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Tips for Social Media Advertising this Holiday Season

Ignite Social Media

Brands during these times were pausing ads due to anticipated cost increases or in an effort to avoid ads showing up next to political content or social justice-related content. To exit the learning phase, try not to make modifications (adding content, adjusting placements, adding budget). Now, it’s a pay to play world.

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How to effectively use email newsletters for marketing

Sprout Social

From a brand perspective, we’ll explore what makes up an email newsletter, the pros and cons of having one and how to fill it with engaging content. A newsletter software and template are often used and they are usually sent on a set schedule. Summarize published stories and content. Templates & designs. The solution?

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The Ultimate Breakdown of Social Video Metrics for Every Platform

Hootsuite

Social video metrics track the success of your video content. Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. Facebook videos earn the highest engagement of any other type of content on Facebook—with a rate of 6.09% engagement rate for video posts.

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The Eight Best Social CRM Tools

Webbiquity SMM

According to Google Trends , the average number of monthly web searches for the phrase “social CRM” quadrupled from June 2009 to June 2011. ” — B2B PR Sense Blog. Showcase reviews: AppStorm, B2B PR Sense Blog. SalesIntelligent is) great for finding email addresses of editors, content managers, etc.