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12 CEOs You Should Be Following on Social Media

Social Media Strategies Summit

Having a CEO with an active presence on social media can be beneficial for the organization for several reasons. According to research from Brunswick Group , 63% agree they would prefer to work for a company where the CEO uses digital and social media. But there are also plenty of good examples of CEOs using social media.

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How Nissan Micra Rode the Social Media Bandwagon

Waxing UnLyrical

These days, it moves really quickly… we now get to know about earthquakes around the world on social media platforms even before the news reaches broadcasters. According to a Mckinsey report , social media enables a consumer’s decision-making journey. minute video has been seen by 50,722 (and counting) people on YouTube.

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Youtube Makes Interactive Gallery

Mindjumpers

More than 80,000 entries of footage from 197 different countries were submitted to Youtube – all recorded by people on the 24th of July to document this day and to show the rest of the world a glimpse of their life. As a smart way of showing all the footage, Youtube has created an online interactive gallery on their channel.

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How Tropicana Created A Facebook Campaign To Launch Twister

Mindjumpers

Tweet While surfing the web, I stumbled across an interesting campaign designed by BBDO Argentina for PepsiCo to launch Tropicana’s new drink Twister. Creative Concept: The campaign started in August 2011 with a series of videos featuring Mother Nature Panchamama and all her wisdom. What is good about it?

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Toyota's "Sienna Family" YouTube Campaign

Firebelly

Fun idea and I had a few laughs, but (see update at the end of post) Toyota really should have included the YouTube URL at the end of the ads! The one I saw on TV just had the voiceover telling people to go to Youtube, but no URL was provided. Posted by: Mbj | February 17, 2010 at 11:01 PM Mark, I'm glad that.

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A digital media framework for smart marketing communications

Sherrilynne Starkie

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. this is the integraged digital media framework I use with my clients, no matter the challenge. How Canadians use Social Media.

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Delicous Acquired by YouTube Founders

Mindjumpers

Tweet Yesterday it was announced that Youtube founders Chad Hurley and Steve Chen has acquired the social bookmarking platform Delicious, which has been owned by Yahoo since 2005. And this is something they have experience with, transforming YouTube into one the most powerful sites in the world. Transfer your bookmarks.

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