Socialmedia.biz

FEBRUARY 24, 2019

In 2011, 60% of consumers with purchasing intent were using various social media platforms for researching products, learning more about a specific retailer and reading product reviews. Why should you go beyond the conventional ROI metrics of success? Remember, getting an ROI from social media marketing goes beyond just math and numbers.

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ROI Social Media Airlines Proposal 132

Mindjumpers

MARCH 23, 2012

Tweet Guest post written by Emma Tomlinson , who is the Head of Retail at Smart Traffic, a SEO consulting company based in Bristol delivering successful campaigns to both SMEs and major brands. Since mid-2011, plenty of entrepreneurs have been creating their own network of contacts and promoting their firm.

SEO 258

SEO Google Strategy Adwords 258

Akamai Marketing

APRIL 4, 2011

By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. Now hear this: No one ever joined Facebook or Twitter so they could follow a brand or a company. What you give your community, otherwise, seriously, why should they care?

Lurker 203

Lurker Klout Policies Consultant 203

Buffer Social

OCTOBER 31, 2022

The increasing adoption of vertical networks and popular social networks’ efforts to replicate them (Twitter’s Communities and Super Followers features come to mind) show that audiences are increasingly looking for community online. Pay attention to their language, overall tone, and what kind of content performs best.

Social Networking 83

Social Networking Film GPS Communities 83

Laurel Papworth

SEPTEMBER 16, 2010

Ahoy Me Hearties: One of the tasks our online community managers undertake with clients (PR or Marketing agencies, or companies) is to build out a Social Media Conversation Diary – a list of tasks and engagement activities to keep online community members entertained and loyal. Talk Like A Pirate Day and Online Community.

Communities 103

Communities Facebook Avatar Social Networking 103

Webbiquity SMM

NOVEMBER 5, 2013

In 2011, I teamed up with Tom Pick (@ TomPick ) and his Webbiquity blog to unveil the first annual #Nifty50 Awards. Now that Tom and I have compiled our lists, the word that keeps popping into my head is “community.” Active Member of the Wharton Advertising 2020 Contributor Community. Bill Strawderman @marketingbard.

Twitter 187

Twitter Airlines Syndication Blogger 187

Waxing UnLyrical

MARCH 15, 2011

About three weeks ago, I took a short-term gig as the Media Coordinator for the program, and have helped garner attention from DC’s media and blogger community. We had our team research key influencers in the media and in the DC community, and conducted outreach directly through our channel. Have contacts at large companies?

Social Media 195

Social Media Project Flickr Eventful 195

SocialFish

JANUARY 21, 2011

This is a guest post by Rich Feinstein , CEO extraordinaire at CommPartners , a company that provides webinar, e-learning and virtual conferencing services. I recently read a post on the Midcourse Corrections Blog authored by Jeff Hurt titled Virtual Event Strategies for 2011. Create a community of webinar participants.

Collaboration 234

Collaboration Eventful Exercises Education 234

Waxing UnLyrical

AUGUST 26, 2011

Yesterday I had the honor – and it really was an honor – of introducing Dr. Donna Vincent Roa as she received the 2011 Matrix Award (that’s her on the left) from the Association for Women in Communication’s DC chapter , in recognition of her accomplishments in the global communication field.

Film 227

Film Klout Policies Reputation 227

Social Media Strategies Summit

AUGUST 11, 2022

Building a brand community isn’t about improving vanity metrics like engagement and follower count. According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. That’s a big deal, with research from KPMG revealing: 86% of loyal customers will recommend a company to friends and family.

Examples 228

Examples Communities Brands Forums 228

Hootsuite

JULY 4, 2022

of B2B decision makers who use social for work research say that TikTok influences their purchase decisions. But it’s not just digital banks and fintech companies that find success on TikTok. The brand revived a beloved character— Jake from State Farm —from a well-known 2011 TV advertisement and built a home for him on TikTok.

Questions 104

Questions Banking Insurance HootSuite 104

Convince & Convert

APRIL 5, 2013

Driving Influence for a Visual Brand. Callan spends her time working on influencer relations and integrating social strategies with Sony’s traditional marketing. Sony joined Pinterest back in December 2011, right as the platform was becoming popular. ” -@jaybaer ( tweet this ).

NGO 153

NGO How To Team Social Media 153

Proactive Report

JULY 3, 2011

As a direct result, markets are getting smarter—and getting smarter faster than most companies.” Social media has extended the reach and influence of your stakeholders – they’re on Facebook, Twitter and LinkedIn and they’re connecting to each other. The peer influence trend is dominated by Facebook.

