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This Week in Social Media – 5/22/2013

Social Media Marketing

Facebook is testing an " unpublished posts " feature that will allow Page administrators to create posts tailored to specific audience members and distribute them only to those to whom those posts apply via targeted ads. In 2011, it was at 56%, with 57% using it in 2012 and back down to 56% this year. the maker of Nutella.

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7 Steps to Creating Million-Dollar Web Apps (And a Big Announcement)

Viper Chill

Angry Birds – The popular bird-flinging game initially launched for the iPhone and is now available through Chrome, iPad and Android phones has reportedly made over $100m (!) To get ideas for features to include in your own offering. Android would not be competing with iOS today if it wasn’t a very good rival.

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The Future of Blogging: I Had to Tell You This

Viper Chill

A prediction about the future of blogging; a platform actively used by over 181 million people (Nielsen data for October 2011). The Daily Mail website reportedly brought in $25m revenue in 2011. The only way people can compete is to be cheaper (create more viral content each day) or different (no ads, faster site, cooler brand, etc).

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