Mindjumpers

JANUARY 7, 2013

Twitter is definitely a platform that will survive on the long run, constantly growing in terms of increased user base as well as brands joining in order to engage with their audiences. Naturally, Twitter tends to be among the first choice of social media platforms that brands decide to engage in.

Twitter 262

Twitter Brands Nielsen HootSuite 262

Mindjumpers

FEBRUARY 9, 2012

Tweet Content marketing is on the rise and many people say that “content is king” It seems that more and more people are becoming aware of the importance of great content since ‘content marketing’ has expanded at an exponential rate in 2011 alone on Google.

Content 250

Content Marketing Newsletter Social Media 250

Techipedia: Tamar Weinberg

APRIL 12, 2011

With Facebook’s recent changes to the layout of fan pages (aka business pages, aka brand pages), has come the opportunity for those with creativity to design a much more compelling and fully branded page. The Perfect Fan Page integrates all these elements to create a focused and compelling presentation of the brand.

Real Estate 279

Real Estate Facebook How To Applications 279

Buzz Marketing for Technology

DECEMBER 8, 2010

Here are 11 concrete ways I think the environment in which B2B Marketers operate will evolve in 2011. What you need to focus on is the content and optimizing the content to get comments and likes which will help you drive amount of people that Facebook will show your page to. Share this on Reddit. Share this on FriendFeed.

B2B 279

B2B Marketing Mobile CPM 279

Hootsuite

FEBRUARY 13, 2023

Well, it often makes for perfect content for your brand. Whether you’re laughing about your early brand flubs or posting pics of your very first office in your parents’ garage, looking back on the past is a great way to keep it light and playful. Here’s why. It happens every week.

Brands 145

Brands Hashtag HootSuite Instagram 145

Mindjumpers

JUNE 16, 2011

Last week, I visited the Internet Week 2011 in New York. Yahoo was one of the main sponsors for Internet Week and the Provoke Summit, and it seems as if they are striving to dust of the brand as being one of the old dot com giants – they’re fresh, they’r e on the move… or not? Last week, I visited the Internet Week 2011 in New York.

UGC 215

UGC Foursquare Yahoo Energy 215

Dave Fleet

MARCH 5, 2012

While marketers everywhere seem to be focused on Facebook Timelines for brands, the latest changes to Facebook’s advertising model represent just as significant a change for brands – if not even more so. There’s nothing new in the fact that the vast majority of user/brand interactions come through the news feed.

Content 375

Content Marketing Advertising Analysis 375

Mindjumpers

SEPTEMBER 21, 2011

In the following, we will go through what this means for users and brands, both in relation to the changes that have already been implemented and in relation to the “assumed” changes. Your friends will be able to see what you are watching or listening to, from their home page and from here access the same content.

Conference 186

Conference Brands News Feed 186

Webbiquity SMM

MAY 3, 2011

Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. Though she writes mainly on pharma-related subjects, her blog topics also include branding, family, fundraising, innovation, leadership, and Twitter.

Twitter 279

Twitter Pharmaceuticals B2B Consultant 279

Mindjumpers

DECEMBER 18, 2012

Content marketing on micro blogs. For most brands, Sina Weibo is the most important channel to consider. Having observed a large number of cases on Sina Weibo, I found two reoccurring characteristics of content marketing strategy in regards to both platform and consumers: ”Heat” and ”Timing”. The Durex case. Creating buzzwords.

Content 208

Content Marketing Press Release Mobile 208

Mindjumpers

FEBRUARY 28, 2012

More and more brands has also starting to tap into this platform. Unlike Facebook, Pinterest is first and foremost about content and social interactions secondly. And what Pinterest does great is that it allows for users to have a profile where they can communicate who they are and what they stand for through visual content.

Brands 271

Brands Social Bookmarking Retail Statistics 271

Buffer Social

NOVEMBER 8, 2023

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.    But I’ve worked in media and content marketing for over a decade now — long enough to know that keeping a close eye on the numbers is essential if you want your content marketing efforts to pay off. 

Metrics 98

Metrics Content Marketing Newsletter 98

Keyhole.co

OCTOBER 4, 2023

Like many developing relationships, content creators and brands embark on a journey that begins when they “fit” each other. There’s no doubt that the rise of content creators is disrupting classic marketing. For content creators, this means monetizing their subscribers is key. billion in 2023.

