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The 10 Key Mobile Trends for 2011

Mindjumpers

Juniper Research has released its top ten wireless predictions for 2011, let’s step through and take a look at where they think mobile is going in the coming year. For example, you can try on fashions from your PC or smart phone. Juniper believes 2011 will see the first cloud-based mobile operating systems launched.

Mobile 232
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9 Genius Ideas to Steal for Your Black Friday + Cyber Monday Marketing Campaigns (with Real-life Examples)

Buffer Social

To help you stand out from the crowd, here’s some guidance — complete with tried-and-tested examples. In 2011, they took out a full-page ad in the New York Times emblazoned with the headline, “Don’t buy this jacket.” billion in the U.S. They even closed their stores and sent their employees home.

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11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

Here are 11 concrete ways I think the environment in which B2B Marketers operate will evolve in 2011. Facebook Advertising – will continue to improve and unfortunately get more expensive. So people are looking for an alternative and that’s Facebook Advertising.

B2B 279
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A digital media framework for smart marketing communications

Sherrilynne Starkie

Time spent reading newspapers is down 75 per cent since 2011. per cent since 2011. The number of minutes each of us spends each day online up one 119 per cent since 2011. Digital Media Framework Example. Company employees as ambassadors for example. Canadian Media Consumption Trends. Magazine reading time down 77.5

Marketing 199
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Testing: AI-Powered ChatBot Trained on Website Content

Jon Loomer

Chatbase provides the options of files (PDFs or Word docs), text, website URLs, and Q&A (providing example questions and answers). My website was started in 2011. Here are examples of pieces of content that I created to help improve the knowledge base of the bot: Where Should I Start?

Training 186
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Online Advertising's Greatest Trick

Twist Image

The greatest trick online advertising ever pulled was convincing the world that a direct response didn't exist. Most new media professionals call them "display advertising." In essence, we had a true advertising unit. It turned out that the general public didn't necessarily fall in love with banner advertising.

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Where does content fit in Facebook’s new marketing model?

Dave Fleet

While marketers everywhere seem to be focused on Facebook Timelines for brands, the latest changes to Facebook’s advertising model represent just as significant a change for brands – if not even more so. A marketer’s journey on Facebook: from engagement to advertising. Enter Facebook’s new advertising products.

Content 375