Direct Marketing Observations

JANUARY 3, 2011

He never Googled anything; he never went to any other site; his entire web experience was confined to YouTube videos. We dig 3D, we like our content packaged. Whenever his son needed any information, he would open up YouTube, type in the search term and then just watch the videos that showed up as matches. YouTube as a search engine.

Trends 221

Trends YouTube Engineering Video 221

Direct Marketing Observations

DECEMBER 14, 2011

1) Driving traffic - The challenge in 2011 is the same in 2012. So you have to think about things like: Site design that incorporates SEO. Social site design geared towards your target audience. Content creation. 2) Engaging that traffic -You’ve got them to your site(s) now what are doing with them?

Brands 176

Brands Discount Sites SEO 176

Direct Marketing Observations

JANUARY 21, 2011

Why in 2011 have some waited this long to do anything with social media? Funny thing though, it really doesn’t matter what your background is in 2011. YourVersion [link] - YourVersion is a tool for delivering the latest news, blogs, tweets, and videos on content that matters to you, all in one place. What is the reality?

Social Media 166

Social Media Social Networking Class Case Study 166

Direct Marketing Observations

DECEMBER 3, 2010

One of the things that I do throughout the year though is, I stockpile sites, blog posts, articles, tools and things that just catch my eye-Oh yea that’s called social bookmarking isn’t it? 21) Regretsy was one of my favorite sites of 2010-where DIY meets WTF. 2010 was a heck of a year in so many ways wasn’t it?

Sites 235

Sites Social Media Tools Storify 235