Social Graph 104

Social Graph Hubspot StumbleUpon Digg 104

Small Business Mavericks

APRIL 4, 2011

A surprise – maybe even shocking – news item like a celebrity kicking the bucket can do it, but if you want your viral news to represent your company well, then it needs to be real news. Once you influence the connectors, things can go viral pretty fast. About Us What’s a Maverick? You must be logged in to post a comment.

Social Media 98

Social Media Case Study Press Release Small Business 98

Techipedia: Tamar Weinberg

AUGUST 17, 2011

Twitter activity around flooding in NYC on August 15th, 2011 showing peak responses at noon and 5 PM. To finish up, I’ll quote from a recent interview I gave where I expressed my opinion about influence. Twitter Influential Steven DiMartino. Did you know that 72 million Moons can fit within the Sun? Like this post?

Analytics 164

Analytics Radian6 Eventful Sentiment 164

Akamai Marketing

FEBRUARY 3, 2011

The EAT ME Conundrum: Occasionally, a company who is jumping into social media will get lucky and land in the viral vortex. Let your community see the whole Alice, even with your idiosyncrasies (how DO you keep your hair perfect on this grand adventure?). Strategies are created with tactical ingredients. Viral is good. Tell your story.

Social Media 138

Social Media Klout Policies Consultant 138

Waxing UnLyrical

DECEMBER 4, 2010

Second: if Keys et al wield the kind of online influence they apparently think they do, why on earth didn’t the campaign become an overnight phenomenon? Which brings me back to what this is all about, and what public relations, in its truest sense, tries to do: influence. Even if Fast Company tries to tell you so.

Class 233

Class Campaign Klout Influencer 233

Webbiquity SMM

FEBRUARY 28, 2011

List of Corporate Social Strategists for 2011. Airline. • Morgan Johnston – Manager Corporate Communication at JetBlue Airways. • Bowen Payson – Manager of Online and Digital Marketing at Virgin America. Anyway, on to the list!

List 155

List Twitter Brands Microsoft 155

Likeable

JUNE 18, 2020

If you find yourself wondering how you can work to become a better ally but you aren’t sure where to start, keep reading for a list of inspirational Black voices—influencers, authors, public speakers, and more—who are dedicated to speaking out and educating the world on these issues. She’s also a dynamic entrepreneur. You can join Rachel’s 1.7

Social Media 92

Social Media Instagram Education Communities 92

Waxing UnLyrical

NOVEMBER 23, 2010

It was something to the effect of “Would/should companies do this with big bloggers in their spaces?&# Alas, the issue is even stickier for bloggers than it is for companies. The small community of readers I have built up and learned from would shun me, rightly perhaps. In 2010, blogs and bloggers are truly influencers.

Class 184

Class Blogger Issues Review 184

Laurel Papworth

MARCH 8, 2011

I spoke on how Japanese companies were doing in social media overseas. Japanese people on the panel talked about online community and social media marketing at home, and I focussed on how it was working for Japanese companies in America, Europe, Australia etc. Adtech tokyo laurel papworth.

Social Media 61

Social Media Case Study Conference Study 61

Diva Marketing Blog

JUNE 19, 2016

What makes Jay especially relevant to the Diva Marketing community is his use of social media, aka Social TV, to promote his on-air opportunity on the Food Network and to leverage the social buzz to encourage Scripps Networks Interactive to pick up the Deep Fried America pilot. avid food TV viewers. Jay Ducote, Deep Fried America : .

Travel 75

Travel Hosting Social Media Influencer 75

Talkwalker SM

SEPTEMBER 7, 2016

With over 59 million followers in its community, the magazine has posted some of the most popular images on Instagram over the last year, with its average post generating over 500,000 likes and 1,000 comments. How do you present an online financial company such as Paypal on social networks? post a day over the same period).

Instagram 60

Instagram Brands Sports Travel 60

Diva Marketing Blog

SEPTEMBER 21, 2011

My parents owned a small business, a marketing research company Ellington Surveys, in metro Boston. I've always thought that starting a company was something you did after you had years of experience. this vibrant community has more than 250,000 biz owners who drop by each month! Contest ends midnight October 7, 2011.

Small Business 101

Small Business Brands Reputation Compete 101

Waxing UnLyrical

JANUARY 23, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The Long Of It January 23rd, 2011 Tweet The long or the short of it? Your company is merging. 5 influence traps you must avoid , by Valeria Maltoni. by John Taylor.

