Small Business Mavericks

APRIL 21, 2011

3 Ways A Blog Helps You SEO-Wise » How To Promote Your Business In 2011 When it comes to promoting a small business, you have to prepare for changes. Here are some of the most effective strategies for promoting a business in 2011. Start a blog – Search engines like consistent fresh content. Update your blog daily.

Small Business 161

Small Business Press Release Social Bookmarking How To 161

Buffer Social

NOVEMBER 8, 2023

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.    But I’ve worked in media and content marketing for over a decade now — long enough to know that keeping a close eye on the numbers is essential if you want your content marketing efforts to pay off. 

Metrics 98

Metrics Content Marketing Newsletter 98

Proactive Report

DECEMBER 21, 2010

EyeforTravel published their 2011 Trends and their number one pick is the increasing need to integrate social content and activity on your corporate website. onto their main site. onto their main site. Sites will become a hub to aggregate and explain activity on social networks, and add long-form value.

Sites 85

Sites Trends Social Media Social Graph 85

Hootsuite

APRIL 6, 2023

The 33 most important moments in the history of social media The first social media site was born (1997) On one of the first true social media sites, SixDegrees.com , you could set up a profile page, create lists of connections, and send messages within networks. Hot or Not (2000) Who can forget AmIHotorNot.com ?

Social Media 145

Social Media MySpace Tumblr Foursquare 145

SocialFish

DECEMBER 31, 2010

That’s very different than lots of other services that measure success by time on site. If you’re more of a utility — a site where you come in, get what you want, then leave. Tim O’Reilly: Publishers, including O’Reilly, need to ask themselves: How can we make our content better online? Bring on 2011!

Publishing 160

Publishing Mobile Applications Education 160

The Social Media Incubator

DECEMBER 14, 2011

Are you always double-checking your details before posting content online? From the offensive tweets of a spokesperson impersonating a duck, to the ‘Qwik’ fail of a new name and site for a DVD rental service, 2011 definitely saw its fair share of social media blunders.

List 140

List Social Media Policies Publishing 140

Adam Sherk

APRIL 3, 2012

It is well established that Pinterest offers great opportunities for lifestyle publishers but how well is it paying off in actual site traffic? To get a clearer picture I pulled referral data from the past six months for a group of 25 magazines sites that we work with at Define Media Group. Six-Month Traffic Trends. Quarterly Gains.

Sites 157

Sites Digg Reddit Fashion 157

Buzz Marketing for Technology

DECEMBER 8, 2010

Here are 11 concrete ways I think the environment in which B2B Marketers operate will evolve in 2011. So stop thinking of it as a micro site and making it all fancy. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? 2% of fans return to a fan page and in some cases it’s more like.02%

B2B 279

B2B Marketing Mobile CPM 279

Bill Hartzer

DECEMBER 16, 2011

This year, though, I thought that I would come up with a new list, the Top 10 Search Engine Optimization Blunders of 2011. We then had some Google hypocrisy, an SEO firm liable for their client’s website content, and a sketchy search engine optimization firm forcing Google to Out them. Overstock.com Gets Penalized.

Engineering 137

Engineering Yahoo SEO Discount 137

Proactive Report

JANUARY 2, 2011

. “The challenge now is to produce content – not ads – that can create connections between people. In this environment, forward-thinking advertisers are shifting budgets towards social strategies that center around creating content that’s likely to be shared.&#. They go online and they search news sites. source: Hitwise).

News 95

News Content Hitwise Smart Phone 95

Webbiquity SMM

MAY 3, 2011

Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. Ellen writes for Fast Company magazine and helps run the 30 Second MBA site. She’s an entrepreneur, marketer, blogger, and alum of Wharton and Purdue.

Twitter 279

Twitter Pharmaceuticals B2B Consultant 279

SocialFish

APRIL 5, 2011

Here’s a review of what we’ve been up to in the first quarter of 2011. 2011 Nonprofit Technology Conference –We volunteered at 11NTC to help run their on-site media lounge. Our first quarter of 2011 in a nutshell. It’s time for our quarterly recap of what we’ve been working on. Busy as usual!

Review 150

Review Social CRM Module Training 150

Adam Sherk

APRIL 24, 2012

It has been a couple years now since page speed has been an official Google ranking factor and one year since the launch of PageSpeed Online , the Web-based version of Google’s tool for analyzing site performance. So I thought I’d check in on the PageSpeed scores for a selection of major news sites. April 2012.

