Social Media Strategies Summit

OCTOBER 21, 2021

According to research from Brunswick Group , 63% agree they would prefer to work for a company where the CEO uses digital and social media. And for another, the business community seems to like it too. Brian Scudamore is the Founder and CEO of O2E Brands , the company behind home service brands like 1-800-GOT-JUNK?

Social Media 212

Social Media Startup LinkedIn Telecommunications 212

Dave Fleet

FEBRUARY 2, 2011

Twitter sent an email around to users yesterday, giving four suggestions for getting the most out of Twitter in 2011: Follow your interests: Follow the people who share your passions. Outbound job hunting – Follow executives at the companies you want to work for and keep your eyes open for job openings. See who else is around.

Twitter 419

Twitter How To Reputation Curation 419

Proactive Report

DECEMBER 29, 2010

Listening to the online conversations and having a PR team that is trained to react effectively is no longer an option – it is a necessity. Have a community strategy –don’t jump without a parachute. If not, put it on your 2011 PR goals. You can’t afford to be caught unawares or react incorrectly. Follow me on Twitter.

Reputation 108

Reputation Trends Training Case Study 108

Buffer Social

OCTOBER 31, 2022

The increasing adoption of vertical networks and popular social networks’ efforts to replicate them (Twitter’s Communities and Super Followers features come to mind) show that audiences are increasingly looking for community online. Pay attention to their language, overall tone, and what kind of content performs best.

Social Networking 83

Social Networking Film GPS Communities 83

Socialmedia.biz

FEBRUARY 24, 2019

In 2011, 60% of consumers with purchasing intent were using various social media platforms for researching products, learning more about a specific retailer and reading product reviews. Why should you go beyond the conventional ROI metrics of success? Remember, getting an ROI from social media marketing goes beyond just math and numbers.

ROI 132

ROI Social Media Airlines Proposal 132

Mindjumpers

JULY 18, 2012

Strategic HR entails attracting, developing and retaining high-performing candidates to your company. Creates a common understanding of the company. Builds communities and create long-term relationships that in turn will strengthen the pipeline of talented candidates. Social media is ultimately about establishing relationships.

Social Media 249

Social Media Brands Policies How To 249

Laurel Papworth

SEPTEMBER 16, 2010

Ahoy Me Hearties: One of the tasks our online community managers undertake with clients (PR or Marketing agencies, or companies) is to build out a Social Media Conversation Diary – a list of tasks and engagement activities to keep online community members entertained and loyal. Want to know why ? Also birthdays.

Communities 103

Communities Facebook Avatar Social Networking 103

Hootsuite

FEBRUARY 24, 2021

We put the question to our LinkedIn community and based on the responses one thing is clear: There’s a lot of people out there who don’t know what social media marketers do. Sometimes they run companies and only sort of understand the role social media can play for their business. Snapchat: September 16, 2011.

Questions 141

Questions Social Media HootSuite Marketing 141

Buffer Social

NOVEMBER 13, 2023

In 2011, they took out a full-page ad in the New York Times emblazoned with the headline, “Don’t buy this jacket.”   “Black Friday deals may satiate momentary desire, but their impact on the planet is a lot more long-lasting,” said the company in a release. Astoundingly, it worked.

Examples 92

Examples Campaign Discount Marketing 92

agora pulse

OCTOBER 6, 2020

back in February 2011. In a study by Horizon Media, 81% of millennials expect companies to make a public commitment to good corporate citizenship. Gear up to help a community or charity this December for a feel-good factor that will benefit everyone. The marketing budget of most brands increased following COVID-19.

Social Media Management 183

Social Media Management Social Media Trends Meme 183

Sprout Social

SEPTEMBER 12, 2022

Agencies may offer this in a variety of ways—it may fall under social media management , or under a dedicated community management service. In their own words: When you work with Drop & Hook, you can count on our team to bring more than a decade of experience to the conversation. Social media, community & review management.

Social Media Management 90

Social Media Management Social Media Real Estate Brands 90

Waxing UnLyrical

SEPTEMBER 7, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Want Social Media Evangelizers? Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers. pts Settings.

Social Media 146

Social Media Postrank Tourism Blogroll 146

Social Media Strategies Summit

AUGUST 11, 2022

Building a brand community isn’t about improving vanity metrics like engagement and follower count. According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. That’s a big deal, with research from KPMG revealing: 86% of loyal customers will recommend a company to friends and family.

