Waxing UnLyrical

FEBRUARY 28, 2013

The street where I live in Tripoli looks pretty much the same as it always did, but knowing that at least four men were shot dead outside one morning back in August 2011 as the city was liberated inevitably plays on your mind. Libya’s Media and Marketing Industries Inching Forward is a post from: Waxing UnLyrical.

Industry 250

Industry Marketing Construction Flickr 250

Waxing UnLyrical

JANUARY 4, 2011

Neither convinced nor converted Despite campaigns such as the pink chaddi, the Indian psyche towards social media can be best termed as skeptical, at the moment. Advertising giants like Saatchi and Saatchi are slowly making a foray into the industry. All this via one bare-bones blog and a Facebook group.

Social Media 195

Social Media Postrank Class Flickr 195

Waxing UnLyrical

OCTOBER 22, 2010

So Priya joined us to talk about the Council for Responsible Nutrition ‘s “Life… supplemented™&# campaign, and explained how they not only used social media, but measured the results. One of the major elements of the campaigns was to get consumers to fill out an online interactive wellness scorecard. .&#

Postrank 151

Postrank Campaign Tourism Social Media 151

Waxing UnLyrical

DECEMBER 14, 2010

One applicant spoke about an Australian ex-Prime Minister’s use of social media as a fundamental part of his election campaign in engaging young voters. Creativity is just one of the things you need in this industry to be an outstanding applicant in a sea full of unoriginal fish. An ability to listen. Can you help me tie my shoelaces?”

Class 227

Class How To Applications Course 227

Waxing UnLyrical

JANUARY 7, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Kill Relationships With A Slap In The Face January 7th, 2011 Tweet Tell me when Last April, I was approached to speak at a PR conference targeted to health care professionals by a former vendor.

Class 207

Class How To Health Care Comments 207

Waxing UnLyrical

JANUARY 27, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 15 Reasons Your PR Pitches Suck January 27th, 2011 Tweet In the genes? It means we are not educating the entrants to our industry well. Image: JKönig via Flickr, CC 2.0 And for that, shame on us all.

Class 279

Class Press Release Flickr Comments 279

Waxing UnLyrical

NOVEMBER 18, 2010

November 18th, 2010 Tweet Guest post by Seth Duncan As a researcher in the PR industry, I couldn’t be more excited about some of the advances I’ve seen around automation in media measurement over the past several years. collecting media coverage, putting it into a database, matching the articles and posts up with other metrics, etc.).

Crimson Hexagon 200

Crimson Hexagon Sentiment Analysis Sample 200