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Top 10 Search Engine Optmization Blunders of 2011

Bill Hartzer

This year, though, I thought that I would come up with a new list, the Top 10 Search Engine Optimization Blunders of 2011. We started off at the beginning of the year with some pretty irresponsible search engine optimization tactics performed by some major brands on the web. SEO Firm Liable for Client’s Website Content.

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12 (of the) Best Social PR Guides, Tips and Techniques of 2011

Webbiquity SMM

What brand marketers can learn from PR by iMedia Connection. ” Today, press releases have to be search-optimized, written for a broader audience of influencers than just journalists, and (ideally) discussed in the right forums. Pitching to Google’s Fresh New Algorithm via News, Blogs, Events & Google+ by Search Engine Watch.

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What vertical networks mean for the future of social media

Sprout Social

This trend is a callback to social media ancestors—think forums and chat rooms—with a much more modern look. Vertical social networks are the next evolution in the never-ending quest for more curated online content experiences. Since launching in 2011, Nextdoor has expanded its presence into more than 285,000 neighborhoods globally.

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4 Social Media Marketing Events You Won’t Want to Miss

Convince & Convert

In recent years Jay Baer set the bar with his co-author Amber Naslund in 2011. A more intimate setting of around 400 attendees and (intentionally) not growing, this conference is known for great networking opportunities in addition to desireable big brand experience. Content Marketing World. Social Brand Forum 2013.

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Social Media Complainers – your new BFF's

Akamai Marketing

I’ve always advised my clients that its better to have people complain in an open forum where it can be addressed. I’ve always advised my clients that its better to have people complain in an open forum where it can be addressed. You know why people complain in public forums? Consider it a chance to make it right!

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10 Inspiring Examples of Amazing Brand Communities

Social Media Strategies Summit

Building a brand community isn’t about improving vanity metrics like engagement and follower count. According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. The Groups feature allows Beauty Insider members to hone in on the content that interests them most. Image source.

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4 Ways the Twitter You Know is Changing Forever

Convince & Convert

Fueled by the need to go IPO to produce returns for a lengthening list of investors (Twitter raised $800 in its 2011 financing round alone ), the company seeks to become a platform not a tool. Twitter as Conversation Forum. Jay Baer is a hype-free social media and content strategist & speaker, and co-author of The NOW Revolution.

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