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Libya’s Media and Marketing Industries Inching Forward

Waxing UnLyrical

The street where I live in Tripoli looks pretty much the same as it always did, but knowing that at least four men were shot dead outside one morning back in August 2011 as the city was liberated inevitably plays on your mind. Libya’s Media and Marketing Industries Inching Forward is a post from: Waxing UnLyrical.

Industry 250
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How to Spice up Your Social Media Strategy in 2011

Techipedia: Tamar Weinberg

You can get your audience involved in anything from campaign creation to charitable causes. Have customers submit their own online videos or commercials for your products as a part of a contest, directly involving them in creating your next ad campaign. Sponsor a Twitter meet-up or similar event for customers in your local area.

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US Mobile Ad Spending Will Top $4 Billion in 2012

The Realtime Report

And new research by Millennial Media reveals that certain industries have seen tremendous growth (more than 400% year-over-year) in mobile advertising. The third quarter of 2012 saw a 574% jump in mobile ad spending for the automotive industry year-over-year. education went up 421%. sports grew 417%. Do you agree?

Mobile 170
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Social Media is Going Corporate [Infographic]

Mindjumpers

The share of companies with their own blogs has dropped from 50% in 2010 to 37% in 2011. A staggering 94% of corporations use some type of social media, and 85% say that it has given their business more exposure. Blogging: an exception. Blogging is still businesses’ fourth favourite social media tool, but it is in decline.

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Energize Your Social Media Agency: Ideas for Experienced Social Media Managers

agora pulse

back in February 2011. Why not team up to offer your new clients a discount at a local restaurant or help a charity promote their campaign? By including your Twitter or Instagram handle in discussions, you will invite followers and spark discussion. You can check what’s trending using Twitter, Google Trends, Quora, or Reddit.

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Unmetric joins the Falcon & Cision Family

Unmetric

In 2011, we set out to elevate the way marketers create and analyze their social media strategies. As I talked to my peers, I realized that there was a desperate need in the industry for something to automate the competitor tracking and benchmarking that I was doing manually. From this, Unmetric was born. By joining the Falcon.io

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How Pink Panties Heralded India's Social Media Movement

Waxing UnLyrical

Neither convinced nor converted Despite campaigns such as the pink chaddi, the Indian psyche towards social media can be best termed as skeptical, at the moment. Advertising giants like Saatchi and Saatchi are slowly making a foray into the industry. All this via one bare-bones blog and a Facebook group. pts Settings.