Webbiquity SMM

FEBRUARY 8, 2011

Facebook, Twitter and even newer tools like Quora may be sexier and get more attention, but blogs are the workhorses essential to making social media marketing work. Research from HubSpot shows that small businesses with blogs have twice as many Twitter followers as those who don’t. So what’s next for B2B blogging?

Aggregage 181

Aggregage B2B Trends Hubspot 181

Direct Marketing Observations

FEBRUARY 1, 2011

Specifically the Twitter and Facebook icons. We can easily call it social media lip service, but when I checked the Twitter presence of some of the top 100 global brands according the Businessweek -engagement was little or none, and in a lot of cases, the brands didn’t even possess the Twitter handle.

Twitter 223

Twitter Brands Engagement Strategy 223

Oktopost

MAY 11, 2022

We build a product and tend to focus more on the product itself rather than the identification around how our customers value our brand. Meet Christopher Willis, an AI content governance and brand alignment strategy expert who is currently serving as CMO/CPO at Acrolinx. Make no mistake, a solid product matters.

Brands 144

Brands Content B2B Apple 144

Buzz Marketing for Technology

DECEMBER 8, 2010

Here are 11 concrete ways I think the environment in which B2B Marketers operate will evolve in 2011. Social Media Strategists will become Chief Customer Officers – ok so you know I am also @Avaya_Support on Twitter so perhaps this is a closet fantasy for me but it may just come true – perhaps not this coming year but in years to come.

B2B 279

B2B Marketing Mobile CPM 279

Mindjumpers

OCTOBER 22, 2014

Since its first launch in 2011 and rebranding in 2012, Snapchat has grown rapidly. The creative possibilities of Snapchat enables a brand to communicate personal visual messages to its consumers (no need to mention the importance of visual storytelling , right?) Best practice for brand communication on Snapchat.

Platform 229

Platform Brands Content Mobile 229

Sherrilynne Starkie

OCTOBER 12, 2018

Top stories this week include Facebook’s crackdown, Google’s continuing investment in quality news, another new Instagram feature, the final throes of Google’s G+ and how all emoji are being treated equal on Twitter. Instagram has introduced a new feature that allows brands to record multiple stories at once.

Google 279

Google Film Instagram News 279

Techipedia: Tamar Weinberg

APRIL 12, 2011

You can follow Tim on Twitter or on Facebook. With Facebook’s recent changes to the layout of fan pages (aka business pages, aka brand pages), has come the opportunity for those with creativity to design a much more compelling and fully branded page. The Photostrip: A Great New Opportunity for Visual Branding!

Real Estate 279

Real Estate Facebook How To Applications 279

Hootsuite

FEBRUARY 13, 2023

While the hashtag is most common on Twitter and Instagram, you can find it used all over the internet. Well, it often makes for perfect content for your brand. And if you’re expanding your reach, you’re introducing potential new followers to your brand. TBT stands for “Throwback Thursday.”

Brands 145

Brands HootSuite Hashtag Instagram 145

Ari Herzog

FEBRUARY 22, 2014

Some 29 months ago Mark Schaefer blogged about clever biographies of Twitter users. I used to love my old twitter account, then everyone from work found me. We help marketing change agents create transformative b2b brands that disrupt market conventions. Media identity Twitter' 6 Deleted Accounts. ProbablyBaking.

Twitter 115

Twitter Sports B2B Skills 115

Twist Image

JANUARY 6, 2011

If brands were feeling a tad intimidated about leveraging all of these channels before, I hazard to guess at how overwhelmed they're feeling right now (but the word "dizzy" does come to mind). They hop on Twitter because their competitors are there, but they have no strategy in place. Do you own your brand online?

Hitwise 111

Hitwise Findability Domain Name Wikipedia 111

Mindjumpers

JULY 18, 2012

Integrating it into your company’s current employer branding and recruitment strategy thus provide the company with an opportunity to present itself in a more transparent and credible way by connecting and engaging with employees and candidates. The use of social media has had a positive impact on Novo Nordisk’s employer brand.

Social Media 249

Social Media Brands Policies How To 249

Ignite Social Media

JANUARY 6, 2020

Twitter – 2010. Twitter’s logo Larry the Bird undergoes a makeover , becoming a sleek silhouette very similar to what Twitter uses today. However, the name Larry has since been laid to rest in favor of simply referring to the logo as “the Twitter Bird”. Twitter launches. Credit: Shareaholic.