Class 119

Class Postrank Tourism WordPress 119

Diva Marketing Blog

JUNE 19, 2016

What makes Jay especially relevant to the Diva Marketing community is his use of social media, aka Social TV, to promote his on-air opportunity on the Food Network and to leverage the social buzz to encourage Scripps Networks Interactive to pick up the Deep Fried America pilot. avid food TV viewers. Jay Ducote, Deep Fried America : .

Travel 40

Travel Hosting Social Media Influencer 40

Waxing UnLyrical

FEBRUARY 8, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali On Lists, Their Importance, And How To Get On One February 8th, 2011 Tweet This post has been about a year and a half in the writing. Yes, really! Regardless, thanks for visiting! Liked what you saw?

List 161

List Class How To Comments 161

Likeable

AUGUST 26, 2019

That is a level of adoration and influence that has turned our pets into influencers in their own right, creating the modern phenomenon known as the “petfluencer.”. With the influencer marketing industry expected to reach $10 billion by 2020, petfluencers have found ways to benefit from the market opportunity as well.

Influencer 112

Influencer Communities Social Media Instagram 112

Webbiquity SMM

SEPTEMBER 12, 2011

Read on for answers to these questions and more from some of the best minds in social media in some of their best blog posts and articles of 2011 so far. 9 Ways B2B Companies Can Use Location Based Services by Social Media B2B. Influence in social media: how to find the top bloggers by blur Group. Social Media Tools.

Social Media 257

Social Media Trendrr SM2 Alterian 257

ProBlogger

DECEMBER 30, 2011

Do you know of someone that has really stood out in 2011? ” I think Maria will be an influence on curators for years to come. Her work is highly regarded in the social media community and she was recommended multiple times in the comments section on last year’s list. Marcus started a swimming pool company in 2001.

Blogger 53

Blogger Blogosphere Curation Case Study 53

Ignite Social Media

FEBRUARY 2, 2023

In this session, Jim shares his personal journey of success in the world of social media and influencer marketing. I also created a company called Carusele. So we were three years before those even started, and it was yet another year before Snapchat, Twitch as Twitch, and Google Plus launched in 2011.

Influencer 85

Influencer Social Media Hubspot Travel 85

Waxing UnLyrical

JANUARY 7, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Kill Relationships With A Slap In The Face January 7th, 2011 Tweet Tell me when Last April, I was approached to speak at a PR conference targeted to health care professionals by a former vendor.

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Class How To Health Care Comments 207

Hootsuite

APRIL 6, 2023

Hot or Not is rumored to have influenced the creators of Facebook and YouTube and nurtured millions of insecurities. Unfortunately, the site’s spike in popularity in 2003 caught the company by surprise. YouTube makes partners, the OG influencers (2007) Through YouTube’s elephantine beginnings , the buzz grew.

Social Media 145

Social Media MySpace Tumblr Foursquare 145

Kikolani

MARCH 30, 2012

Link Evaluation Survey 2012 – We know what we look for in a link for our clients but we wanted to survey as many members of the SEO community as we could to get a real idea of the kinds of methods and metrics that SEO professionals all over the globe are using to assess the quality of a link.

Mashup 115

Mashup Resources SEO RSS 115

Webbiquity SMM

JANUARY 9, 2012

Twitter users are twice as likely to purchase from companies they follow than are Facebook users. Dave offers “25 ideas for ways you can get value out of Twitter, with a mix of business and personal focus,” such as meeting new people, staying on top of the news, influencing the influencers, and re-purposing content.

Tools 201

Tools Twitter Tips B2B 201

The Social Media Hat

JULY 13, 2016

Since moving into our home in 2011, our basement has never been anything more than a convenient storage unit. Which was fine, really, right up until we were told that there was going to be a community garage sale in two weeks! And third, I used to use too many internal links. Friends+Me. Measure Twice, Cut Your Blog Once.

Google 60

Google Instagram Template Templates 60

ProBlogger

FEBRUARY 10, 2017

Things like going back and optimising older posts for SEO, thinking about my blogging origins and how they’re influencing my blogging future, and getting back to my first love: writing. LinkedIn Just Rolled Out A Redesign—Here’s How To Clean Up Your Profile | Fast Company. I also love a bit of advance scheduling!

SEO 20

SEO Exercises Journal Fashion 20