Content 59

Content How To Influencer Reputation 59

Likeable

OCTOBER 14, 2020

That goes for individuals and brands alike, and really for anyone trying to make sense of COVID, Black Lives Matter protests, and a very polarized political landscape in which tremendous numbers of people believe our democracy faces existential threats. . Even far smaller events prompted pauses for some of our brands. All major pauses.

Brands 127

Brands Marketing Message Boards Advertising 127

Sprout Social

SEPTEMBER 12, 2022

From providing content support to spinning strategies, agencies provide a team’s worth of creative, strategic and tactical support for your social channels. Craft a social media content schedule: Creating content and maintaining a content calendar, which can provide a creative boost. Drop & Hook.

Social Media Management 89

Social Media Management Social Media Real Estate Brands 89

Bill Hartzer

DECEMBER 16, 2011

This year, though, I thought that I would come up with a new list, the Top 10 Search Engine Optimization Blunders of 2011. We started off at the beginning of the year with some pretty irresponsible search engine optimization tactics performed by some major brands on the web. SEO Firm Liable for Client’s Website Content.

Engineering 137

Engineering Yahoo SEO Discount 137

Twist Image

JANUARY 6, 2011

If brands were feeling a tad intimidated about leveraging all of these channels before, I hazard to guess at how overwhelmed they're feeling right now (but the word "dizzy" does come to mind). Figure out how the digital channels can best serve your brand. Do you own your brand online? Is your content up-to-date?

Hitwise 111

Hitwise Findability Domain Name Wikipedia 111

The Realtime Report

JANUARY 10, 2013

According to the study, ”Consumer demand for social relationships with brands has skyrocketed in 2012.” 297% growth in the number of replies brands sent on Facebook and Twitter. 393% growth in the number of replies brands sent on Twitter. 297% growth in the number of replies brands sent on Facebook and Twitter.

Social Media 188

Social Media Brands Twitter Retail 188

Mindjumpers

FEBRUARY 26, 2015

Consequently customised content has become key in today’s marketing. Customised Content is Targeted Your Audience. They want relevant custom content. Now, more than ever, brands need to find new ways to engage with their target audience in order to generate leads that turn into sales.

Content 100

Content ROI Advertising Social Media 100

Unmetric

SEPTEMBER 10, 2019

While Barack Obama, Katy Perry, and Justin Beiber run the show as the most-followed people on Twitter, we wanted to know which brands were most followed. Luckily, we have a Twitter analytics tool that tracks, among other things, which brands have the most followers. So what are brands offering to keep their audience engaged?

Brands 123

Brands Twitter Fashion Ensembli 123

Adam Sherk

JANUARY 23, 2013

To get a better sense of the situation I pulled StumbleUpon referral figures from 2010-2012 for a group of 47 news and content sites that we work with at Define Media Group , primarily magazine brands. For confidentially reasons I am not able to reveal the specific titles, but they are all well-known brands from major publishers.

StumbleUpon 172

StumbleUpon Sites Content Survey 172

Mindjumpers

JULY 3, 2012

Between December 11th, 2011 and February 23rd, 2012, Buddy Media analysed user engagement from more than 320 Twitter handles of the world’s biggest brands. The report revealed some very useful statistics for brands that wish to improve their Twitter potential and to understand how best to engage with their followers.

Report 219

Report Twitter Brands Hashtag 219

agora pulse

JULY 16, 2019

Let’s begin with a reality check: A whopping 74% of brands have no meaning in consumers’ lives. Consumers don’t care about your brand or your marketing message—unless it resonates. Brands can increase the value of a product or service by 20 times with storytelling. Our favorite brands use characters (e.g.,

Social Media 110

Social Media Brands Hashtag Meme 110

Webbiquity SMM

DECEMBER 11, 2013

Content marketing is a hot topic, primarily in the B2B world but increasingly in consumer marketing as well. The number of Google searches for the phrase have increased 400% since January 2011. The first step toward content marketing success begins with (or at least should begin with) creation of a content marketing strategy.

Strategy 226

Strategy Content Marketing BuzzStream 226

Visually SM

JANUARY 29, 2015

The marketing world has exploded with social content initiatives in the last few years, and when combined with the urgency and real-time expectations of audience and customers, and new marketing discipline has emerged, one that call “real time content marketing.” Content promotion. Social-network distribution.