MySpace 134

MySpace Instagram Social Networking YouTube 134

Techipedia: Tamar Weinberg

DECEMBER 15, 2010

Most people don’t just want to talk to a brand image. For example, you might have launched a Twitter account hoping it would drive tons of customers to your e-commerce site quickly. When we hear the phrase “social media&# we tend to think of the Web and sites like Facebook, Twitter, and Digg. Go Offline.

Social Media 249

Social Media Strategy How To Foursquare 249

Webbiquity SMM

NOVEMBER 5, 2013

In 2011, I teamed up with Tom Pick (@ TomPick ) and his Webbiquity blog to unveil the first annual #Nifty50 Awards. In that first year , we cast a wide net, honoring those whom we felt actively engaged as brand ambassadors on Twitter day in day out, exchanging valuable information, and just generally being good, helpful people.

Twitter 187

Twitter Airlines Syndication Blogger 187

Webbiquity SMM

MAY 15, 2012

A year ago, Cheryl Burgess and I published the first #Nifty 50 award winners, starting with the #Nifty50 Women of Twitter on this blog in May 2011 and followed by the #Nifty50 Men of Twitter published on Cheryl’s Blue Focus Marketing blog in June. Nominate your favorite technology twitterer using this form.

Twitter 188

Twitter iPad Apple B2B 188

Webbiquity SMM

FEBRUARY 28, 2011

It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links! List of Corporate Social Strategists for 2011. Serious disconnect there.).

List 155

List Twitter Brands Microsoft 155

Social Media Strategies Summit

OCTOBER 21, 2021

Her Twitter presence is packed full of personal thoughts and political views, along with stories about the challenges and successes she experienced as a non-profit CEO. Brian Scudamore is the Founder and CEO of O2E Brands , the company behind home service brands like 1-800-GOT-JUNK? Kimberly Bryant. Profiles: LinkedIn.

Social Media 212

Social Media Startup LinkedIn Telecommunications 212

Convince & Convert

FEBRUARY 22, 2013

“Most brands are completely tone deaf, even if they’re on social media.” Early on, Audi decided they wanted to be a “challenger” brand to reach out to followers who might otherwise not follow a car brand – who might not even own a car – and engage with them alongside the Audi aficionados.

Brands 134

Brands Film Hashtag Campaign 134

Absolute PA

DECEMBER 17, 2011

2011 was a busy year for me: As I approached my third year in business I changed direction, practically starting from scratch and re-branded. Before I head off, I wanted to reflect on the year with a walk down memory lane with you, and share the most popular posts of 2011. How to Deal With Twitter Overwhelm (November 2011).

Twitter 65

Twitter Hashtag Facebook Features 65

Sherrilynne Starkie

AUGUST 19, 2013

The goal of the study was to measure visual attention and brand lift for native ads from top brands, including National Geographic, Southern Comfort, and a premium travel brand in comparison to traditional display ads. Top Twitter trends for 2011. Infographic by Sharethrough. Related posts: Instagram or Vine?

Advertising 273

Advertising Comparison Travel Survey 273

Direct Marketing Observations

DECEMBER 14, 2011

But then I started to think about 2012 and the challenges that most brands will face and thus the basis for this post was born: The challenges for a digital marketer or a digital brand in 2012. 1) Driving traffic - The challenge in 2011 is the same in 2012. Marketers and brands will need to land the plane in 2012.

Brands 176

Brands Discount Sites SEO 176

Keyhole.co

AUGUST 17, 2023

As the “Pro” name suggests, XPro provides marketers, journalists and power users with tools to maximize their impact on Twitter. For teams working collaboratively on Twitter campaigns, TweetDeck Premium also offers streamlined team communication and task delegation.

Tweetdeck 52

Tweetdeck Social Media Management Collaboration Analytics 52

Bill Hartzer

OCTOBER 12, 2012

Twitter and Facebook , as well as many other social media networks such as Pinterest, both encourage and endorse reverse social media hijacking. Reverse Social Media Hijacking occurs when someone goes to a social media site (such as Facebook, Twitter, Pinterest, etc.) How Twitter Handles Trademark Issues.

Domain Name 162

Domain Name Social Media Twitter Policies 162

Absolute PA

DECEMBER 17, 2011

2011 was a busy year for me: As I approached my third year in business I changed direction, practically starting from scratch and re-branded. Before I head off, I wanted to reflect on the year with a walk down memory lane with you, and share the most popular posts of 2011. How to Deal With Twitter Overwhelm (November 2011).

Twitter 58

Twitter Hashtag Facebook Features 58

Social Media Marketing

JULY 13, 2011

Prior to the rise of social networks, online brand management solely focused on common SEO techniques such as keywords, content, and proper HTML code. A company can no longer rely only on SEO to provide proper online brand management if they wish to survive in the online world. Guest post by Matt Polsky.