Sites 187

Sites News Yahoo Comparison 187

Webbiquity SMM

JANUARY 30, 2012

WordPress is not only the most popular blogging platform , but is increasingly becoming a leading website content management system (CMS) as well. What are some techniques, beyond the obvious, for search-optimizing WordPress content? ” Top 50 WordPress Plugins for 2011 to Zoom SEO, SMO & Audience Engagement by Zoom Factor.

WordPress 184

WordPress Movable Type Review AJAX 184

Bill Hartzer

APRIL 27, 2011

So, right now, in April 2011, what is the status of Search Engine Optimization? So, what should you focus on right now, today, in April 2011? Create a site that is good for your users and something that they like, and the search engines will reward you for it. Unique content. What has changed? Google Panda Update.

Engineering 137

Engineering Press Release Template Templates 137

Small Business Mavericks

APRIL 29, 2011

Unloads Delicious Kudos To HubPages » Revamping Old Content About once a year or so you should go through your old content and update it. This includes your static content, blog content, and maybe even your social media content. And still other content will need a major overhaul.

Content 156

Content Hubpages Case Study Press Release 156

Direct Marketing Observations

DECEMBER 3, 2010

One of the things that I do throughout the year though is, I stockpile sites, blog posts, articles, tools and things that just catch my eye-Oh yea that’s called social bookmarking isn’t it? 21) Regretsy was one of my favorite sites of 2010-where DIY meets WTF. 2010 was a heck of a year in so many ways wasn’t it?

Sites 235

Sites Social Media Tools Storify 235

Idaconcpts

APRIL 26, 2012

That notion has changed, however, with 2011 seeing a total of 20% of all web traffic coming through mobile phones. It is now vital for the success of your website to have a mobile-friendly version in place for anyone who discovers your site on their phone, especially if you are selling a product. Testing Your Mobile Site.

Mobile 128

Mobile Sites Drupal Joomla 128

Twist Image

JANUARY 6, 2011

Over the holiday break, Facebook was named the most visited site in 2010. It's the beginning of January, so before things start to pick up and all of your New Year's Resolutions for 2011 become things you'll think about (once again) this coming December, why not commit to a Digital Marketing Reboot? Is your content up-to-date?

Hitwise 111

Hitwise Findability Domain Name Wikipedia 111

Small Business Mavericks

JUNE 19, 2011

If you use directories in your linking efforts, replace the word “directory” with “document sharing site” and search on your keywords to find new submission sources. Consider submitting your content in various formats in addition to print. I hadn’t thought of that, but document sharing is becoming the new directory submission.

Directory 150

Directory Sites Engineering List 150

Waxing UnLyrical

JANUARY 1, 2011

While I’m not calling them my un-resolutions, here’s what I will try to do more – or less – of in 2011. Not only because it helps me immensely in terms of creating content, but because it gives readers a range of opinion and insight into the business of communication. That can make us feel like losers.

Class 105

Class Postrank Tourism Blogger 105

Proactive Report

DECEMBER 23, 2010

Another 2011 trend predicted by ClickThrough has PR implications: Many companies have excellent existing content in PDFs, brochures, PowerPoints and offline video that can be converted to digital assets, put online and filtered into the social web. PR Tip: Start the New Year with a content inventory. Why is this so important?

scribd 68

scribd Trends Content Engineering 68

Rebekah Radice

APRIL 11, 2016

If you’ve wondered which social media site is right for your business , it’s no surprise. How to Choose the Best Social Media Site for Your Business. In that, businesses establish themselves as an authority in their specific niche through quality (and engaging) content. There’s no denying it.

Sites 114

Sites Social Media How To LinkedIn 114

Visually SM

JANUARY 29, 2015

The marketing world has exploded with social content initiatives in the last few years, and when combined with the urgency and real-time expectations of audience and customers, and new marketing discipline has emerged, one that call “real time content marketing.” Content promotion. Social-network distribution.