Examples 228

Examples Communities Brands Forums 228

Techipedia: Tamar Weinberg

MARCH 27, 2012

The articles either end there or conclude with a self-congratulatory remark by a company rep. These stories – and the campaigns and companies they showcase – are missing an important element: the human element. Now, it’s more than just at award time when companies when should express gratitude – although I’ll speak about that later.

Social Media 186

Social Media Real Estate Survey Eventful 186

Waxing UnLyrical

NOVEMBER 19, 2010

The rumors about Tablo’s supposed forgery were spread by two online communities: “We Urge Tablo to Tell the Truth,&# or TaJinYo , and “A World Where Common Sense is the Truth,&# or SangJinSe. Companies must protect their reputation in light of rumors, especially those that are defamatory.

Creative Commons 193

Creative Commons Reputation Flickr Film 193

Waxing UnLyrical

NOVEMBER 15, 2010

Get notified of updates in this conversation "> Follow conversation Stop receiving notifications "> Following conversation people listening Followers Livefyre is in Offline Mode - you can still post comments. Click here to try reconnecting the live stream. | Im looking forward to reading more of your posts! Wanna Subscribe?

News 274

News Google SEO Postrank 274

Convince & Convert

MARCH 10, 2013

Fueled by the need to go IPO to produce returns for a lengthening list of investors (Twitter raised $800 in its 2011 financing round alone ), the company seeks to become a platform not a tool. Twitter as Conversation Forum. But now, the Twitter you know (and presumably, love) is morphing again.

Twitter 167

Twitter Nielsen Forums Digg 167

Ignite Social Media

DECEMBER 8, 2017

If you want your social media content strategy to have a lasting impact, you need to set measurable goals for your campaign and make sure they align with those of your company. Ask yourself what your company’s end goal is when it comes to social strategy. Must Have #5: A Community. Contact us to get the conversation started.

Content 99

Content UGC Instagram Social Media 99

Waxing UnLyrical

FEBRUARY 1, 2011

And especially since the chat brings together folks at all levels of experience, we thought it would be good to focus the conversation around outcomes with these questions. Market mix modeling is an option (and one that he mentioned) but not inexpensive, so out of the reach of many companies. says: February 2, 2011 at 10:50 am [.]

Postrank 193

Postrank Metrics Tourism WordPress 193

The Realtime Report

NOVEMBER 29, 2012

The uneasy relationship between Twitter and the third-party developer community has been well documented. How is the company making its case — and what is Twitter’s counter-argument? In 2011, Twitter began to say that it intended to reserve Firehose access for “Twitter-driven” partnerships.

Twitter 189

Twitter Data Wikipedia Analytics 189

Waxing UnLyrical

JANUARY 13, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Get Your Blog Project Approved January 13th, 2011 Tweet Guest post by Shanan Sorochynski Okay, you’ve had nearly half a month to sink into 2011. You’ve reflected. pts Settings.

Project 170

Project Class How To Posterous 170

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. That, I understand. Completely. pts Settings.

Social Media 153

Social Media Postrank Energy Tourism 153

Proactive Report

JULY 3, 2011

“A powerful global conversation has begun. As a direct result, markets are getting smarter—and getting smarter faster than most companies.” In present day context, these graphs define our personal, family, or business communities on social networking websites – Jeremiah Owyang , Industry Analyst, The Altimeter Group.

Social Graph 104

Social Graph Hubspot StumbleUpon Digg 104

Waxing UnLyrical

DECEMBER 24, 2010

What we can learn: the more we are able to energize our communities, the better our chances of converting them to evangelizers. Get notified of updates in this conversation "> Follow conversation Stop receiving notifications "> Following conversation people listening Followers Livefyre is in Offline Mode - you can still post comments.

Crowdsourcing 216

Crowdsourcing Creative Commons Postrank Class 216

Hootsuite

JULY 4, 2022

It’s also a great channel to support the consideration stage of the buyer journey, drive conversions, and build customer loyalty. While it may not be the most obvious platform for direct B2B sales conversions, TikTok provides a great space to build brand trust and loyalty: TikTok users are 2.4x But that’s not all.