Content 124

Content Marketing Findability Social Networking 124

Mindjumpers

AUGUST 30, 2012

Awareness has sourced the Internet to bring up some of the most interesting metrics to give brands a chance to boost their current marketing strategy. In this blog post, I will present the three stats that I think are the most interesting ones as well as tips on how each of them can be valuable for you as a brand.

Social Media 224

Social Media Brands Telecommunications Airlines 224

Sherrilynne Starkie

OCTOBER 12, 2018

Facebook has just removed 559 brand pages and 251 profiles, because they’ve consistently broken its anti-spam rules. They were using multiple fake accounts to post massive amounts of content across pages and groups to drive traffic to ad farm websites. This means improved storytelling capabilities for brands. — SS.

Google 279

Google Film Instagram News 279

Bill Hartzer

APRIL 27, 2011

So, right now, in April 2011, what is the status of Search Engine Optimization? So, what should you focus on right now, today, in April 2011? Unique content. Add good content to your site on a regular basis. - Add good content to your site on a regular basis. - What has changed? It’s still business as usual.

Engineering 137

Engineering Press Release Template Templates 137

Ignite Social Media

DECEMBER 8, 2017

The key to creating successful social content is to plan ahead. Read on for our top five must-haves for planning social content in 2018. If you want your social media content strategy to have a lasting impact, you need to set measurable goals for your campaign and make sure they align with those of your company. With over 1.71

Content 99

Content UGC Instagram Social Media 99

Firebelly

OCTOBER 14, 2011

In these days, we’re used to brand communities both online and offline. Some are developed by the brands and some are self-determined. Either way, there are a variety of qualities that these online brand communities share. With the social platforms we use, sharing content (our own or others) is easy. People react.

Communities 191

Communities Conversation Content Research 191

Direct Marketing Observations

DECEMBER 14, 2011

But then I started to think about 2012 and the challenges that most brands will face and thus the basis for this post was born: The challenges for a digital marketer or a digital brand in 2012. 1) Driving traffic - The challenge in 2011 is the same in 2012. Content creation. SEM to artificially drive traffic. Guess what?

Brands 176

Brands Discount Sites SEO 176

Visually SM

JANUARY 29, 2015

The marketing world has exploded with social content initiatives in the last few years, and when combined with the urgency and real-time expectations of audience and customers, and new marketing discipline has emerged, one that call “real time content marketing.” Content promotion. Social-network distribution.

Content 100

Content Findability Marketing Social Networking 100

Social Media Marketing

JULY 13, 2011

Prior to the rise of social networks, online brand management solely focused on common SEO techniques such as keywords, content, and proper HTML code. A company can no longer rely only on SEO to provide proper online brand management if they wish to survive in the online world. Guest post by Matt Polsky.

Brands 166

Brands SEO Social Networking Flickr 166

Convince & Convert

OCTOBER 12, 2013

Much of what we’ve come to believe about social media and content marketing is wrong. I crushed them originally a few weeks ago on a webinar for the Content Marketing Institute : Myth 1: My customers are not social. To further put this into context, about 70% of American households had satellite or cable television, circa 2011.

Social Media 167

Social Media Content Marketing B2B 167

Kikolani

MARCH 17, 2016

On the marketing side of things, it’s worth noting that: If you have video content on your site, you are more likely to retain visitors for longer than if you only have text. You also need to make sure that the video’s content, as well as its quality, is excellent enough to pique viewers’ interest and get your marketing message across.

Video 100

Video Content Marketing Applications 100

Convince & Convert

FEBRUARY 22, 2013

“Most brands are completely tone deaf, even if they’re on social media.” Early on, Audi decided they wanted to be a “challenger” brand to reach out to followers who might otherwise not follow a car brand – who might not even own a car – and engage with them alongside the Audi aficionados.

Brands 134

Brands Film Hashtag Campaign 134

Absolute PA

DECEMBER 17, 2011

2011 was a busy year for me: As I approached my third year in business I changed direction, practically starting from scratch and re-branded. Before I head off, I wanted to reflect on the year with a walk down memory lane with you, and share the most popular posts of 2011. How to Deal With Twitter Overwhelm (November 2011).

Twitter 65

Twitter Hashtag Facebook Features 65