Buffer Social

OCTOBER 31, 2022

A vertical network — or vertical social network — is characterized by an audience interested in content created to address a specific topic, interest, or industry. Pay attention to their language, overall tone, and what kind of content performs best. What are vertical networks?

Social Networking 83

Social Networking Film GPS Communities 83

yMarketingMatters

JANUARY 19, 2012

What a year was 2011 for social media and marketing! I think these marketing trends are a must for your SMB this year, following how the landscape “ended” in 2011 and are going to be very powerful in 2012. And surprisingly, so much marketing and branding today lacks personality! Be authentic. It’s not the magic pill.

Trends 279

Trends Marketing Mobile Wireless 279

Hootsuite

MAY 13, 2020

important; } blockquote.tiktok-embed:before { content: none !important; important; } blockquote.tiktok-embed:after { content: none !important; Beyond their role as effective brand ambassadors, influencers are also just good marketers. Lorenz traces its social media etymology way back to 2011 on YouTube. important; }.

Influencer 145

Influencer Trends Marketing Guidelines 145

Pixlee

DECEMBER 13, 2016

The closer consumers become to brands through avenues like social media, the more they begin to long for—and eventually, expect—authentic, high quality experiences. Since 2009, $18B in market share has shifted away from the top 25 largest brands to smaller brands. Imitation and reinvention, of course. Chubbies Shorts.

Brands 41

Brands Authentication Fashion Curation 41

Pixlee

SEPTEMBER 29, 2020

With brand authenticity as the overarching principle, marketing strategies have changed, and customer engagement KPIs have come to the forefront. If you want to analyze performance, build loyalty, and establish your brand, it’s crucial that you understand how to measure customer engagement. What is Customer Engagement?

Engagement 90

Engagement How To Metrics Loyalty 90

Pixlee

OCTOBER 27, 2016

You know your brand inside out. User generated content has transformative results. In fact, 86 percent of businesses have integrated use-generated content into their marketing platforms. Why is user-generated content effective? What is user-generated content? Explore: User-Generated Content Definition.

UGC 40

UGC Content Statistics Hotels 40

Hootsuite

MARCH 11, 2020

Snapchat launched in 2011. While Facebook, YouTube and Instagram are still seeing significantly more users than Snapchat each month, using Snapchat for business could still be an effective way for your brand to reach a new audience. Get users to interact with your brand. It’s about being authentic, not picture-perfect.

Marketing 145

Marketing URL Features Platform 145

ProBlogger

JANUARY 12, 2011

Welcome to the 2011 list of bloggers to watch. I’m a huge fan of her because she has an authentic blogging persona, despite her recent success. writes the content that his audience needs to hear, rather than wants to hear. After meeting at BlogWorld, I got him on the phone and we chatted about his 2011 plans.

Blogger 55

Blogger Communities Blogosphere Skills 55

Pam Moore

JANUARY 25, 2016

Ever since the day we launched our first agency in early 2010, sold it in late 2011 and built the following agency, Marketing Nutz to where it is today, we have held on tight to our WHY of business and life. Understanding where you fit in the market and the unique value your brand offers. The importance of taking risks.

Social Networking 106

Social Networking ROI Analysis Brands 106

Diva Marketing Blog

JULY 4, 2013

Determne which media you enjoy most when it comes to producing content. If you''re beginning a new social platform it''s important to give yourself the time and resouces needed to find your voice keeping in mind that it must always be authentic for the culture of the network. Do you love to write, create videos, shoot photos?

MySpace 82

MySpace Authentication Communities Platform 82

Pam Hughes

DECEMBER 30, 2021

Although voice recognition has been around since the 1950s, it was only in 2011 when IBM’s Watson came out (you may have seen it beat contestants on Jeopardy! So make sure that you create content relevant to your local area and include local keywords in your copy. Create conversational but succinct content.

SEO 68

SEO Strategy Engineering Mobile 68

Twist Image

APRIL 12, 2011

This concept of the humanization of business in a technology-driven world is core to Sanders' latest (and fourth) business book, Today We Are Rich ( Tyndale House Publishers - March 2011). So, it's almost like this huge movement from 'I am brand' to 'the Dalai Lama'. Don't panic, we're not talking about Communism 2.0. business column.

Social Media 109

Social Media Yahoo Publishing Metrics 109

Diva Marketing Blog

JUNE 19, 2016

It definitely helped grow my blog and my brand. The website is still primarily a blog, but we also do a radio show (since 2011… in 2014 it won a Taste Award as the best food or drink based radio broadcast in the country), podcasts, video production, lots of social media stuff, events and more. Jay Ducote, Deep Fried America : .

