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11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

Here are 11 concrete ways I think the environment in which B2B Marketers operate will evolve in 2011. Advocate Marketing comes into Focus – you know all those people we are delighting with great customer service using Twitter – well they have become a strong voice for our brand. It’s all based on Facebook’s algorithm called EdgeRank.

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Citizen Journalism: Who is a Journalist Today?

Proactive Report

According the 2011 State of the Media report, not only do they want to be able to find it and get it fast, they also want to contribute to, and participate in, reporting the news. In January 2011, 7% of Americans reported owning some kind of electronic tablet – nearly double the number that owned tablets just four months earlier.

Journal 99
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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

Read on for answers to these questions and more from some of the best minds in social media in some of their best blog posts and articles of 2011 so far. 2011 Trends: Make Your Corporate Site A Social Media Hub by Business 2 Community. 2011 Predictions: Top 12 Reasons Businesses Will Fail at Social Media by FruitZoom.

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What’s the Secret to Monetizing Social Media?

ProBlogger

Step 1: Build brand awareness and traffic. However, he points out that you shouldn’t even be thinking about monetization until you’ve built up traffic and brand awareness. For instance, through Gucci Connect loyal customers used their smart phones and tablets to see a Milan fashion show from the comfort of their homes.

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What the ComScore Digital Year in Review means for small biz marketers

Akamai Marketing

The report is quite detailed and as you consider your marketing strategies for 2011 (provided you haven’t already done so), the report is full of tidbits that can help you make decisions. Let’s look at some key points that may effect your marketing choices in 2011.

comScore 156
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The Ultimate Guide The 10 Key Steps on How To Start a Blog That Makes Money

Your Escape From 9 to 5

The tale doesn’t stop there because the blog hit a tipping point in 2011 when Arianna Huffington sold her “super blog” to AOL for $315 million. The speed of the internet has increased, the audience has become larger and smart phones and tablets have become ever present. Social media and smart phones.

eBook 52
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79 Remarkable Social Media Marketing Facts and Statistics for 2012

Webbiquity SMM

94% said C-suite social media participation enhances a brand image. 95% of Facebook wall posts are not answered by brands. Between mid-2009 and late 2011, “messaging friends declined 12%, searching for new contacts fell 17% and joining a group of Facebook users dropped 19% in the U.S.” Smart Insights ).