Sherrilynne Starkie

SEPTEMBER 28, 2013

I figure it’s the very least I can do because I learned a long time ago, the hard way, how having the support of your community can help you change your life. It was tough, but with the support of family, friends and my community I was able to go to college, earn a PR diploma and move on to have a rewarding career and a great life.

Communities 386

Communities Campaign Features Publishing 386

Sherrilynne Starkie

OCTOBER 15, 2018

Time spent reading newspapers is down 75 per cent since 2011. per cent since 2011. The number of minutes each of us spends each day online up one 119 per cent since 2011. A balanced communications strategy is going to maximize the return on investment. Canadian Media Consumption Trends. Magazine reading time down 77.5

Marketing 199

Marketing Syndication Adwords Social Media 199

Sherrilynne Starkie

OCTOBER 25, 2012

AIR MILES collectors were encouraged to engage with the AIR MILES-hosted social community website by sharing thoughts about the brand or participating in promotions; they were rewarded either with a small number of bonus miles or entry to a lottery for large prizes.

Study 377

Study Social Media Wikipedia ROI 377

Sherrilynne Starkie

JULY 3, 2012

Canada’s national capital is Ottawa and one of the city’s many strengths is the active and passionate social media community that thrives here. It’s a community that continues to grow and learn that’s why it supports the 2nd annual Social Capita l conference taking place later this month. Related articles.

Social Capital 278

Social Capital Conference Community building Newsletter 278

Sherrilynne Starkie

AUGUST 20, 2012

Here’s one I wrote in January 2011 that continues to attract readers. Originally published January 12, 2011). The original idea behind them was to let family or other intimate groups of individuals share very private content without exposing it to their larger Facebook friend communities.

Groups 337

Groups Groups Sports Notification 337

Sherrilynne Starkie

JANUARY 7, 2012

This infographic describes the top trends on Twitter last year. It’s a snapshot of popular and youth culture. It’s probably an accurate reflection of users’interests; interesting that there are no major brands mentioned (other than sport). Related posts: Women in social media. Betty White flogs insurance via YouTube.

Trends 299

Trends Twitter Insurance Sports 299

Sherrilynne Starkie

MARCH 21, 2012

Top Twitter trends for 2011. This infographic highlights how Wikipedia has revolutionized research and how it has become a reliable fountain of knowledge. Via: Open-Site.org. Related posts: Content marketing is king. Women in social media. Click here to start to receive my newsletter. VISIT MY FACEBOOK PAGE. Related articles.

Wikipedia 302

Wikipedia Open Source Newsletter Research 302