Content 124

Content Marketing Findability Social Networking 124

Small Business Mavericks

MAY 7, 2011

» Types Of HTML 5 Content Since 1998, the widely accepted generation of HTML in use has been HTML 4. One of the more interesting developments is in the categories of content that HTML 5 editors are offering. I see the most potential for HTML 5 being in the embedded and interactive content categories. With Web 2.0

Small Business 150

Small Business Types Content Metadata 150

Small Business Mavericks

FEBRUARY 26, 2011

» Content Farms: Did Google Go Far Enough? Thursday, Google introduced a new algorithm to reduce the rankings of content farms in its search results. The interesting thing here is that the algorithm was introduced just days after a Google Chrome extension allowing users to block content farms from their search results.

Google 150

Google Content Case Study Press Release 150

Bill Hartzer

MARCH 17, 2011

comScore has released the online video rankings for the month of February, 2011 in the United States. Internet users watched online video content in February 2011 for an average of 13.6 Microsoft’s web sites captured the #2 ranking (up from #7) with 48.8 Sites with 46.7 hours per viewer. The total U.S.

Video 92

Video comScore Yahoo StumbleUpon 92

Adam Sherk

APRIL 4, 2011

The launch of Google’s Page Speed Online (which allows users to get Page Speed scores without installing a browser extension) reminded me that it has been a year since I looked at the page load times of major news sites. Today I checked each of those home pages again and ranked the sites by improvement. Site Page Speed Score.

Sites 128

Sites News Google Yahoo 128

Kikolani

MARCH 17, 2016

On the marketing side of things, it’s worth noting that: If you have video content on your site, you are more likely to retain visitors for longer than if you only have text. Of course, simply having video on the site is not enough. Video editing apps for content marketing. Worse, you may even earn negative word-of-mouth.

Video 100

Video Content Marketing Applications 100

Direct Marketing Observations

JANUARY 3, 2011

He never Googled anything; he never went to any other site; his entire web experience was confined to YouTube videos. We dig 3D, we like our content packaged. Whenever his son needed any information, he would open up YouTube, type in the search term and then just watch the videos that showed up as matches. YouTube as a search engine.

Trends 221

Trends YouTube Engineering Video 221

Visually SM

JANUARY 29, 2015

The marketing world has exploded with social content initiatives in the last few years, and when combined with the urgency and real-time expectations of audience and customers, and new marketing discipline has emerged, one that call “real time content marketing.” Content promotion. Social-network distribution.

Content 100

Content Findability Marketing Social Networking 100

Mindjumpers

JANUARY 7, 2013

To put the succes into perspective, in September 2011, the platform’s user base was half that amount, meaning that Twitter added as many users in 15 months as it did in the previous five years! Only 10 % of the brands did not tweet in 2012, down from 16 % in 2011: Purpose of usage.

Twitter 262

Twitter Brands Nielsen HootSuite 262

Absolute PA

DECEMBER 17, 2011

2011 was a busy year for me: As I approached my third year in business I changed direction, practically starting from scratch and re-branded. Before I head off, I wanted to reflect on the year with a walk down memory lane with you, and share the most popular posts of 2011. 7 Steps to setting up Your Twitter account (November 2011).

Twitter 65

Twitter Hashtag Facebook Features 65

yMarketingMatters

JANUARY 19, 2012

What a year was 2011 for social media and marketing! I think these marketing trends are a must for your SMB this year, following how the landscape “ended” in 2011 and are going to be very powerful in 2012. Inject your own special personality into your brand, and each piece of content. Trend #3 – Provide Valuable Content!

Trends 279

Trends Marketing Mobile Wireless 279

Convince & Convert

OCTOBER 12, 2013

Much of what we’ve come to believe about social media and content marketing is wrong. I crushed them originally a few weeks ago on a webinar for the Content Marketing Institute : Myth 1: My customers are not social. 2013 data from the Pew Internet project finds 72% of American adults who are online use social networking sites.

Social Media 167

Social Media Content Marketing B2B 167

Absolute PA

DECEMBER 17, 2011

2011 was a busy year for me: As I approached my third year in business I changed direction, practically starting from scratch and re-branded. Before I head off, I wanted to reflect on the year with a walk down memory lane with you, and share the most popular posts of 2011. 7 Steps to setting up Your Twitter account (November 2011).

Twitter 58

Twitter Hashtag Facebook Features 58

Mindjumpers

JULY 20, 2011

According to eMarketer Report in 2011, 10% of online spending is used for advertising on social networking sites. While planning a budget for 2011, most of the companies dedicated a big share of the pie to social media. Small Business Social Media Will Grow in 2011 [infographic]. Survey by ECG group.

Company 270

Company Social Media Survey Exercises 270