Travel 75

Travel Hosting Social Media Influencer 75

Ari Herzog

MAY 13, 2010

Dear Ari, We are regular readers of your blog and love your thoughts on marketing and branding. The study covers 64 brands and is based on surveying more than 1,000 consumers in the US during the first quarter of 2010. In fact in some areas people trust their peers more than the respective brand. AUSTIN, TX., Jason liked that.

Examples 122

Examples Press Release Marketing Study 122

ProBlogger

OCTOBER 8, 2014

Many people have been affected by the chain of Google Panda updates which began to roll out in February 2011. Just to give you a better understanding of Google’s efforts, they have been focusing on eliminating black hat techniques from February 2011-to-now where they rolled out the latest update recently. Since Panda 1.0,

Google 55

Google Strategy Directory Forums 55

Bill Hartzer

JULY 15, 2010

s Keeping Up with the Kardashians), there is a fast-growing set of Americans who reject excess and artificiality in favor of authenticity, substance and interconnectedness. DeGeneres conceals her wealth with ordinary clothes and a gracious attitude, influencing a legion of supporters through her television shows and brand sponsorships.

Buy 112

Buy Influencer Web 2.0 Survey 112

Diva Marketing Blog

JUNE 19, 2016

It definitely helped grow my blog and my brand. The website is still primarily a blog, but we also do a radio show (since 2011… in 2014 it won a Taste Award as the best food or drink based radio broadcast in the country), podcasts, video production, lots of social media stuff, events and more. Jay Ducote, Deep Fried America : .

Travel 40

Travel Hosting Social Media Influencer 40

ProBlogger

DECEMBER 30, 2011

Do you know of someone that has really stood out in 2011? He started Think Traffic in 2010, and quickly built a solid reputation for building quality content. In 2011 he created the Million Dollar Blog Project and launched his case study blog, Expert Enough. There is no ranking, nor is there a competition. Maria Popova.

Blogger 53

Blogger Blogosphere Curation Case Study 53

Convince & Convert

MAY 25, 2010

link] #bgsd [link] Forge Communications You want killer content on digital? link] #bgsd [link] Doug Braun Digital and Dollars – Successfully Adding Online Marketing to Your Agency Services: [link] (by Jay Baer) [link] Laura Scholz RT @sixstringsnc: Want killer content on digital? If you missed it, read the recap.

Marketing 123

Marketing Social CRM Conference Social Media 123

Webbiquity SMM

SEPTEMBER 12, 2011

Read on for answers to these questions and more from some of the best minds in social media in some of their best blog posts and articles of 2011 so far. 2011 Trends: Make Your Corporate Site A Social Media Hub by Business 2 Community. 2011 Predictions: Top 12 Reasons Businesses Will Fail at Social Media by FruitZoom.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Convince & Convert

APRIL 12, 2012

Gives them a lot of access to photography and photo content and a whole other way for people to share experiences and now they’ve got the Android app. Jay : It’s amazing that the self-serve information trend has been so clearly documented, not just in customer service but in content marketing as well. Jay : Yeah.

Hotels 118

Hotels Instagram Authentication Social Media 118

Keyhole.co

APRIL 20, 2023

Every day, there is new content coming your way. Since news is common and universal information that most people access, it is a good instrument to utilize to make noise about who you are as a brand. It can result in excellent brand exposure when done properly. The term newsjacking was first used by David Meerman Scott in 2011.

Aggregator 52

Aggregator News Trends Reputation 52

Hootsuite

FEBRUARY 14, 2023

They earn thousands or even millions per year for sharing branded content with their audience. This ability to turn content into cash? These influencers have cultivated their audience for years to build their brand on social media from the ground up. Brand status. How many brands do they work with?

Influencer 110

Influencer Instagram Collaboration YouTube 110

Convince & Convert

AUGUST 19, 2021

In 2011, Google popularized a concept dubbed the “ Zero Moment of Truth ” or ZMOT. Often, they are produced by popular reviewers and influencers—who may or may not be compensated by the brands they promote. Strive for authenticity, not fancy camera work. The key is in the star of the show—the box itself. By John Parsons.

