0. Where did it go? Or are you already looking ahead?

ROI 125

ROI Flickr Conversation Influencer 125

Waxing UnLyrical

JANUARY 13, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Get Your Blog Project Approved January 13th, 2011 Tweet Guest post by Shanan Sorochynski Okay, you’ve had nearly half a month to sink into 2011. Image: Heather Phillips via Flickr, CC 2.0

Project 170

Project How To Class Posterous 170

Waxing UnLyrical

APRIL 2, 2011

– match of the 2011 ICC World Cup, having dragged myself out of bed at 4 am. Social media connections=happy ever after endings! But regardless of how long I inhabit the social media space, the serendipity of connection that it facilitates is something that doesn’t cease to fascinate me. Now we all do.

Flickr 159

Flickr Twitter Social Media Blogger 159

Waxing UnLyrical

AUGUST 27, 2010

Fortunately, Don Bartholomew of Fleishman-Hillard - whom you may know as @donbart on Twitter – will rectify that this coming Tuesday, when he joins us to chat about social media “ROI.&# But that doesn’t mean the social business effort was not successful, or did not create significant value for the brand or organization.

ROI 169

ROI Postrank Tourism Blogroll 169

Waxing UnLyrical

NOVEMBER 17, 2010

Image: mj*laflaca via Flickr , Creative Commons It’s about how that writing looks. Army via Flickr , Creative Commons Usually these are placed at the top of a post, but often, if a post is long, I’ll insert additional images, alternating left- and right-aligning them. D’oh, you say. An image speaks a thousand words.

Class 215

Class WordPress Creative Commons Postrank 215

Waxing UnLyrical

NOVEMBER 6, 2010

Image: Louise Docker via Flickr , Creative Commons Thanks so much for stopping by WUL! Get notified of updates in this conversation "> Follow conversation Stop receiving notifications "> Following conversation people listening Followers Livefyre is in Offline Mode - you can still post comments. pts Settings.

Postrank 156

Postrank Class Tourism Blogroll 156

Waxing UnLyrical

DECEMBER 23, 2010

Seeing as how it’s coming close to the end of the year and everyone’s in a prediction kinda mood, Jen thought it would be cool to chat about what might be coming our way in terms of PR measurement in 2011. In other words, paywalls , how pitching will be affected if these take off, and prognoses for 2011. pts Settings.

Postrank 151

Postrank Class Tourism WordPress 151

Waxing UnLyrical

OCTOBER 3, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Unleash Your Lady Gaga October 3rd, 2010 Tweet Whatever you think about Lady Gaga , you have to admit she does one thing extremely well: she commands attention. pts Settings. Wanna Subscribe?

Postrank 169

Postrank Tourism Flickr Blogroll 169

Waxing UnLyrical

DECEMBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Public Relations Lessons From Jesus, The Apostles And The Bible December 24th, 2010 Tweet Note: this is not a religious post, and is meant neither to proselytize nor offend. Regardless, thanks for visiting!

Crowdsourcing 216

Crowdsourcing Creative Commons Postrank Class 216

Waxing UnLyrical

FEBRUARY 6, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The Gerald Durrell Edition February 6th, 2011 Tweet I don’t know if you’ve read My Family and Other Animals by Gerald Durrell ; almost everyone I’ve asked in the States hasn’t.

Class 144

Class Postrank Tourism Survey 144

Waxing UnLyrical

APRIL 14, 2011

for the last few days, speaking on measurement at the 2011 Oregon Governor's Conference on Tourism. measurepr -12:07 PM Apr 12th, 2011. measurepr -12:29 PM Apr 12th, 2011. Q3 #measurepr -12:51 PM Apr 12th, 2011. measurepr -12:21 PM Apr 12th, 2011. measurepr -12:22 PM Apr 12th, 2011. 12:29 PM Apr 12th, 2011.

ROI 173

ROI Metrics Tourism Reputation 173

Waxing UnLyrical

MAY 15, 2011

Which is just the way I like my blog reading and social media activity to be. Rumblings from the Lion’s Den: April 2011 Edition , by Marcus Sheridan aka “Mufasa&# aka The Sales Lion. Paul points out that the media’s outrage is “bluster.&# You work in Social Media – Shut up.

Microsoft 139

Microsoft Flickr Social Media Buy 139

Waxing UnLyrical

SEPTEMBER 5, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Project Happiness September 5th, 2010 Tweet When I wrote yesterday’s post, asking, “ Are you happy ?&# Image: Jordan Pérez Ordenez via Flickr, CC 2.0 I was happy yesterday.

Project 177

Project Class Postrank Diagrams 177

Waxing UnLyrical

OCTOBER 11, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Doing The Best He Could October 11th, 2010 Tweet When I first moved to the US I amused my husband greatly by wishing him a “Happy Veterans Day &# (he’s ex-military). Yabba dabba doo! pts Settings.

Flickr 119

Flickr Postrank Class Tourism 119

Waxing UnLyrical

OCTOBER 22, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Measurement… Supplemented October 22nd, 2010 Tweet Last week, Priya Ramesh, CRT/tanaka ‘s director of social media, joined us for the bi-weekly #measurePR chat.

Postrank 151

Postrank Campaign Tourism Social Media 151

Waxing UnLyrical

OCTOBER 31, 2010

Some Halloween social media fun for a good cause , from Beth Kanter. How to celebrate Halloween social media style , from New Media Strategies. The Halloween theory of social media , from Richard Bailey’s PR Studies. The Halloween theory of social media , from Richard Bailey’s PR Studies.

Postrank 129

Postrank Tourism Blogroll Creative Commons 129

Waxing UnLyrical

OCTOBER 9, 2010

Image: Janet McKnight via Flickr, CC 2.0 Get Shareaholic test Filed under Business , Networking , Personal | Tags: golden rule , social karma | Comments (2) Site settings comment help? What’s on the outside… “ All that glisters is not gold Often have you heard that told… “ What’s the difference?

Postrank 134

Postrank Class Tourism Blogroll 134