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11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? Keep in mind we all start in the same place and that’s at ZERO!

B2B 279
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Our New Transparent Pricing Dashboard: Where Your Money Goes When You Buy a Buffer Subscription

Buffer Social

We shared a post about where your money went when buying a $10 Buffer plan back in 2014 — but it was well time for an update. Our Average Sale Price (ASP) in 2014 was $13, while our total Operating Costs were $3,575,897. In 2022, our ASP was $20, and our Operating Costs hit $19,757,852. Stripe payments make up 98.5

Price 70
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Your 2011 Digital Marketing Reboot

Twist Image

Any other year, I may have used the words "online channels" instead of "digital channels," but 2010 tilted the marketing world a whole lot more. Small businesses can now effectively leverage the digital marketing channels in a cost-effective way. Is your content representative of where your business is at in 2011?

Hitwise 111
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Common Social Media Questions and Answers All Marketers Should Know

Hootsuite

What are the most common social media questions marketers get asked? We put the question to our LinkedIn community and based on the responses one thing is clear: There’s a lot of people out there who don’t know what social media marketers do. Questions marketers get asked often include: So do you just scroll around Facebook all day?

Questions 141
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How Nissan Micra Rode the Social Media Bandwagon

Waxing UnLyrical

It took me just 24 hours to gather advice from my friends and family and decide which car to buy (unlike how my dad used to endlessly agonize over the same decision). And speaking of buying cars, Nissan Motor Company came up with a social media campaign to engage younger Indian drivers for the launch of its “Micra.”

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Don’t Put All Your Social Media Eggs In One Basket

Dave Fleet

Because many companies have campaigns in market over the run-up to the holidays, and any change in layout or functionality runs the risk of breaking or severely hindering the effectiveness of those promotions. Because this is one of the busiest times of year for many brands. So: Spread it around. Own your hub.

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3 Trends in the Daily Deal Industry

Idaconcpts

Throughout 2010, it has been estimated that about 700 companies emerged in the daily deal market and. Rising User Acquisition Cost. According to a Rice University study, businesses reported that as of May 2011 just 20.4% Here are 3 important trends. He observes that this has created a jolt to the ecosystem.

Industry 133