Video 184

Video Film Posterous Review 184

agora pulse

JULY 16, 2019

Let’s begin with a reality check: A whopping 74% of brands have no meaning in consumers’ lives. Consumers don’t care about your brand or your marketing message—unless it resonates. Brands can increase the value of a product or service by 20 times with storytelling. Our favorite brands use characters (e.g.,

Social Media 110

Social Media Brands Hashtag Meme 110

Convince & Convert

JULY 20, 2012

I guess Washington Post acquired the team for $12 million, LinkedIn acquired some patents for $4 million, and Beta Works acquired the, I think, the website and the brand for $500,000. It’s almost like crowd-sourcing content. But, it’s you’re putting content on somebody else’s land. We talk about tools.

Digg 113

Digg Communities MySpace YouTube 113

Likeable

AUGUST 26, 2019

A quarter of content shared to social media features pets—so much so that one in six pet owners has created a social account specifically for their pet. As their accounts grew, brands started to reach out to the adorable pair to partner on content. If you feel like your feeds are filled with pictures of pets, you’re right.

Influencer 112

Influencer Communities Social Media Instagram 112

Convince & Convert

APRIL 20, 2015

With the proliferation of text and user preference toward visual and audio-based content, the highly connected user bases of the big social networks, and trust in peers vs. companies, I have no doubt as to why the creators movement is taking off. His videos have received almost 5 million views since he started posting in 2011.

Marketing 60

Marketing Authentication Communities YouTube 60

Hootsuite

APRIL 27, 2022

If we’re being honest, we think it’s one of the most under-tapped resources available to a business, especially given the rise of social commerce and audiences placing a higher value on authentic communication and customer service. Facebook Messenger was launched in August 2011. Messenger has been downloaded 5.4 billion times.

Facebook 99

Facebook HootSuite Marketing Instant Messaging 99

Social Media Marketing

MAY 29, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. But long form content performs well also.

Social Media 164

Social Media Yahoo Storify Flipboard 164

Kikolani

MAY 4, 2012

Blogging / Content Marketing. 8 Surefire Ways To Increase Engagement On Your Site – Assuming you’ve created great content already, what tactics can you use to increase engagement? While the essential ingredient is, of course, content, the recipe only works when a bond forms between your brand and customer.

Mashup 113

Mashup Resources Sample Samples 113

Kikolani

NOVEMBER 29, 2010

Alexa is a social media, web, and ecommerce content curator who strives to cut through the noise while having fun. Her blog, Web Content Curator , covers blogging, book reviews, social media, and more. Alice is a writer of both fiction and nonfiction, and co-author of the book Let’s Panic About Babies (due out in March 2011).

Blogger 168

Blogger SEO Consultant WordPress 168

Janet Fouts

MAY 4, 2015

That app launched in 2009 and allowed users to swap video messages back and forth before it was acquired by Skype back in 2011, and then shut down in 2014. Consumer brands and entertainment will use it extensively. Now, these are not the first to do live video streaming. Remember Qik (say “quick”)? “– Albert Maruggi.

Video 70

Video Ustream Twitter API 70

Janet Fouts

MAY 4, 2015

That app launched in 2009 and allowed users to swap video messages back and forth before it was acquired by Skype back in 2011, and then shut down in 2014. Consumer brands and entertainment will use it extensively. Now, these are not the first to do live video streaming. Remember Qik (say “quick”)? “– Albert Maruggi.

Video 70

Video Ustream Twitter API 70

Writtent Blog

MAY 6, 2021

3][4][5] The trade pact, which includes a mix of high-income,[note 1] middle-income,[note 2] and low-income countries,[note 3] was conceived at the 2011 ASEAN Summit in Bali, Indonesia, while its negotiations were formally launched during the 2012 ASEAN Summit in Cambodia.[6][7][8] billion people) and 30% of global GDP ($26.2

Construction 40

Construction Committee Cost Price 40

Sprout Social

MARCH 29, 2017

Snapchat began in 2011 as a disappearing photo-sharing platform. It’s niche and offers a more “authentic” view inside a company. Having the ability to upload multiple photos and videos into one post is another way for a brand to introduce storytelling into their posts. 1 million advertisers.

Instagram 40

Instagram Geotagging Compete Notification 40

Webbiquity SMM

FEBRUARY 7, 2011

Dan Neely discusses which social networking sites get the most attention from marketers (Facebook, Twitter, LinkedIn, no surprises there), how marketers can best use social media for branding and business development, and concerns about the use of social media in brand planning. How to Use Social Media for B2B Marketing by Inc.

Social Media 198

Social Media Tools Tips ROI 198