2011 Blog Content White Paper 
Mindjumpers
APRIL 14, 2011
In June 2011, they will be holding The Corporate Social Media Summit in both New York and San Francisco. The State of Corporate Social Media 2011. The Corporate Social Media Summit 2011. The first one was in June 2010 in New York City and the second one was in London in November 2010.
Convince & Convert
FEBRUARY 1, 2011
We talked about the convergence of search and social media, and how content marketing is bridging both areas. We settled on 5 trends that we think will be especially important in 2011 (read or print yourself via Scribd, or see below for short summary). Trends to Watch in 2011. Organizations Will Become Publishers.
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SocialFish
APRIL 5, 2011
Here’s a review of what we’ve been up to in the first quarter of 2011. We’re also doing a blog series on the Avectra blog, and submitted proposals for interactive presentations at forthcoming association conferences. We worked with Avectra to publish a white paper on Social CRM for Associations.
Webbiquity SMM
DECEMBER 11, 2013
Content marketing is a hot topic, primarily in the B2B world but increasingly in consumer marketing as well. The number of Google searches for the phrase have increased 400% since January 2011. The first step toward content marketing success begins with (or at least should begin with) creation of a content marketing strategy.
Writtent Blog
MAY 20, 2014
Content marketing — like any other type of online marketing — is continually changing and evolving. Meaning, if your content campaign today looks just like it did in ‘07, then it isn’t as effective as it was in 2007. Social media marketing is the most popular content promotion tactic by a mile. Image source.
Webbiquity SMM
JANUARY 2, 2013
Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. While 47% felt somewhat good at social measurement in 2011, just 38% said the same in 2012. B2B Lead Blog ).
Proactive Report
DECEMBER 30, 2010
In this interview (it’s half way down the blog post) Philip Sheldrake, Chair of the Measurement Group at the Chartered Institute of Public Relations, runs through the principles and interviews AMEC’s Executive Director Barry Leggetter and Katie Delahaye Paine of KD Paine & Partners (the ‘Queen of Measurement’!)
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