Questions 104

Questions Banking Insurance HootSuite 104

Likeable

JUNE 18, 2020

In several months, her social media community raised a quarter of a million dollars—and The Loveland Foundation was born. I’m looking forward to being in conversation and community with you all. In 2011, she founded NewME, the first global accelerator for minorities. She’s also a dynamic entrepreneur. Charlene Carruthers.

Social Media 92

Social Media Instagram Education Communities 92

Techipedia: Tamar Weinberg

AUGUST 14, 2012

Given all of these phenomenal web video statistics continuously released, it seems odd that animation is yet to receive much attention, especially when some of the biggest companies across the world are using animation in their digital marketing. Take a look at their 2011 video showing how Facebook integrates with the Spotify player.

Airlines 210

Airlines Marketing Statistics comScore 210

Waxing UnLyrical

FEBRUARY 5, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The Decision February 5th, 2011 Tweet I have a big decision to make. And if consumers cannot remember the companies or the products, the commercials do not lead to sales. pts Settings.

Class 124

Class Postrank Comments Tourism 124

Waxing UnLyrical

OCTOBER 22, 2010

How will they change their landing page/site to optimize conversions? We are also] considering changes to the micro-site to track conversions from site to scorecards to email campaigns that hopefully lead to sales. 5 Ways to Fail in Social Media | Women Grow Business says: February 1, 2011 at 12:02 am [.] Sales of what?

Postrank 151

Postrank Campaign Tourism Social Media 151

Waxing UnLyrical

OCTOBER 27, 2010

Orderly exits that don’t necessarily include leap-frogging your way to safety – even though that may be a little fun… In the business of communications, the need for a “fire drill&# can be equated to needing a crisis plan in place. The "fire drill" idea seems like it would help many people and companies. pts Settings.

Class 179

Class Creative Commons Postrank Flickr 179

Waxing UnLyrical

NOVEMBER 23, 2010

It was something to the effect of “Would/should companies do this with big bloggers in their spaces?&# Alas, the issue is even stickier for bloggers than it is for companies. The small community of readers I have built up and learned from would shun me, rightly perhaps. My opinion on this is nuanced. Simple, right?

Class 184

Class Blogger Issues Review 184

Waxing UnLyrical

SEPTEMBER 13, 2010

Students are not taught about new practices, since proprietary tools and techniques often remain with hidden with the agencies and companies that create them. The biggest problem with measurement is a lack of understanding of the basic principles of this art. Click here to try reconnecting the live stream. | pts Settings. Wanna Subscribe?

Class 134

Class Postrank Tourism Blogroll 134

Hootsuite

MAY 13, 2020

Lorenz traces its social media etymology way back to 2011 on YouTube. We're continuing to test private like counts in Feed for all users to ensure this change can benefit the community at large and we're excited to share more soon.? ? Internet culture journalist Taylor Lorenz reported on a distancing from the label last year.

Influencer 145

Influencer Trends Marketing Guidelines 145

Twist Image

FEBRUARY 7, 2012

He was (and still is) a venture capitalist with a background at Google (in the early days) and an early investor in companies like Twitter , Facebook , Instagram , Kickstarter and others (you can see what he's about right here: Lowercase Capital ). tech community. Kevin Rose ( Digg , Milk , Revision3 , etc.) and moving forward).

Digg 107

Digg Hotels How To Conference 107

Convince & Convert

JUNE 4, 2013

Last year, I shared the importance of taking conversations offline to grow your business and suggested some great events to help make that happen in 2012. This event is held by the Ohio Small Business Development Center at Columbus State Community College. In recent years Jay Baer set the bar with his co-author Amber Naslund in 2011.

Eventful 127

Eventful Social Media Conference Forums 127

Akamai Marketing

FEBRUARY 3, 2011

Once you know WHO, then you can decide HOW (platform) and WHY (content) you’ll be conversing with them. The EAT ME Conundrum: Occasionally, a company who is jumping into social media will get lucky and land in the viral vortex. Be prepared to test the market, and don’t be afraid to fail. Viral is good. Tell your story.

Social Media 138

Social Media Klout Policies Consultant 138

Waxing UnLyrical

NOVEMBER 14, 2010

Get notified of updates in this conversation "> Follow conversation Stop receiving notifications "> Following conversation people listening Followers Livefyre is in Offline Mode - you can still post comments. As always in good company with the Tinu and the others. Click here to try reconnecting the live stream. |

Blogroll 214

Blogroll Class Postrank Comments 214