Brands 166

Brands SEO Social Networking Flickr 166

Mindjumpers

JANUARY 18, 2012

Tweet 2011 was a great year for social media where we saw true integration of “social” to our lives. Twitter now has 100 million active users and LinkedIn has over 64 million users in North America alone. 56% of consumers say that they are more likely recommend a brand after becoming a fan. billion own a toothbrush.

Social Media 280

Social Media Statistics Mobile B2B 280

Kikolani

JULY 11, 2011

For those who missed out on Blog World Expo in New York comes the West Coast event – Blog World Expo 2011 in Los Angeles on November 3rd – 5th. Talk to your favorite brands. Let me know so I can add you to my BWELA Twitter list! Great Education for Bloggers at the Blogging Success Summit 2011. Related Posts.

Discount 146

Discount Price Proposal Meeting 146

Mindjumpers

JANUARY 10, 2012

But before starting this, it is always good to look back at how 2011 has been for our different sites and then go on to predict how it would be in future. I feel, these statistics can help you figure out which network has the right demographics for your brand, age and income group.

Social Media 273

Social Media Statistics MySpace Tumblr 273

Kikolani

NOVEMBER 7, 2011

Before writing this post, I set it up in less than 10 minutes (including installation of the Chrome extension) and am ready to rock into the world of simpler sharing on Twitter and Facebook. ” Expand onto different platforms because different people may only follow you on one (Twitter, blog, YouTube, etc.). Related Posts.

Hotels 153

Hotels iPad eBook Screencast 153

Proactive Report

DECEMBER 29, 2010

This can be a very positive thing, what with fans, evangelists and brand ambassadors helping to spread the word. Forge key relationships that can help protect your brand. If not, put it on your 2011 PR goals. Follow me on Twitter. Don’t leave your social media to an intern or unseasoned PR person.

Reputation 108

Reputation Trends Training Case Study 108

Twist Image

APRIL 20, 2012

Here's what the article is saying: "A survey released earlier this year by the University of Massachusetts Dartmouth says the percentage of companies that maintain blogs fell to 37% in 2011 from 50% in 2010, based on its survey of 500 fast-growing companies listed by Inc. Is Twitter really easier than Blogging? Old mistakes.

Twitter 104

Twitter Survey YouTube Publishing 104

Convince & Convert

MARCH 10, 2013

Twitter is on its way to becoming something entirely different. This isn’t a new phenomenon, as Twitter’s first incarnation as short form narcissism gave more than a kernel of truth to the old complaint among non-users that “they didn’t want to know what people had for lunch.” Twitter as a Ratings Service.

Twitter 167

Twitter Nielsen Forums Digg 167

Jon Loomer

MARCH 24, 2016

And now, the death of Instagram for brands. Declaring the “death of brands on Instagram” is quite possibly the easiest title ever written. You know that brands are worked up into a frenzy over organic reach on Facebook. Who cares if engagement is dropping due to bad brand content? The death of blogging.

Brands 113

Brands Instagram Engagement Activities 113

Mindjumpers

FEBRUARY 3, 2011

Tweet Super Bowl is no longer just a sports event, but also an event where all the great brands advertise to get the attention of the viewers during the event. Therefore Mullen and Radian6 have created the site BrandBowl 2011 which uses Twitter to analyse people’s reactions and sentiment towards Super Bowl commercials.

Radian6 237

Radian6 Sentiment Sports Eventful 237

Sprout Social

APRIL 18, 2022

Co-founded by Matthew Buchanan and Karl von Randow in 2011, the platform is home to both cinephiles and casual viewers who use it for recommendations from friends and Letterboxd influencers. Since launching in 2011, Nextdoor has expanded its presence into more than 285,000 neighborhoods globally. it’s a new year.

Social Media 103

Social Media Film Exercises Social Networking 103

Mindjumpers

JANUARY 11, 2012

The report is based on insights from 320 marketers (social marketing leaders, experienced professionals, novice and dabblers) on social media trends from 2011 and predictions for 2012. The It compares the state of social media in 2011 and expectations from 2012, based on this survey. Monitoring.

Survey 250

Survey Report Social Media ROI 250

Webbiquity SMM

MARCH 12, 2012

PR pros now use tools like Twitter, PitchEngine , PRWeb and Vocus in place of fax machines, media packets, wire services and Bacon’s , but the fundamental skills of storytelling and relationship-building remain crucial. How can you make a press release more friendly to blogs, Twitter and search engines?

Vocus 188

Vocus Press Release Tips Blogger 188