Discussing brand and new media with Portugal’s experts
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NOVEMBER 27, 2011
Last week I had the privilege to be in Lisbon as the main speaker at the APAN 2011 Seminar. Associação Portuguesa de Anunciantes is a large Portuguese marketing and communications association). The first speaker, António Gomes, Managing Director of GfKMetris, presented an extensive study on Portuguese media consumption habits, looking at.
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